Senior Associate Product Marketing

Razorpay; Bengaluru; Sur place; INR 600 000 - 900 000; Plein temps

Résumé du poste

Razorpay is seeking a curious marketer to bring Razorpay’s products to market and drive adoption. You’ll work with Product, Sales, Design, Growth and other teams to shape messaging and execute marketing initiatives.

Ideal candidates have 1–2 years in product marketing or marketing, plus a graduate degree or MBA from a Tier 1 college. Location is Bengaluru, with opportunities to impact AI-enabled marketing strategies.

Qualifications

• 1–2 years of experience in product marketing or marketing.
• MBA or graduate degree from a Tier 1 college is preferred.

Responsabilités

• Support product launches and develop go-to-market plans.
• Translate product capabilities into clear customer benefits across assets.
• Collaborate with design and growth teams on campaigns.
• Drive product adoption through cross-functional campaigns.
• Build customer and market understanding through research.
• Measure performance and apply learnings to future initiatives.
• Leverage AI to enhance research, content creation and execution.

Connaissances

Product marketing

Marketing

Formation

Graduate degree

MBA

Description du poste

Job Description:

Razorpay is one of India’s leading full-stack financial technology companies, powering the way businesses move, manage, and grow money. Founded in 2014 by Harshil Mathur and Shashank Kumar with a simple vision - to simplify payments for Indian businesses - we’ve since grown into a fintech powerhouse driving India’s digital payment revolution.

Razorpay powers millions of businesses with a smarter, scalable stack that goes beyond transactions to help them truly build and grow.

From building AI-native agentic payments, to AI-assisted fraud detection and real-time risk intelligence to automated reconciliation, smart payouts, and predictive financial insights, we are embedding intelligence across our stack to make money movement faster, safer, and more efficient. In close collaboration with ecosystem partners - including banks, networks, regulators - we are pioneering industry-first solutions that are shaping the next era of fintech

Across India, Singapore and Malaysia, our products span everything from seamless checkouts to payroll automation - powering a fintech ecosystem that’s redefining how money moves across Asia.

Today, that ecosystem supports everyone from early-stage startups to some of India’s largest enterprises, enabling them to accept, process, and disburse payments at scale while expanding into new ways of managing money more efficiently.

Our scale speaks volumes: Razorpay processes $180+ billion in annualized transactions, powering leading businesses like Airbnb, Facebook, WhatsApp, Airtel, CRED, BookmyShow, Zomato, Swiggy, Lenskart, Mirae Asset Capital markets, Indian Oil, National Pension Scheme - and over 100 of India’s unicorns. With strong roots in India and growing operations in Southeast Asia, we are shaping the next chapter of financial technology across the region.

We are backed by global investors including GIC, Peak XV Partners (formerly Sequoia Capital India & SEA), Tiger Global, Ribbit Capital, Matrix Partners, MasterCard, and Salesforce Ventures, having raised over $740 million to date. Strategic acquisitions - including Ezetap (POS and offline payments), Curlec (Malaysia expansion), BillMe (digital invoicing), and POP (rewards-first UPI) - along with earlier moves in fraud prevention, payroll, and lending, have further strengthened our platform and widened our footprint across Asia.

But what truly sets Razorpay apart is our culture. At Razorpay, ownership is our oxygen - you own what you build, with no micromanagement or red tape, just the runway to make your ideas fly. Learning is a lifestyle - if you’re curious, you’ll feel at home here. People > Pedigree - we hire for attitude, hustle, and hunger more than degrees. Transparency thrives over titles - this is where interns question CXOs and CXOs say “thank you.” Guided by our values of Customer First, Autonomy & Ownership, Agility with Integrity, Transparency, Challenging the status quo and a strong belief that Razorpay grows with Razors, you’ll be part of a 3000+ strong team building not just products, but the financial infrastructure of the future.

Experience: 1–2 years
Location: Bengaluru

About the role

We’re looking for a curious, sharp marketer to help bring Razorpay’s products to market and drive their adoption. You’ll work closely with Product, Sales, Design, Growth and other teams to understand customer needs, shape compelling product narratives and execute marketing initiatives.

We’re especially interested in someone who works with AI as a natural part of how they think, create and execute—and brings a strong eye for the creative craft that makes a product launch stand out.

What you’ll do

• Support product launches: Help develop and execute go-to-market plans, from customer insights and messaging to launch campaigns and sales enablement.


• Make products easy to understand: Translate complex capabilities into clear, compelling customer benefits across product pages, emails, presentations and other marketing assets.


• Bring products to life creatively: Partner with creative teams on launch films, design and visual storytelling. Bring fresh references and ideas that continually raise the quality of our launches.


• Drive product adoption: Partner with cross-functional teams on campaigns that help customers discover, understand and use Razorpay’s products.


• Build customer and market understanding: Research customer needs, competitors and market trends to inform positioning and campaigns.


• Experiment and measure: Track performance, identify what’s working and apply those learnings to future initiatives.


• Build with AI: Use AI across research, analysis, content creation and execution. Create prototypes, automate repeatable tasks or develop better workflows—and help the team adopt approaches that work.

What we’re looking for

• 1–2 years of experience in product marketing or marketing.


• A graduate degree or MBA from a Tier 1 College

Razorpay believes in and follows an equal employment opportunity policy that doesnt discriminate on gender, religion, sexual orientation, colour, nationality, age, etc. We welcome interests and applications from all groups and communities across the globe.

Follow us on LinkedIn & Twitter