Project Manager - Digital (Images)

WPP Production; Mumbai City; Hybrid; INR 1,500,000 - 2,500,000; Full time

Job summary

WPP Production in Mumbai is seeking a Senior Project Manager - Content Production to oversee localization and delivery of content across campaigns, websites and marketing materials. You’ll coordinate with Content Studio, Creative Director and Business Affairs to select assets, review outputs, and ensure on-time delivery of multi-channel content.

The role requires leadership of CPMs, guidance of cross-functional teams, and hands-on management of asset workflows, including localization briefs,

Qualifications

• Experience leading content production projects with cross‑functional teams.
• Ability to manage localization and asset workflows across global teams.
• Proven track record in delivering on-time content across multiple channels.

Responsibilities

• Manage a team of CPMs and lead projects to ensure delivery targets are met.
• Own day‑to‑day content management operations for product launches and marketing.
• Coordinate with Cross Functional teams, Creative Director & Business Affairs to select content for new projects.
• Plan, manage, and track content localization throughout production.
• Review deliverables, provide edits, and ensure final asset delivery to production teams.
• Train new team members and maintain an archive of previous jobs.
• Collaborate with lead CPM to plan monthly/quarterly job distribution.

Skills

Team leadership

Project management

Cross-functional coordination

Content localization

Asset workflow management

Communication with stakeholders

Training new members

Documentation

Mentoring CPMs

Vendor/3rd party coordination

Archival and asset management

Job description

About WPP Production

We are WPP Production - the unified global production company that brings together all of WPP’s content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today’s always on, AI driven marketing world.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unitecutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

A hybrid working model

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

What does Senior Project Manager - Content Production do at WPP Production?

Content Production Manager works closely with Content Studio to execute and create all required localized screens featured within our website or other marketing materials, including reviewing content for cultural viability in the Geo/market. The role also supports the creative team with “buckets of content” and versions of photography. The Content Production Manager coordinates with Cross Functional teams, Creative Director & Business Affairs to choose content for any new project including apps, music, movies, and TV shows and podcasts. The position works closely with screen building team in Geo to execute all required screen versions necessary for projects.

Key Responsibilities

• Manage a team of CPM’s
• Lead projects and direct team to ensure a delivery is met
• Own day-to-day content management operations and tasks in support of product launches, other marketing initiatives, and regular page maintenance
• Actively balance the work of multiple projects, assignments, and launches in a fast-paced, ever-evolving work environment
• Work with the CM team to contribute to documentation and training
• Train new team members
• Build consolidated short lists of campaign imagery
• Request file building from Geo Content Studio for new screens to be built
• Request photo retouching for all lifestyle photos to be featured
• Route loose Cross Functional imagery for approval
• Fulfil image requests from various functional teams
• Communicate with Worldwide CPMs for WW requests, project information and transferring of assets
• Work with Business Affairs on 3rd party assets relevant to the market
• Work with WW Digital Asset Managers to transfer launch assets to long-term Digital Asset system
• Manage Geo asset database
• Manage and train additional new members for special projects
• Learn and understand the nuances of different languages and be able to identify what content requires localization and convert it to a brief for the graphic production team
• Plan, manage, and track the content localization of assets throughout the production process to achieve on-time delivery
• Manage the staging and organization of final assets on servers
• Review deliverables and communicate edits and final asset delivery, specifically to the graphic production team
• Maintain and organize an archive of previous jobs
• Collaborate with the lead CPM to plan job distribution on a monthly and quarterly basis

Why work here:

At WPP Production, you’ll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You’ll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP’s unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment.

Inclusion and Impact

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Please contact [e-mail] if you need the job advert or form in another format.

Data

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