Referral Lead

Anika Industries; Bengaluru; On-site; INR 1,500,000 - 2,700,000; Full time

Job summary

Anika Industries in Mumbai (Thane) invites a dynamic Lead (Manager) for Referral Sales to drive target achievement and team productivity. You will lead daily execution, monitor metrics, and coordinate with Marketing, CRM and Operations to improve conversions.

The role demands a strong, hands-on leader with 10+ years in sales and 5+ years leading medium-sized teams, plus proficiency in MS Excel and PowerPoint. Travel across India is required.

Qualifications

• Graduate or postgraduate with 10+ years of sales experience.
• Minimum 5+ years of experience leading medium-sized sales teams.
• Strong background in target-driven, execution-focused sales environments.
• Willingness to travel across India.
• Proficiency in MS Excel and PowerPoint is preferred.

Responsibilities

• Drive daily, weekly, and monthly referral sales target achievement.
• Monitor and review activity metrics such as referrals generated, follow-ups, meetings, conversions, and net bookings.
• Conduct regular performance reviews and implement corrective actions.
• Ensure adherence to sales processes, SOPs, and reporting standards.
• Collaborate with the Referrals Program Lead to deliver business numbers.
• Work closely with Marketing, CRM, Operations, and Experience Center teams to improve conversion outcomes.

Skills

Target-driven

High-energy

Team leadership

Education

Graduate/PG with 10+ years sales experience

5+ years leading medium-sized sales teams

Tools

MS Excel

PowerPoint

Job description

Job Title: Lead (Manager) Referral Sales

Function: Sales
Location: Mumbai (Thane)
Reporting To: Chief Sales Officer (CSO)
Travel: ~50% travel to Bangalore
Working Days: 6 days a week (Monday off; Saturdays & Sundays working)

Role Overview

We are looking for a dynamic and hands-on sales leader to drive our Referral Sales function. The Lead (Manager) – Referral Sales will be responsible for executing referral sales initiatives, ensuring consistent target achievement, and improving team productivity through strong daily performance tracking and follow-ups.

This role is ideal for someone who thrives in a fast-paced, numbers-driven environment and enjoys being deeply involved in day-to-day business performance and team execution. Job Description - Manager Refer

Key Responsibilities

• Drive daily, weekly, and monthly referral sales target achievement
  
• Monitor and review activity metrics such as referrals generated, follow-ups, meetings, conversions, and net bookings
  
• Conduct regular performance reviews and implement corrective actions
  
• Ensure adherence to sales processes, SOPs, and reporting standards
  
• Collaborate with the Referrals Program Lead to deliver business numbers
  
• Work closely with Marketing, CRM, Operations, and Experience Center teams to improve conversion outcomes Job Description - Manager
  

Desired Candidate Profile

• Graduate/Postgraduate with 10+ years of overall sales experience
  
• Minimum 5+ years of experience leading medium-sized sales teams
  
• Strong background in target-driven, execution-focused sales environments
  
• Comfortable working in a high-energy, fast-paced sales ecosystem
  
• Open to frequent travel across company locations in India
  
• Good to have: Proficiency in MS Excel and PowerPoint
  
• Preferred industries: Timeshare, Telecom, Insurance, FMCG/FMCD, General Trade, Modern Trade