Sales Manager I

Instamart; Hyderabad; On-site; INR 700,000 - 1,100,000; Full time

Job summary

Swiggy Assure in Hyderabad is seeking a Sales Manager to own acquisition and engagement of single-outlet restaurants across the city. You will be the primary touchpoint, learning partner needs, and driving growth in orders, visibility, and customer engagement.

This role is consultative and on-field; you will conduct field visits, demos, and ROI analyses while building a scalable pipeline. Strong Excel skills, data-driven mindset, and relationship management are essential for success.

Qualifications

• 1+ year in B2B sales, field sales, or business development in FMCG, food/beverage, or hotel industry.
• Track record of meeting or exceeding targets and managing your own pipeline.
• Comfort with data, especially Excel—you should be able to build pivot tables, use VLOOKUP, and create dashboards without help.

Responsibilities

• Own a defined geographic territory: build strong and successful relationships with the assigned restaurant partners
• Field-intensive engagement: Conduct in-person visits, walking restaurants through product demos, ROI analysis, and present how working with Swiggy is a mutually beneficial relationship
• Consultative selling: Diagnose restaurant needs through questions about their current channels, delivery logistics, marketing spend, and business goals.
• Position Swiggy’s products as solutions, not features
• Relationship management: Manage the full lifecycle each month, pitching, negotiation, activation, and ongoing support to the restaurant partner
• Data-driven problem solving: Track adoption metrics, identify why restaurants aren't growing, troubleshoot issues, and course-correct
• Revenue responsibility: Own targets within your territory; track your own pipeline and conversion rates
• Excel mastery: all the data related to your day-to-day work will be on the city and central trackers, so you must have advanced knowledge of Excel/Google sheet/WSP
• Market research: Stay updated on restaurant trends, competitive landscape, and local market dynamics. Feedback from the field informs product direction
• 80 to 90 In-person meetings with restaurant partners a month.

Skills

Field sales

B2B sales

Excel pivot tables

Data-driven

Relationship building

Negotiation

Education

Post-Graduate degree in marketing or sales

Tools

Excel

VLOOKUP

Dashboards

Job description

Work Mandate 3 –

Employees will work fulltime from their base location i.e. Hyderabad.

About Swiggy Assure

Swiggy Assure is Swiggy& business-to-business (B2B) supply platform designed to provide hotels, restaurants, and caterers (HoReCa) & NonHoreca (D2C brands) with high-quality, fresh, locally sourced kitchen essentials like vegetables,dairy, pulses, and imported goods.

Overview

A Sales Manager owns the acquisition and engagement of single-outlet independent restaurants across an assigned city. You are the primary touchpoint for these restaurants—learning their business, understanding their challenges, and building a partnership where you help the restaurant partner directly drive their growth in orders, visibility, and customer engagement. This role is Consultative & On-Field a nd requires you to be resourceful, adaptable, and genuinely invested in your partners' success. You'll develop consultative sales skills, learn restaurant operations intimately, and build the foundation for scaling your career.

Key Responsibilities

• Own a defined geographic territory: build strong and successful relationships with the assigned restaurant partners
• Field-intensive engagement: Conduct in-person visits, walking restaurants through product demos, ROI analysis, and present how working with Swiggy is a mutually beneficial relationship
• Consultative selling: Diagnose restaurant needs through questions about their current channels, delivery logistics, marketing spend, and business goals.
• Position Swiggy’s products as solutions, not features
• Relationship management: Manage the full lifecycle each month, pitching, negotiation, activation, and ongoing support to the restaurant partner
• Data-driven problem solving: Track adoption metrics, identify why restaurants aren't growing, troubleshoot issues, and course-correct
• Revenue responsibility: Own targets within your territory; track your own pipeline and conversion rates
• Excel mastery: all the data related to your day-to-day work will be on the city and central trackers, so you must have advanced knowledge of Excel/Google sheet/WSP
• Market research: Stay updated on restaurant trends, competitive landscape, and local market dynamics. Feedback from the field informs product direction
• 80 to 90 In-person meetings with restaurant partners a month.

What We're Looking For-

• 1+ year in B2B sales, field sales, or business development (preferably in fmcg, food/beverage, or hotel industry)
• Track record of meeting or exceeding targets and managing your own pipeline
• Restaurant Business is a round-the-clock business; the role holder has to take ownership of the growth of the assigned portfolio of restaurant partner.
• Comfort with data, especially Excel—you should be able to build pivot tables, use VLOOKUP, and create dashboards without help.
• Post - Graduated preferably in marketing or sales.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regards to race, color, religion, sex, disability status, or any other characteristic protected by the law.