Senior SEO & AEO Specialist (B2B Tech / Agency)

Blufig Digital Private Limited; Bengaluru; On-site; INR 1,800,000 - 2,800,000; Full time

Benefits offered by this job

Company paid health insurance for you

Exposure to global B2B technology clie

Job summary

Blufig Digital Private Limited is seeking a Senior SEO & AEO Specialist to drive organic growth for a portfolio of B2B technology clients. You will bridge technical SEO, high-intent keyword strategies, and AI-powered AEO for platforms like ChatGPT and other AI assistants.

The role emphasizes using AI tools and automation to streamline repetitive tasks, deliver measurable pipeline results, and manage multi-client campaigns with a focus on KPI-driven outcomes.

Qualifications

• 3–5 years of hands-on SEO/AEO experience, preferably in B2B Tech or SaaS.
• Agency experience managing multiple client accounts under deadlines.
• Strong understanding of vector search, RAG, and AI-driven retrieval.
• Experience with AI tooling and automation scripts.
• Excellent verbal and written client communication.
• Proficient with SEO analytics tools: GA4, GSC, Ahrefs, SEMrush, Screaming Frog, Looker Studio.

Responsibilities

• Develop advanced keyword and entity strategy for SEO and AEO.
• Optimize on-page content for AI and LLM retrieval.
• Conduct technical SEO audits and fix crawl/indexing issues.
• Build brand authority through digital PR and citations.
• Automate repetitive tasks using AI tools and custom GPTs.
• Manage analytics, reporting, and KPIs across multiple accounts.

Skills

SEO/AEO

Agency experience

AEO & Generative Search

AI & Automation

Client-facing

GSC/GA4

Ahrefs/SEMrush

Screaming Frog

Looker Studio

Job description

Bangalore, JP nagar 7th phase, India

Type: Full-time

Experience:3–5 years in SEO/AEO (B2B Tech / SaaS experience required; Agency experience preferred)

About the Role

We are looking for an analytical, modern, and outcome-orientedSenior SEO & AEO Specialistto manage organic growth strategies across a portfolio of B2B technology clients.

In this agency role, you won't just run traditional SEO campaigns-you will bridge technical SEO, high-intent keyword strategies, and cutting-edgeAnswer Engine Optimization (AEO)for platforms like ChatGPT, Perplexity, Claude, and Google AI Overviews.

You must be a natural problem-solver who usesAI tools and automationto streamline repetitive execution, free up strategic bandwidth, and deliver clear pipeline results for multi-client accounts.

Key Responsibilities

1. Advanced Keyword & Entity Strategy (SEO + AEO)

• High-Intent B2B Keyword Mapping:Uncover non-branded, high-intent BOFU (Bottom-of-Funnel) keywords, intent clusters, and buyer queries that drive pipeline rather than just vanity traffic.
• AEO & LLM Optimization:Identify entity relationships, brand citations, and prompt queries used across AI answer engines (ChatGPT, Perplexity, Gemini, Copilot).
• Search Intent & Gap Analysis:Run competitive content gap analyses to map buyer journeys across traditional search SERPs and AI response outputs.

2. On-Page & Content Optimization

• AEO Content Engineering:Structure and optimize client content for direct retrieval by LLMs-focusing on concise answer blocks, clear headers, schema alignment, and authoritative citations.
• On-Page Execution:Optimize meta tags, heading hierarchies, internal linking structures, CTA placements, and content freshups across client web properties.
• AI-Assisted Content Briefs:Produce detailed, data-backed content briefs using AI workflows to scale quality output for client writing teams.

3. Technical SEO & Site Architecture

• Comprehensive Audits:Perform deep-dive technical audits across complex B2B sites.
• Technical Fixes:Resolve issues related to crawlability, indexability, site architecture, Core Web Vitals, page speed, canonicalization, and XML sitemaps.
• Schema & Structured Data:Implement advanced schema markup (Organization, Product, Article, FAQ, TechArticle) to strengthen site entities for both search engines and LLM indexers.

4. Off-Page & Brand Authority

• Digital PR & Citation Strategy:Build brand authority and digital footprint through high-quality B2B backlink profiles, unlinked mention reclamation, and strategic guest placements.
• LLM Visibility Building:Drive inclusion in trusted third-party review sites (G2, Capterra, Gartner), tech publications, and industry directories that modern LLMs use as grounding data.

5. AI-Powered Automation & Workflow Scaling

• Task Automation:Leverage custom GPTs, APIs, or automation platforms (Make, Zapier, Python scripts) to automate repetitive tasks like meta creation, internal link mapping, technical monitoring, and keyword clustering.
• Workflow Optimization:Use AI tools to accelerate strategy creation and analysis without sacrificing quality or accuracy.

6. Analytics, Client Reporting & Growth Ownership

• Multi-Client Portfolio Management:Simultaneously balance campaign strategy, technical execution, and project timelines across 4–6 B2B tech accounts.
• Data & Attribution Modeling:Analyze performance using GA4, Google Search Console, Ahrefs/SEMrush, and BI tools (Looker Studio) to track traffic, conversions, MQLs, and SQLs.
• Client Presentations & Communication:Translate complex technical data into clear business narratives. Lead monthly/quarterly strategy calls with CMOs, VP of Marketing, and demand gen leaders.
• Problem Solving & Result Delivery:Proactively identify drop-offs or algorithm impact, pivot strategies rapidly, and take personal accountability for achieving quarterly KPIs (pipeline growth, keyword ownership, AI share of voice).

Requirements

Requirements & Qualifications

• Experience:3 to 5 years of hands-on SEO/AEO experience, with a heavy emphasis onB2B Tech or SaaS brands.
• Agency Experience:Demonstrated ability to manage multiple client accounts, prioritize tasks under deadlines, and pivot strategies based on client goals.
• AEO & Generative Search Expertise:Solid understand of vector search, RAG (Retrieval-Augmented Generation), entity graphs, and how modern AI tools retrieve and synthesize content.
• AI & Automation Proficiency:Practical, hands-on experience using AI software and automation scripts to handle heavy-lifting operational tasks.
• Client-Facing Skills:Strong verbal and written communication. Comfortable presenting data, answering tough questions on calls, and advising client marketing leads.
• Tool Stack Mastery:Advanced experience with Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, Sitebulb, and Looker Studio.

• Competitive compensation based on capability
• Salary credited on last day of the month – Always
• Company paid health insurance for you and your family
• Exposure to global B2B technology clients
• Opportunity to work with modern marketing and AI tools