Product Marketing Manager

Zoho; Mumbai; On-site; INR 1,500,000 - 2,800,000; Full time

Job summary

Mobavenue AI Tech Limited seeks a Product Marketing Manager to shape how our platform is perceived, translating AI-led capabilities into clear narratives and owning external communication across AI, AdTech, and programmatic spaces.

You will drive thought leadership, content creation, and market-facing storytelling while contributing to platform positioning and global GTM efforts.

Qualifications

• 3 to 5 years of experience in Product Marketing, Content Marketing, or Growth Marketing.
• Experience with global markets such as SEA, MENA, LATAM or similar.
• Prior experience in AdTech, Martech, SaaS, or digital advertising ecosystem preferred.
• Strong writing and storytelling skills with experience creating external-facing content.
• Ability to simplify complex technical concepts into clear and engaging narratives.
• Exposure to programmatic advertising or DSP platforms is highly preferred.

Responsibilities

• Shape the external voice through thought leadership, content, and market-facing storytelling.
• Build platform positioning within the DSP and programmatic ecosystem.
• Create sales-facing assets and support GTM initiatives.
• Collaborate with internal teams and external partners to scale content production.
• Work on marketing initiatives across global markets including SEA, MENA, LATAM, UK, US.

Skills

Content Marketing

Growth Marketing

Storytelling

AI & AdTech

Global Markets

Sales Enablement

Content Creation

External Communications

Job description

Mobavenue AI Tech Limited (BSE: INE622Q01027) is a global AI-powered AdTech and consumer growth company that enables businesses, enterprises, publishers and large global agencies to connect with high-intent consumers and drive measurable outcomes across the full customer journey.

Its proprietary A3 framework, spanning Awareness, Acquisition, and Activation, ensures a full-funnel, outcome-led approach to digital growth. Headquartered in Mumbai with a growing global presence across Southeast Asia, MENA, LATAM, the UK, and the USA, Mobavenue works with 150+ brands across e-commerce, BFSI, fintech, travel, OTT, gaming, healthcare and retail, from publicly listed enterprises to some of the fastest-growing digital businesses in the market.

At the core is the GMP 360 stack, a unified platform integrating data, AI-led decisioning, and programmatic execution across mobile, video, Connected TV, web, OEM, and DOOH, enabling real-time intelligence and consistent outcomes at scale.

Job Description

About the Role

We are looking for a Product Marketing Manager who can help us shape how our platform is

This role is ideal for someone who enjoys turning complex ideas into clear narratives and wants

to work at the intersection of AI, AdTech, and programmatic platforms.

You will play a key role in building our external voice through thought leadership, content, and

market-facing storytelling. You will also contribute to the platform's positioning within the DSP

and programmatic ecosystem.

This is a hands-on role with high ownership and visibility.

Requirements

Key Responsibilities

• AI Narrative and Thought Leadership
• Translate AI-led product capabilities into clear and compelling narratives for external
• Write and publish content such as articles, point of views, and insights across industry
• platforms and media
• Support participation in conferences, panels, and thought leadership opportunities
• Ensure consistent communication of AI innovation across all external touchpoints
• Product Positioning and Messaging
• Support the development of product messaging and positioning frameworks
• Simplify technical capabilities into benefits that are easy to understand for business
• Contribute to positioning the platform within the programmatic and DSP ecosystem
• Content Creation and Distribution
• Build and manage a steady pipeline of content, including case studies, insights, and
• market narratives
• Ensure content is distributed effectively across relevant channels and platforms
• Work with internal stakeholders and external partners to scale content production
• Global Market Exposure and Insights
• Work on marketing initiatives across global markets, including but not limited to SEA,
• MENA, LATAM, UK, US or similar regions
• Understand regional nuances in messaging, buyer behaviour, and ecosystem dynamics
• Adapt narratives and content for different markets without losing consistency
• Sales and GTM Enablement
• Create sales-facing assets such as pitch decks, explainers, and proof points
• Support the sales team with clear and consistent storytelling
• Align marketing narratives with go-to-market priorities
• External Agency and Partner Collaboration
• Work with external agencies for content, PR, or marketing initiatives when required
• Ensure quality, consistency, and alignment with internal strategy

Must Have Requirements

• 3 to 5 years of experience in Product Marketing, Content Marketing, or Growth Marketing
• Mandatory experience working on global markets such as SEA, MENA, LATAM, or similar
• Prior experience in AdTech, Martech, SaaS, or digital advertising ecosystem preferred
• Strong writing and storytelling skills with experience creating external-facing content
• Ability to simplify complex technical concepts into clear and engaging narratives
• Exposure to programmatic advertising or DSP platforms is highly preferred

Good to Have

• Experience contributing to thought leadership content or industry publications
• Exposure to AI or data-driven products
• Experience working with cross-functional teams including product, sales, and marketing
• Consistent output of high-quality thought leadership content focused on AI and platform
• capabilities
• Improved clarity and consistency in product messaging across channels
• Stronger visibility in global industry conversations and platforms
• Effective support to sales and GTM teams through clear narratives and content
• Contribution to positioning the platform within the global programmatic ecosystem