Regional Sales Manager - ABCD Delhi

Aditya Birla Sun Life Insurance; Delhi; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Aditya Birla Sun Life Insurance in Delhi seeks a Regional Sales Manager to lead Direct Marketing (ABCD) and drive Bancassurance plus open market business. You will manage a team of sales managers, foster partnerships and referrals, and focus on acquiring and servicing customers across the zone.

The role emphasizes grooming the sales force to close opportunities, building partnerships, and ensuring persistency and client value.

Qualifications

• Experience in bancassurance sales or open market.
• Must have hands-on team leadership experience.
• Proven ability to generate business through partnerships, referrals and self-sourcing.
• Strong understanding of customer profiles.
• Experience in generating leads via referrals and branch walk-ins.

Responsibilities

• Lead and mentor a team of sales managers to achieve targets.
• Conduct regular reviews of productivity and recognize performance.
• Drive channel sales through partnerships and self-sourcing.
• Ensure renewals and persistency per company norms.
• Coordinate lead generation activities and provide training.

Skills

Bancassurance sales

Team management

Open market sales

Networking / referrals

Customer profiling

Job description

Job Title

Regional Sales Manager

Function

Direct Marketing

Department

Direct Marketing (ABCD)

Reporting To

Zonal Manager –Direct Marketing (ABCD)

Superior’s Superior

Head – Direct Marketing

Unit

Birla Sun Life Insurance Company Ltd

Location

Zone

Business

Life Insurance

Desired Candidate Profile and Experience

• Experience in Bancassurance sales (Life Insurance)/open market experience
• Team Handling Experience is mandatory
• Hands on experience in generating business through Partnerships/Self Sourcing/Referrals
• Strong understanding of customer profile
• Generate insurance leads through referrals, branch walk?ins, customer data mining

Job Purpose

Drive business and achieve targets through allocated region/area. Work towards increasing the overall sales productivity of the team by facilitating & handholding the team in various types of customer acquisition & servicing activities. Manage a team of Sales Managers to maintain the proper process of doing valued business for the organisation.

Dimensions

What are the areas (in quantitative terms) the job has an impact on?

Manpower (Nos.)

Direct: 5-6

Indirect: ~35-45

AP Targets

—

NOP Targets

—

Leads

—

Job Context & Major Challenges

(What are the specific aspects of the job that provide a challenge to the jobholder in the context of the Unit/Zone?)

Key Challenges for the role –

The most critical part is grooming the sales force to be able to close the leads / prospects successfully. Help the Team to identity new customers (new to life insurance).

Principal Accountabilities

• Continuous interaction with the Sales managers.
• Regular reviews to monitor productivity levels.
• Ensuring awareness and participation in all the R&R activities run by the organisation.
• Converting the key prospects into customers.

Ensure smooth function of the sales and other processes in order to maximise business potential

• Communicating any process change or change in any rules and regulations by the help of different training module.
• Supporting in the actual sales and service aspects including sales calls, issuance and complaint handling

Ensuring relevant people in the right place right time to maximise productivity

• Understanding the strength of the resource and depending on that allocating job responsibility
• Evaluating the opportunity of each business unit and allocating targets as per that
• Recruit, develop and train team members to maximize productivity
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Ensure the right method of business acquisition in order get the profitable mix for the organisation

• Scrutinise the business on regular basis
• Interacting with the customers through welcome calls

Ensure Persistency targets as per the company norms so that renewals take place on time

• Communicate with customers and
• Resolve queries as and when required to ensure that renewal takes place on time

Supporting activities for Lead generation

• As a support mechanism to the leads which are generated centrally, there should be activities planned including newer ways of generating lead prospects

Team Management

• Mentor, supervise and coach the team.
• Provide for on the job as well as classroom training for skill enhancement

Sales Manager

To derive Insurance Business from assigned area or zone, to convince the relationship so they can convince their customer to invest in Birla Sun life Insurance. Manage a team of 10 DSE’s in a way that they are optimally working for the channel at the desired productivity levels. To ensure all the pre and post sales support and services to the relationship as well as to the clients along with the team dedicated to the relationship. Ensure not only achieving the target but also to make sure there is a consistent growth in the business every quarter.