Senior Public Relations Executive

Adfactors PR Pvt. Ltd.; Bengaluru, Mumbai; On-site; INR 450,000 - 750,000; Full time

Job summary

Adfactors PR Pvt. Ltd. in Bengaluru seeks an Account Executive / Senior Account Executive to drive public relations initiatives for technology and consumer brands. You will manage media relations, content creation, and strategic outreach to elevate client narratives.

You will collaborate with cross-functional teams, handle multiple tasks in a fast-paced environment, and contribute to comprehensive PR plans from concept to execution.

Qualifications

• Masters or Bachelors in Mass Communication/PR/Journ/ism or MBA in Marketing.
• 2-3 years of experience in a public relations agency setting.
• Strong verbal and written communication skills.
• Ability to manage multiple tasks in a dynamic, fast-paced environment.
• A proactive, team-oriented mindset with a passion for media and brand storytelling.

Responsibilities

• Leverage relationships with traditional and digital media for brand building and outreach.
• Stay updated on industry and media trends.
• Develop written copy and media materials (briefings, press releases, media pitches, digital content).
• Disseminate and follow up on media activities including releases, conferences, and interviews; map client media handles.

Skills

Verbal communication

Written communication

Multitasking

Teamwork

Media relations

Education

Mass Communication/PR/Journ Journalism

MBA in Marketing

Job description

About Us:

Adfactors PR is a leading PR agency dedicated to transforming the way companies communicate with and connect with their audiences.

With a strong focus on innovation and strategic storytelling, we are at the forefront of driving brand elevation in the digital era. Our mission is to create meaningful impact through powerful narratives, helping our clients thrive in an ever-evolving media landscape.

Designation: Account Executive/Senior Account Executive - Public Relations

Location : Bengaluru

Sectorial experience required:

• Technology
• Consumer

Core Responsibilities

• To leverage relationships with traditional & digital media relevant to the industry for brand building, client reputation and outreach
• To stay updated on recent industry & media trends
• Development of written copy and media materials such as client briefings, press releases, media pitches and digital content
• To disseminate, follow-up and ensure desired output on all traditional/social media activities, including media releases, press conferences, and exclusive interactions, mapping social media handles of the client, its spokespeople and news publications
• To research, compile and analyze client media coverage
• To assist the team in ideation, development and execution of PR PlansTo regularly connect internal teams and clients to ensure efficient and productive interactions
• To maintain contact directory of clients and regularly update relevant media list.

Qualifications:

• Masters/Bachelors Degree in Mass Communication/PR/Journalism from a reputed institute or MBA in Marketing.
• 2 - 3 years of experience in a public relations agency setting.
• Strong verbal and written communication skills.
• Ability to manage multiple tasks in a dynamic, fast-paced environment.
• A proactive, team-oriented mindset with a passion for media and brand storytelling.