Senior Product Marketing Manager

Jobgether; India; Remote; INR 3,000,000 - 5,500,000; Full time

Benefits offered by this job

Remote-first working environment

In-person team meetups

High-end equipment

Stock options

Autonomy as first PMM hire

Opportunity to shape brand strategy

Distributed and diverse team

Competitive compensation

Job summary

Jobgether, operating in India, is seeking a Senior Product Marketing Manager to shape positioning, messaging, and product narrative for a fast-growing B2B SaaS environment. You’ll own the website, GTM strategies, and buyer-focused resources, partnering with founders and cross-functional teams to create a cohesive market presence.

You will translate complex technology into compelling stories, drive go-to-market initiatives, and build foundational PMM capabilities as the first PMM hire.

Qualifications

• 3+ years of product marketing experience in a B2B SaaS company, ideally serving technical buyers.
• Exceptional writing and storytelling skills, able to communicate complex products clearly without jargon.
• Strong positioning expertise to identify real value and differentiation beyond roadmap or features.
• Experience managing a website end to end: IA, copywriting, content, updates.
• Ownership mindset, able to make decisions and drive initiatives independently.
• Broad product marketing understanding: customer insights, competitive intelligence, launches, sales enablement.
• Fluency in English for high-quality marketing content and collaboration.
• RevOps, sales tech, CRM platforms experience is a plus.

Responsibilities

• Lead product marketing strategy and execution during rebranding to define market identity.
• Own the website as a core PMM channel, optimize structure, messaging, copy, and conversions.
• Align brand, website, and resource hub to educate buyers and aid decision-making.
• Build and maintain a PMM library: how-to videos, walkthroughs, comparisons, sales enablement.
• Lead GTM for new features, launches, and releases with clear value messaging.
• Conduct customer interviews, win/loss analyses, and competitive research to refine positioning.
• Establish messaging foundations for consistency across channels.
• Collaborate with product, design, and GTM teams to embed messaging throughout the customer journey.
• Take end-to-end ownership of PMM initiatives and translate into outcomes.

Skills

Product marketing

Writing skills

B2B SaaS

Positioning

Website management

Stakeholder collaboration

Tools

CRM platforms

RevOps tools

Job description

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Product Marketing Manager based in India.

Join a fast-growing B2B SaaS environment at a pivotal moment of brand transformation and strategic growth. As the first product marketing hire, you will have the opportunity to shape the company's positioning, messaging, and product narrative from the ground up. You will translate complex technology into clear, compelling stories that resonate with buyers and demonstrate tangible business value. From leading website strategy and developing buyer-focused resources to driving go-to-market initiatives, you will influence every stage of the customer journey. Working closely with founders and cross-functional teams, you will connect brand, product, and commercial strategy into one consistent market presence. This role offers significant autonomy, creative ownership, and the opportunity to establish the foundations of a scalable product marketing function.

Accountabilities

You will own product marketing strategy and execution, ensuring that the company's positioning is compelling, consistent, and grounded in customer needs. Your main responsibilities will include:

• Lead positioning and messaging initiatives throughout the rebranding process, collaborating with company leadership and the Head of Growth to define a distinctive market identity.

• Own the website as a core product marketing channel, overseeing its structure, messaging, copy, conversion strategy, and ongoing improvements.

• Connect the brand, website, and resource hub into a cohesive experience that supports buyer education and decision-making.

• Build and maintain a comprehensive product marketing library, including how-to videos, product walkthroughs, comparison pages, and sales enablement materials.

• Lead go-to-market strategies for new features, product launches, and releases, ensuring clear communication of their value and differentiation.

• Conduct customer interviews, win/loss analyses, and competitive research to refine positioning and understand evolving buyer expectations.

• Establish messaging foundations that help go-to-market teams communicate a consistent and compelling product story across channels.

• Partner with product, design, and go-to-market teams to embed product messaging throughout the customer experience and commercial process.

• Take end-to-end ownership of product marketing initiatives, making strategic decisions and translating them into tangible outcomes.

Requirements

You should be an experienced B2B SaaS product marketer with excellent writing skills, strong positioning instincts, and the confidence to take full ownership of a broad marketing remit. The ideal candidate combines strategic thinking with hands-on execution and can explain technical products clearly without oversimplifying their value. Key qualifications include:

• At least 3 years of product marketing experience within a B2B SaaS company, ideally serving technical or operations-focused buyers.

• Exceptional writing and storytelling skills, with the ability to communicate complex products clearly, specifically, and persuasively without unnecessary jargon.

• Strong positioning expertise and the ability to identify a product's real value, differentiation, and market relevance beyond its roadmap or feature set.

• Experience managing a website end to end, including information architecture, copywriting, content development, and publishing updates.

• A strong sense of ownership and the ability to make decisions, drive initiatives independently, and take responsibility for outcomes.

• A broad understanding of product marketing that extends beyond website content to customer insights, competitive intelligence, product launches, and sales enablement.

• Fluency in English, with the ability to produce high-quality marketing content and collaborate effectively across teams.

• Experience in Revenue Operations (RevOps), sales technology, CRM platforms, or related markets is a plus.

Benefits

• Remote-first working environment with flexibility to work remotely.

• Regular in-person team meetups to strengthen collaboration and relationships.

• Top-of-the-line equipment to support your work.

• Opportunity to join an experienced, distributed, and diverse team.

• Competitive compensation package, including stock options.

• Significant ownership and autonomy as the first product marketing hire.

• Opportunity to shape brand strategy, product positioning, and go-to-market initiatives during an important phase of company growth.

• An inclusive workplace that values diverse perspectives and welcomes people from all backgrounds.