Marketing Team Manager

Neo Wealth and Asset Management; Mumbai; On-site; INR 4,000,000 - 6,000,000; Full time

Job summary

Neo Wealth and Asset Management seeks a Wealth Marketing Lead to drive the marketing agenda for its Wealth Management business across MFO, UHNI and HNI segments. Reporting to the Chief Marketing Officer, you will translate business priorities into focused marketing plans, campaigns, propositions and client engagement programmes.

You will partner with Wealth leadership, product teams and regional teams to deliver high quality marketing while ensuring compliance, brand integrity and measurable

Qualifications

• 1012 years of marketing experience in wealth management, private banking, financial services or a premium, relationship-led business.
• Proven experience across product marketing, client engagement, campaign management and sales enablement.
• Ability to translate business priorities into focused marketing plans with clear commercial outcomes and measurable impact.
• Strong commercial judgement, client orientation, analytical ability and execution discipline.
• Excellent communication, stakeholder management and project management skills, with the ability to influence and deliver across teams.
• Comfortable balancing strategic thinking with hands-on ownership in a fast-paced environment while maintaining high standards of quality and attention to detail.
• Sound understanding of regulatory and compliance requirements governing financial-services marketing and client communications.

Responsibilities

• Build and deliver the annual marketing plan for the Wealth business.
• Own the Wealth marketing calendar, budget and delivery roadmap.
• Develop distinct marketing approaches for MFO, UHNI and HNI clients.
• Ensure marketing reflects client needs and business opportunities, not generic wealth messaging.
• Business and Product Marketing Partner with business and product leaders to translate commercial priorities into marketing action.
• Shape client and RM narratives across advisory, investments, alternatives, family office, succession, insurance, lending and next-generation propositions.
• Lead marketing support for new launches, strategic initiatives and priority propositions.
• Equip Relationship Managers with high-quality tools for client conversations and business development.
• Integrated Marketing Delivery Work with Brand, Corporate Communications, Client Experience, Events and Marketing Intelligence to deliver an integrated Wealth marketing agenda.
• Content and Market Presence Partner with Brand and Corporate Communications on thought leadership, leadership visibility, reports, content and external platforms.
• Ensure content is distinctive, useful and rooted in genuine client or market insight.
• Performance and Governance Track campaign performance, client engagement, RM adoption, & business impact.
• Ensure delivery meets brand, compliance, budget and quality standards.

Skills

Marketing

Wealth management

Client engagement

Campaign management

Sales enablement

Stakeholder management

Project management

Analytical ability

Communication

Job description

About Neo Wealth and Asset Management:

Neo Wealth and Asset Management is a rapidly growing financial services company with businesses spanning wealth management, asset management, capital markets and lending. Founded in 2021 with a simple and enduring purpose, Do Good, Neo is building a modern financial institution from India, with global aspirations. Today, Neo manages and advises on over 1.3 lakh crore in client assets, serves clients across more than 200 locations and is powered by a team of over 850 professionals.

Its expanding presence includes India and the United States, with Dubai planned as the next step in its international growth. Neo is backed by leading global and Indian institutional investors, including Peak XV Partners, MUFG Bank, Euclidean Capital and TVS Capital Funds, and has raised more than 3,000 crore in capital, making it a unicorn. Its growth has been driven by deep investment expertise, strong client relationships and a culture that values ownership, integrity and long-term thinking.

At Neo, people have the opportunity to help build an institution, not merely work within one.

The Wealth Marketing Lead

Will drive the marketing agenda for Neos Wealth Management business across the Multi‑Family Office, UHNI and HNI segments. Reporting to the Chief Marketing Officer, the role will translate business priorities into focused marketing plans, campaigns, propositions and client engagement programmes. The role will work closely with Wealth leadership, product teams, regional teams and Relationship Managers, while drawing on the specialist capabilities of Brand, Corporate Communications, Client Experience, Events and Marketing Intelligence.

The role requires strong commercial judgement, deep client orientation and the ability to deliver high quality marketing in a complex, relationship‑led business.

Wealth Marketing Agenda

• Build and deliver the annual marketing plan for the Wealth business, aligned with the CMO and Wealth leadership.
• Own the Wealth marketing calendar, budget and delivery roadmap in consultation with CMO and business leaders.
• Develop distinct marketing approaches for MFO, UHNI and HNI clients.
• Ensure marketing reflects client needs, relationship depth and business opportunity, not generic wealth messaging.
• Business and Product Marketing Partner with business and product leaders to translate commercial priorities into marketing action.
• Shape client and RM narratives across advisory, investments, alternatives, family office, succession, insurance, lending and next‑generation propositions.
• Lead marketing support for new launches, strategic initiatives and priority propositions.
• Equip Relationship Managers with high-quality tools for client conversations and business development.
• Integrated Marketing Delivery Work with the leads of Brand, Corporate Communications, Client Experience, Events and Marketing Intelligence to deliver an integrated Wealth marketing agenda.
• Content and Market Presence Partner with Brand and Corporate Communications on thought leadership, leadership visibility, reports, content and external platforms.
• Ensure content is distinctive, useful and rooted in genuine client or market insight.
• Performance and Governance Track campaign performance, client engagement, RM adoption, & business impact.
• Ensure delivery meets brand, compliance, budget and quality standards.

1012 years of marketing experience in wealth management, private banking, financial services or a premium, relationship‑led business.Proven experience across product marketing, client engagement, campaign management and sales enablement.Ability to translate business priorities into focused marketing plans with clear commercial outcomes and measurable impact.Strong commercial judgement, client orientation, analytical ability and execution discipline.Excellent communication, stakeholder management and project management skills, with the ability to influence and deliver across teams.Comfortable balancing strategic thinking with hands‑on ownership in a fast‑paced environment while maintaining high standards of quality and attention to detail.Sound understanding of regulatory and compliance requirements governing financial‑services marketing and client communications. .