PG India - Manager

Publicis Groupe Holdings B.V; Gurugram District; On-site; INR 1,500,000 - 2,300,000; Full time

Job summary

Publicis Groupe Holdings B.V. in Gurugram, India, seeks an experienced Media Planning Manager to lead digital media planning and execution for key platforms.

You will drive full-funnel strategies, audience targeting, and performance optimization while collaborating with strategy, analytics, creative teams, and external partners. The role requires 5–6 years of relevant experience and strong communication skills. Based in Gurugram, it offers influence over media choices and budgets.

Qualifications

• 5–6 years of relevant experience in digital media planning.
• Strong understanding of Google Ads, DV360 and Meta Ads.
• Experience in data-driven planning and performance optimization.
• Strong stakeholder management and communication skills.

Responsibilities

• Lead end-to-end media planning across Meta, Google, DV360, and other digital platforms.
• Develop full-funnel media strategies aligned with business objectives.
• Drive audience planning, targeting, and segmentation strategies.
• Optimize campaigns based on performance metrics and actionable insights.
• Collaborate with strategy, analytics, creative teams, and external partners.
• Manage budgets, forecasting, and performance reporting.

Skills

Digital media planning

Audience planning

Performance optimization

Stakeholder management

Tools

DV360

Google Ads

Meta Ads

Job description

Overview

We’re looking for an experienced Media Planning Manager to join our team and lead digital media planning and execution across key platforms.

Key Responsibilities:

• Lead end-to-end media planning across Meta, Google, DV360, and other digital platforms
• Develop full-funnel media strategies aligned with business objectives
• Drive audience planning, targeting, and segmentation strategies
• Optimize campaigns based on performance metrics and actionable insights
• Collaborate with strategy, analytics, creative teams, and external partners
• Manage budgets, forecasting, and performance reporting
• Stay updated with platform capabilities, trends, and best practices
• Lead end-to-end execution of Meta campaigns across top, middle, and bottom funnel

What We’re Looking For:

• 5–6 years of relevant experience in digital media planning
• Strong understanding of Google Ads, DV360, and Meta Ads
• Experience in data-driven planning and performance optimization
• Strong stakeholder management and communication skills