Senior Area Sales Manager - CPD Sales (Jaipur)

Somany Ceramics Tiles; Jaipur; Sur place; INR 1 200 000 - 1 800 000; Plein temps

Résumé du poste

Somany Ceramics Tiles in Jaipur invites a Senior Area Sales Manager to lead tile sales, nurture dealer networks, and drive project and influencer sales. You will plan territory growth, monitor collections, and coordinate with Marketing, Supply Chain, and Finance to ensure targets are met.

The ideal candidate has 7–12 years in sales within the tile/building materials space, with strong negotiation, planning, and CRM skills. Local market exposure is preferred.

Qualifications

• Graduate in any discipline; MBA in Marketing preferred.
• 7–12 years of sales experience in Ceramic Tiles or allied industries.
• Strong channel sales experience with dealer and distributor management.
• Experience in influencer and project sales is desirable.
• Territory exposure to Agra, Mathura, Firozabad, Aligarh, Etawah, Mainpuri, Hathras and nearby markets.

Responsabilités

• Achieve monthly, quarterly, and annual sales targets.
• Develop and execute territory business plans aligned with regional objectives.
• Drive primary and secondary sales growth.
• Increase market penetration in existing and new markets.
• Identify new business opportunities and emerging market segments.
• Develop, appoint, and strengthen dealer and distributor networks.
• Improve dealer productivity and channel profitability.
• Build relationships with architects, interior designers, builders, contractors, developers, and institutional customers.
• Conduct regular market visits and analyze competitors’ activities.
• Ensure timely collections and healthy receivables; coordinate with cross-functional teams.

Connaissances

Channel sales

Dealer management

Influencer management

Project sales

Market development

Negotiation

Sales planning

CRM analytics

MS Excel

PowerPoint

Formation

Graduate

MBA (Marketing) preferred

Outils

CRM platforms

MS Excel

PowerPoint

Description du poste

Job Title

Senior Area Sales Manager – Tiles Division

Department

Sales

Location

Jaipur (Rajasthan)

Reporting To

Regional Sales Manager / Zonal Sales Manager

Role Purpose

The Senior Area Sales Manager will be responsible for driving profitable business growth, expanding market share, strengthening the dealer-distributor ecosystem, and enhancing brand presence across the assigned territory. The role focuses on achieving sustainable sales growth through effective channel management, influencer engagement, market development, and operational excellence while ensuring high customer satisfaction and healthy receivables.

Key Responsibilities

Business Growth & Sales

• Achieve monthly, quarterly, and annual sales targets.

• Develop and execute territory business plans aligned with regional objectives.

• Drive primary and secondary sales growth.

• Increase market penetration across existing and new markets.

• Identify new business opportunities and emerging market segments.

Channel Management

• Develop, appoint, and strengthen dealer and distributor networks.

• Improve dealer productivity and channel profitability.

• Ensure effective implementation of trade schemes and promotional campaigns.

• Maintain optimum product availability across channels.

Influencer & Project Sales

• Build strong relationships with architects, interior designers, builders, contractors, developers, and institutional customers.

• Generate project leads and convert them into business opportunities.

• Increase specification sales through influencer engagement.

Territory Development

• Conduct regular market visits.

• Analyze competitor activities, pricing, product launches, and market trends.

• Recommend territory-specific growth initiatives.

Financial Management

• Ensure timely collections and healthy receivables.

• Monitor outstanding payments and credit limits.

• Improve sales realization and profitability.

Sales Operations

• Prepare sales forecasts and business reviews.

• Ensure CRM updates and accurate sales reporting.

• Coordinate with Supply Chain, Marketing, Customer Service, and Finance for smooth business operations.

Team Management (if applicable)

• Coach, mentor, and develop Territory Sales Managers/Sales Officers.

• Monitor team productivity and performance.

• Drive capability building and engagement.

Role Specifications

Education

• Graduate in any discipline

• MBA (Marketing) preferred

Experience

• 7–12 years of sales experience in Ceramic Tiles, Building Materials, Sanitaryware, Bathware, Paints, Laminates, Plywood, Cement, Adhesives, or allied industries.

Preferred Territory Exposure

• Agra

• Mathura

• Firozabad

• Aligarh

• Etawah

• Mainpuri

• Hathras

• Nearby markets

Desired Candidate Profile

The ideal candidate should have:

• Strong channel sales experience

• Dealer and distributor management expertise

• Proven secondary sales growth

• Market development experience

• Project sales exposure

• Strong influencer management capabilities

• Excellent negotiation skills

• Business planning capability

• Collection management experience

• Market intelligence and competitive analysis skills

• CRM and sales analytics proficiency

• Strong presentation skills

• Working knowledge of MS Excel, PowerPoint, and CRM platforms

• Demonstrated record of consistently achieving or exceeding sales targets.

Key Competencies

Technical Competencies

• CRM Systems (Salesforce/SAP CRM/MS Dynamics or equivalent)

• MS Excel (Advanced)

• Sales Forecasting

• Sales Analytics & Reporting

• Pipeline Management

• Territory Planning

• Inventory Planning

• Trade Scheme Execution

Functional Competencies

• Channel Sales

• Dealer Development

• Distributor Management

• Secondary Sales

• Primary Sales

• Business Development

• Influencer Management

• Project Sales

• Collection Management

• Market Intelligence

• Key Account Management

Business Competencies

• Territory Growth Strategy

• Profitability Management

• Revenue Planning

• Market Expansion

• Commercial Acumen

• Customer Relationship Management

• Cross-functional Collaboration

• Business Forecasting

Leadership Competencies

• Coaching & Mentoring

• Team Development

• Decision Making

• Performance Management

• Ownership & Accountability

• Change Management

• Strategic Thinking

Behavioural Competencies

• Result Orientation

• Customer Centricity

• Communication Skills

• Negotiation Skills

• Problem Solving

• Adaptability

• Collaboration

• Integrity

• Resilience

• Learning Agility