Senior Content Writer - Reviews

Koimoi.com; Mumbai; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Koimoi is seeking a seasoned Senior Content Writer (Consultant) with 4-8 years in entertainment journalism to drive editorial quality and scale across Bollywood, Hollywood, TV, OTT, and regional cinema.

You will own content quality, guide editing, and oversee publishing pipelines while leveraging PR to secure interviews and exclusives; SEO and audience engagement will be central to success.

Qualifications

• 4-8 years of experience in entertainment content writing.
• Experience writing for an American audience is preferred.
• Excellent command of English, grammar, and editorial standards.
• Strong editing and proofreading skills.
• Experience with WordPress publishing.
• Understanding of SEO, social media trends, and audience behavior.

Responsibilities

• Own and drive content quality & output for assigned categories.
• Write, edit, and oversee entertainment content for accuracy, speed, and engagement.
• Identify trends, breaking news, and high-potential topics to maximize reach.
• Interpret and cover box office numbers, predictions, and industry trends with authority.
• Manage and refine content pipelines, ensuring timely publishing and consistency.
• Leverage PR relationships to secure interviews, exclusives, and media opportunities.
• Collaborate across teams to optimize content for SEO, social media, and discoverability.
• Contribute ideas to grow Koimoi’s presence across platforms.
• Be flexible with work hours due to the dynamic nature of entertainment news.

Skills

Editorial judgment

Content planning

Editing

Proofreading

WordPress publishing

SEO understanding

Audience analysis

Tools

WordPress

Job description

Position: Senior Content Writer (Consultant)

Reporting To: Co-Founder/Editorial Team

About Koimoi

koimoi.com is amongst the top entertainment portals in India. The platform is known for its in-depth, unbiased, and extensive coverage of the Entertainment industry.

Who We’re Looking For

We’re looking for a seasoned Senior Content Writer with 4-8 years of experience in entertainment journalism. This role goes beyond writing—it requires strong editorial judgment, content planning, and the ability to manage and elevate content quality at scale.

If you live and breathe entertainment—across Bollywood, Hollywood, TV, OTT, and regional cinema—and understand what drives audience engagement, this role is for you.

Key Responsibilities

• Own and drive content quality & output for assigned categories.
• Write, edit, and oversee entertainment content to ensure accuracy, speed, and engagement.
• Identify trends, breaking news, and high-potential topics to maximize reach and traffic.
• Interpret and cover box office numbers, predictions, and industry trends with authority.
• Manage and refine content pipelines, ensuring timely publishing and editorial consistency.
• Leverage PR relationships to secure interviews, exclusives, and media opportunities.
• Collaborate across teams to optimize content for SEO, social media, and discoverability.
• Contribute innovative ideas to grow Koimoi’s presence across platforms.
• Be flexible with work hours, given the dynamic nature of entertainment news.

Experience & Skills

• 4-8 years of experience in entertainment content writing for leading online entertainment platforms.
• Experience in writing for an American audience and a good understanding of American entertainment & pop culture is preferred.
• Excellent command of English, grammar, and editorial standards.
• Strong editing and proofreading skills—ability to polish content before publication.
• Experienced in WordPress publishing
• Understanding of SEO, social media trends, and audience behavior.
• Ability to prioritize high-impact content in a fast-paced news environment.
• Strong network within the entertainment PR ecosystem is a plus.

What Makes You a Great Fit

• You think like an editor, not just a writer.
• You understand your audience deeply and create content that resonates.
• You value originality over aggregation and focus on content that performs.
• You can balance speed with accuracy and quality.