Sales Manager- Gold Loan (Direct)

Idfc First Bank Limited; Panchkula; On-site; INR 600,000 - 900,000; Full time

Job summary

Idfc First Bank Limited is seeking a Sales Manager – Direct for Gold Loan to source and drive gold loan business through sales channels at the assigned location. The role emphasizes open market sourcing, digital lead conversion, local marketing activities, and DST management to hit sales targets while maintaining portfolio quality and compliance.

The candidate will drive customer acquisition, convert digital leads, ensure thorough KYC, and coordinate with branch operations to enable smooth

Qualifications

• Graduate degree is required.
• Minimum 2 years of experience in sales.

Responsibilities

• Drive customer acquisition through open market sourcing, referrals, and local channel relationships.
• Convert digital leads from SO App and online platforms with prompt action.
• Keep leads actively tracked with quality calling and closure of ageing leads.
• Conduct regular field visits for sourcing, competition mapping, and opportunity identification.
• Execute branch-level BTL activities such as canopies, society activations, shop branding and stalls.
• Achieve monthly sales, disbursement, and revenue targets for the location/territory.
• Ensure high-quality sourcing with complete documentation, accurate KYC, and compliance adherence.
• Coordinate with branch operations for smooth loan processing and disbursements.
• Maintain strong knowledge of local markets and customer handling.
• Maintain timely reporting on leads, sales, DST productivity, and BTL activities.
• Report directly to the Location Head and collaborate to achieve business objectives.

Skills

Gold loan sales

Open market sourcing

Digital leads conversion

Team management

Education

Graduate degree

Job description

Job Requirements

Role/ Job Title: Sales Manger- Direct-Gold Loan

Job Requirements

Role/ Job Title: Sales Manger- Direct-Gold Loan

Business: Retail Banking

Function/ Department: Gold Loan

Job Purpose

'The Sales Manager – Direct is responsible for sourcing and driving gold loan business through sales channels at the assigned location. The role focuses on open market sourcing, digital lead conversion, execution of local marketing activities, and managing the DST (Direct Selling Team) to achieve sales targets while maintaining portfolio quality and compliance.

Key / Primary Responsibilities

• Drive customer acquisition through open market sourcing, referrals, and local channel relationships.
• Convert digital leads received from SO App and online platforms with prompt action and follow-up.
• Ensure effective lead tracking, quality calling, and closure of ageing and pending leads.
• Conduct regular field visits for sourcing, competition mapping, and opportunity identification.
• Execute branch-level BTL activities such as canopies, society activations, shop branding and stalls.
• Achieve assigned monthly sales, disbursement, and revenue targets for the location/territory.
• Ensure high-quality sourcing with complete documentation, accurate KYC, and adherence to compliance norms.
• Coordinate with branch operations for smooth loan processing and disbursements.
• Strong knowledge of local markets, sourcing practices, and customer handling.
• Maintain timely and accurate reporting on leads, sales, DST productivity, and BTL activities.
• Report directly to the Location Head and work closely to achieve business objectives.

Secondary Responsibilities

• '-Recommend process changes in order to improve service efficiency and quality across the assigned area
• '-Recommend improvements to processes and policies across the Retail Banking business to drive operational efficiencies and high quality customer service
• '-Leverage in-house synergies through collaboration with internal stakeholders

Qualifications:

Graduate Degree: any

Years of Experience: 2 Years