Sales Representative — Sanitaryware & Hardware

Tradeila - Global Business Without Barrier; New Delhi; On-site; INR 400,000 - 700,000; Full time

Job summary

Tradeila - Global Business Without Barrier in Delhi seeks a Sales Representative for sanitaryware, bathware, and hardware. You will manage end-to-end sales with distributors, project buyers, and retailers, ensuring BIS/QCO compliance and accurate landed-cost quotes.

The role emphasizes WhatsApp-first communication, strong negotiation, CRM hygiene in Zoho, and delivering monthly targets. Graduate with 2+ years' direct sales experience preferred; BIS/QCO exposure essential.

Qualifications

• 2+ years direct sales in sanitaryware, bathware, CP fittings, or hardware trading/distribution.
• Knowledge of BIS certification and QCO compliance for imports.
• Ability to quote landed cost and understand import terms (HSN, duties).
• Strong WhatsApp/phone negotiation with wholesale/distributor buyers.

Responsibilities

• Manage end-to-end sales cycle from inquiry to quotation to closed order.
• Build relationships with distributors, hardware retailers, and project buyers (builders/contractors).
• Quote accurately with landed cost, BIS/QCO compliance status, and margin built in.

Skills

Sales experience

Negotiation

CRM hygiene

WhatsApp communication

Product knowledge

BIS/QCO compliance

Education

Graduate in any discipline

Tools

Zoho CRM

Job description

Tradeila - Global Business Without Barrier | Full time

Sales Representative — Sanitaryware & Hardware

We dream of a world where every business, big or small, can seamlessly access global markets without barriers, complexity, or uncertainty.

For over 25 years, we’ve championed global trade through the art of brand building, strategic sourcing, and meaningful cross-border relationships. Our journey has been defined not just by business transactions, but by the trust, creativity, and collaboration that connect people and enterprises across continents.

Job Description

Tradeila supplies sanitaryware, bathware, and hardware fittings to importers, distributors, and retail buyers. This role needs someone who understands the category - faucets, sanitary fittings, bathroom hardware, CP fittings - and who can operate confidently within India's BIS/QCO compliance requirements while closing deals with low-trust, WhatsApp-first B2B buyers.

Key Responsibilities:

• Manage the end-to-end sales cycle for sanitaryware, bathware, and hardware buyers, from inquiry to quotation to closed order.
• Build relationships with distributors, hardware retailers, and project buyers (builders/contractors) sourcing sanitaryware and fittings.
• Quote accurately with landed cost, BIS/QCO compliance status, and margin built in.
• Understand and clearly communicate BIS certification and Quality Control Order (QCO) requirements, and flag compliance gaps before they become customer or customs problems.
• Explain product specs confidently: CP fittings, faucet types, sanitaryware materials (vitreous china, SS304, brass), and finish grades.
• Convert WhatsApp and call inquiries into confirmed orders through fast, persistent follow-up.
• Coordinate with sourcing and compliance teams to confirm BIS-certified stock and realistic delivery timelines before quoting.
• Maintain disciplined CRM records in Zoho.
• Track category pricing trends and competitor offers.
• Deliver on monthly sales targets and report pipeline weekly.

Requirements

Requirements:

• 2+ years of direct sales experience in sanitaryware, bathware, CP fittings, or general hardware trading/distribution.
• Working knowledge of BIS certification and QCO (Quality Control Order) requirements as they apply to sanitaryware/hardware imports - this is not optional for this role.
• Comfortable negotiating with wholesale/distributor buyers over WhatsApp and phone.
• Basic understanding of import trade terms (landed cost, customs duty, HSN codes).
• Graduate in any discipline; sales/technical background preferred.

Preferred Background:

• Experience at an importer, manufacturer, or trading house in sanitaryware, bathware, or hardware fittings.
• Direct exposure to BIS compliance documentation or QCO product categories in a previous role.

Skills: Compliance literacy (BIS/QCO) alongside sales skill, technical product knowledge, WhatsApp-first communication, negotiation, CRM hygiene.

Compensation: Fixed salary based on experience + performance incentive on sales closed. Clear growth path to Senior Sales Representative / Category Lead based on target achievement.