Senior Digital Marketing Manager (b2b)

Fifth Estate Agency; Pune District; On-site; INR 1,500,000 - 2,500,000; Full time

Job summary

Fifth Estate Agency, a dynamic Digital Brand Management agency, seeks an entrepreneurial marketer to lead digital campaigns and client partnerships. You will orchestrate strategy, execution, and analysis across Websites, SEO, SEM, Social Media and Email to build high-performance campaigns.

You will collaborate with designers, developers and analysts to deliver measurable results, stay on top of trends, and scale capabilities for growth.

Qualifications

• Strong written and verbal communication skills.
• Experience coordinating cross-functional teams on digital campaigns.
• Hands-on experience with Website Development, SEO, SEM, Social Media and Email marketing.

Responsibilities

• Be the single point of contact on the client account; planning, strategizing, analysing and reporting on all deliverables.
• Lead development of client campaign strategy to meet objectives.
• Execute campaign plans with attention to detail to meet and exceed metrics.
• Collaborate with asset development teams and specialists to ensure smooth delivery.
• Create periodic reports and dashboards to update stakeholders; analyze performance for optimization.
• Identify partners, skills and trends to scale capabilities in digital marketing.

Skills

Strong communicator

MS Office

Digital marketing platforms

Brand and design principles

Campaign design & scaling

SEO/SEM knowledge

Tools

MS Office

Job description

Seeking an entrepreneurial, growth-oriented, self-starter to be a key contributor in building an iconic Digital Brand Services Agency. The incumbent will be a passionate brand marketeer fluent in all things digital with their eyes firmly set on the prize.

Whats on offer -

The chance to be part of a young, fun and growing organization and the opportunity to build hands on a top-notch client, project and agency portfolio.

• Be the single point of contact on the client account; planning, strategizing, analysing and reporting on all individual deliverables as well as campaigns.
• Use formal and informal influence to align diverse contributors to keep things moving forward on time while exceeding quality and performance standards.
• Lead the development of client campaign strategy to meet organizational objectives.
• Execute campaign plans with a keen eye on detail to meet and exceed defined success metrics.
• Liaison and collaborate with asset development teams (Websites, Blogs, Creatives), specialists (social media, PPC, designers, etc.) to ensure smooth functioning of the
• Create periodic reports and dashboards to update all stakeholders on the status of ongoing projects.
• In-depth performance analysis to find opportunities for optimization of current strategy and development of the overall business digital strategy.
• Build capabilities for scale by identifying partners, skills and trends in the digital marketing ecosystem.
• Keep abreast with latest trends and innovations to bring in best practices and create inspirational work.

Who You Are

Competency

• Strong Communicator with superior writing, comprehension articulation abilities.
• Proficient with complete MS Office suite for presentations and analysis of information.
• Fluent in digital marketing platforms (Website Development, SEO, SEM, Social Media, Email) with the ability of being hands-on as and when required. (Relevant certifications will be an added advantage.)
• Familiar with and passionate about brand and design principles to collaborate with specialists in the development of assets.
• Hands-on technical specialist with a proven track record of designing, building and scaling 360-degree digital campaigns over a minimum work experience of 4 years.
• Fluent across platforms and associated tools (on-page and off-page SEO, PPC and all SEM, Keyword analysis, performance content briefs, Social Media Marketing, Email Marketing, Lead Generation and Conversion Rate Optimization tactics and High-performance website development coordination).
• Abreast of the latest trends in search, marketing automation and digital technology.

Culture

• Pathologically curious with a deep-rooted desire to learn more, know more and do more.
• Positive and Passionate about brands, consumers, technology and markets.
• Invested in personal, professional and organizational growth; Constantly seeking ways to strengthen the synergies between all three.

Who We Are

An Award-winning Digital Brand Management agency who love and live all things digital. A dynamic young team with broad range of expertise, ranging from Brand Strategy to Performance Marketing to Design strategy, has come together to build a one-of-a-kind brand development and deployment centre. Uniquely positioned to service mature clients for their digital needs as well as partner with up-and-coming brands to define their digital first brand position, we aim to provide a much needed holistic, medium agnostic and conversion-oriented perspective on what consumers demand today from each and every brand interaction.

All things aside, our people come first and building a fun-filled, high performance and enthusiastic team is our primary objective; we believe passion conquers all!