Search Engine Optimization Executive

Softwingz Infotech; Bhavnagar; On-site; INR 167,000 - 391,000; Full time

Job summary

SoftWingz Infotech in Bhavnagar is hiring an SEO Executive to plan and execute strategies that boost organic visibility and site performance. You will conduct keyword research, implement on-page SEO, and lead technical and content audits.

You will collaborate with content, design and development teams to monitor rankings, analyze data, and support broader digital growth initiatives in an on-site role based in Bhavnagar.

Qualifications

• Strong skills in keyword research and SEO audits.
• Practical experience in on-page SEO and technical optimization.
• Familiarity with link building and off-page SEO activities.
• Experience with social media marketing as it relates to SEO and brand visibility.
• Working knowledge of SEO tools such as Google Analytics and Google Search Console.

Responsibilities

• Plan and execute SEO strategies to improve organic visibility.
• Conduct keyword research and implement on-page SEO best practices.
• Perform technical and content-focused SEO audits.
• Manage link-building initiatives and monitor analytics and rankings.
• Coordinate with content, design and development teams to support digital growth.

Skills

Keyword research

SEO audits

On-page SEO

Link building

Analytics tools

Education

Marketing/IT/CS degree

Tools

Google Analytics

Google Search Console

Keyword research tools

Job description

Company Description

SoftWingz Infotech is a leading IT company based in India that delivers a wide range of technology solutions across Android, web development, IoT, cloud functions, and more. The team consists of highly skilled professionals who emphasize robust data security and reliable platform performance. SoftWingz focuses on attractive, user-friendly UI/UX to enhance customer experience and support business growth. In addition to core development services, the company offers product listing support for marketplaces, digital marketing, and full lifecycle involvement from market research to product management. Ongoing business analysis, market research, and regular admin panel maintenance help clients stay competitive and run their operations smoothly.

Role Description

The Search Engine Optimization (SEO) Executive is a full-time, on-site role based in Bhavnagar. This role involves planning and executing SEO strategies to improve organic search visibility and website performance. Day-to-day responsibilities include conducting keyword research, implementing on-page SEO best practices, performing technical and content-focused SEO audits, and managing link-building initiatives. The SEO Executive will also collaborate with content, design, and development teams, monitor analytics and rankings, prepare performance reports, and coordinate with social media marketing efforts to support overall digital growth. The role requires continuous learning to stay updated with search engine algorithms, industry trends, and emerging SEO tools.

Qualifications

• Candidates should possess strong skills in keyword research and SEO audits.
• Candidates should possess practical experience in on-page SEO and technical optimization.
• Candidates should possess proficiency in link building and off-page SEO activities.
• Candidates should possess familiarity with social media marketing as it relates to SEO and brand visibility.
• Working knowledge of SEO tools (e.g., Google Analytics, Google Search Console, keyword research tools).
• Ability to analyze data, interpret metrics, and translate insights into actionable strategies.
• Strong written and verbal communication skills and the ability to collaborate with cross-functional teams.
• Relevant coursework or a degree in Marketing, IT, Computer Science, or a related field is preferred.
• Prior experience in SEO or digital marketing within an IT or web-focused environment is an advantage.