Pre Sales Associate

Shopflo, Inc.; Bengaluru; On-site; INR 450,000 - 650,000; Full time

Job summary

Shopflo, Inc. in Bengaluru, India, is seeking a Pre-Sales Associate to drive growth by identifying potential merchants, generating qualified leads, and initiating conversations with prospects.

You will engage SMBs and mid-sized businesses, understand their requirements, address queries, and build relationships that create opportunities for the sales team. You will lead generation, prospecting, and handover activities, qualifying prospects based on their needs, and maintaining records to ensure a

Qualifications

• 0–2 years of experience in Pre-Sales, Inside Sales, or similar roles; freshers with aptitude welcome.
• Experience in SaaS, AdTech, MarTech, or consumer-tech environment preferred.
• Strong verbal and written communication skills with confidence in speaking to customers.

Responsibilities

• Identify and research potential SMB and mid-sized merchants and build a pipeline of prospects.
• Engage with merchants via calls, email, and LinkedIn to understand needs and communicate value.
• Qualify leads and coordinate with the sales team for smooth handover of opportunities.

Skills

Communication skills

Lead generation

Relationship building

Problem solving

Self-motivation

Tools

CRM tools

Job description

Shopflo started with a simple belief - checkout is the most under-innovated part of ecommerce. We built India’s checkout-as-a-service platform for D2C brands, helping over 1,000 merchants improve conversion rates, reduce fraud COD orders, and deliver a seamless buying experience. Brands like Dot & Key, Nestasia, and The Sleep Company trust us to run their checkout.

In 2026, we were acquired by Pine Labs - one of India’s most established fintech infrastructure companies. That means we now have the distribution, merchant relationships, and resources of a large fintech, while continuing to operate with the pace and ownership culture of a product team.

Startup DNA. Enterprise backing. Real product. Real traction.

About the Role

As a Pre-Sales Associate at Shopflo, you will play a key role in driving business growth by identifying potential merchants, generating qualified leads, and initiating meaningful conversations with prospective customers. You will engage with SMBs and mid-sized businesses, understand their requirements, address their queries, and build relationships that create opportunities for the sales team.

What You'll Do

Lead Generation & Prospecting

• Identify and research potential SMB and mid-sized merchants and build a strong pipeline of prospective customers.
• Generate qualified leads through calling, LinkedIn, email, and relevant platforms.
• Identify key decision-makers and initiate meaningful conversations with potential customers.

Merchant Engagement

• Engage with merchants over calls, understand their business requirements, and address their initial queries.
• Clearly communicate Shopflo's value proposition and identify how the product can solve their business needs.
• Build and maintain strong relationships with prospects through consistent follow-ups and engagement.

Lead Qualification & Handover

• Qualify prospects based on their business needs, fit, and potential.
• Maintain accurate records of conversations, follow-ups, and lead status.
• Work closely with the sales team to ensure a smooth handover of qualified opportunities.

What We're Looking For

• 0–2 years of experience in Pre-Sales, Inside Sales, Business Development, Lead Generation, or a similar role. Freshers/interns with strong sales aptitude are also welcome.
• Experience in SaaS, AdTech, MarTech, Consumer Tech, or a similar technology environment is preferred.
• Strong verbal and written communication skills with confidence in speaking to customers.
• Self-driven, proactive, and comfortable taking ownership in a fast-paced startup environment.
• Strong relationship-building, follow-up, and problem-solving skills with a genuine interest in customer conversations.

Good to Have

• Experience with cold calling, LinkedIn prospecting, or email outreach.
• Familiarity with CRM or lead management tools.
• Understanding of the D2C, e-commerce, SaaS, or consumer-tech ecosystem.
• Comfortable working with targets and metrics.
• A strong interest in sales, customer engagement, and business growth