Marketing Intern

Razorpay Software Pvt Ltd; Bengaluru; On-site; INR 167,000 - 279,000; Full time

Job summary

Razorpay is seeking a marketing intern to join our Brand Marketing team in Bengaluru. You’ll work on acquisition and retention campaigns, design experiments, and analyze funnel performance to inform future initiatives.

Ideal candidates are curious about data-driven marketing, eager to learn, and ready to contribute creative ideas. This entry-level role offers hands-on experience across owned and paid channels and collaboration with product, design, and analytics teams.

Qualifications

• Curiosity about how marketing works and what drives performance.
• Willingness to learn the data-driven side of marketing.
• Creative spark and problem-solving mindset.
• Proactive, organized and eager to learn by doing.

Responsibilities

• Assist in planning and executing marketing campaigns to acquire and retain users.
• Segment audiences, track journeys, and learn lifecycle marketing basics.
• Collaborate with product, design and analytics teams to bring campaigns to life.
• Support campaign analysis and interpret metrics like CTR and retention.
• Research market trends and customer behaviour to fuel future campaigns.

Skills

Curiosity about marketing

Data-driven mindset

Creative thinking

Self-starter

Job description

Junior Associate, Brand Marketing

Razorpay is one of India’s leading full-stack financial technology companies, powering the way businesses move, manage, and grow money. Founded in 2014 by Harshil Mathur and Shashank Kumar with a simple vision - to simplify payments for Indian businesses - we’ve since grown into a fintech powerhouse driving India’s digital payment revolution. Razorpay powers millions of businesses with a smarter, scalable stack that goes beyond transactions to help them truly build and grow. From building AI-native agentic payments, to AI-assisted fraud detection and real-time risk intelligence to automated reconciliation, smart payouts, and predictive financial insights, we are embedding intelligence across our stack to make money movement faster, safer, and more efficient. In close collaboration with ecosystem partners - including banks, networks, regulators - we are pioneering industry-first solutions that are shaping the next era of fintech Across India, Singapore and Malaysia, our products span everything from seamless checkouts to payroll automation - powering a fintech ecosystem that’s redefining how money moves across Asia. Today, that ecosystem supports everyone from early-stage startups to some of India’s largest enterprises, enabling them to accept, process, and disburse payments at scale while expanding into new ways of managing money more efficiently. Our scale speaks volumes: Razorpay processes $180+ billion in annualized transactions, powering leading businesses like Airbnb, Facebook, WhatsApp, Airtel, CRED, BookmyShow, Zomato, Swiggy, Lenskart, Mirae Asset Capital markets, Indian Oil, National Pension Scheme - and over 100 of India’s unicorns. With strong roots in India and growing operations in Southeast Asia, we are shaping the next chapter of financial technology across the region. We are backed by global investors including GIC, Peak XV Partners (formerly Sequoia Capital India & SEA), Tiger Global, Ribbit Capital, Matrix Partners, MasterCard, and Salesforce Ventures, having raised over $740 million to date. Strategic acquisitions - including Ezetap (POS and offline payments), Curlec (Malaysia expansion), BillMe (digital invoicing), and POP (rewards-first UPI) - along with earlier moves in fraud prevention, payroll, and lending, have further strengthened our platform and widened our footprint across Asia. But what truly sets Razorpay apart is our culture. At Razorpay, ownership is our oxygen - you own what you build, with no micromanagement or red tape, just the runway to make your ideas fly. Learning is a lifestyle - if you’re curious, you’ll feel at home here. People > Pedigree - we hire for attitude, hustle, and hunger more than degrees. Transparency thrives over titles - this is where interns question CXOs and CXOs say “thank you.” Guided by our values of Customer First, Autonomy & Ownership, Agility with Integrity, Transparency, Challenging the status quo and a strong belief that Razorpay grows with Razors, you’ll be part of a 3000+ strong team building not just products, but the financial infrastructure of the future.

About the Role:

At Razorpay, marketing isn’t just about storytelling, it’s about driving real growth. We’re looking for a marketing intern who’s excited by numbers, obsessed with funnels, and curious about what makes users click, convert, and come back. You’ll work with the team that works on acquisition and retention across the Razorpay ecosystem; designing experiments, running campaigns, and learning how data and creativity come together to drive business results.

What You’ll Do:

• Assist in the planning and execution of marketing campaigns aimed at acquiring and retaining users.
• Help segment audiences, track journeys, and learn what goes behind lifecycle marketing.
• Collaborate with product, design, and analytics teams to bring campaigns to life across owned and paid channels.
• Support campaign analysis and learn how to interpret metrics like CTR, VTR, and retention rates, and use them to improve performance.
• Research market trends and customer behavior to fuel future campaigns.
• Experiment fearlessly, test ideas, tweak copy, play with formats, and learn what actually moves the needle.

What You Bring:

• A strong curiosity about how marketing works, not just what looks good, but what performs well.
• Enthusiasm to learn the data-driven side of marketing, from acquisition funnels to retention strategies.
• A creative spark - you love solving problems and thinking of fresh ways to engage users.
• A self-starter mindset - proactive, organised, and ready to learn by doing.

Why You’ll Love It Here:

You’ll get hands-on experience with campaigns and learn the blend of creativity and data that defines Razorpa Razorpay believes in and follows an equal employment opportunity policy that doesn't discriminate on gender, religion, sexual orientation, colour, nationality, age, etc. We welcome interests and applications from all groups and communities across the globe. Follow us on LinkedIn & Twitter Experience Level Entry Level