Marketing Reporting And Insights Lead

Lloyd's Register Group; Mumbai; On-site; INR 1,200,000 - 2,100,000; Full time

Job summary

Lloyd’s Register in Mumbai, India seeks an experienced Marketing Reporting & Analytics professional to develop scalable reporting and insight solutions that connect marketing activity to commercial outcomes.

You will combine BI, analytics and commercial understanding to improve measurement, attribution and governance across marketing and commercial teams, designing dashboards with Power BI, SQL and related technologies.

Qualifications

• Significant experience in marketing analytics, business intelligence, performance reporting or commercial analytics within a B2B environment.
• Advanced Power BI skills, including DAX, Power Query, semantic modelling and dashboard development.
• Solid SQL skills with experience extracting, transforming, validating and analysing data.
• Experience designing scalable reporting products, analytical models and governed self-service reporting solutions.

Responsibilities

• Develop trusted reporting products, dashboards and analytical models that provide a clear view of marketing performance and commercial impact.
• Integrate marketing, Salesforce, commercial and third-party data to support informed decision-making across marketing and business teams.
• Establish and maintain measurement frameworks, KPI definitions, campaign taxonomies and reporting standards.
• Design scalable analytical data models and reporting solutions using Power BI, Microsoft Fabric, SQL and related technologies.
• Improve attribution, ROMI, campaign effectiveness, pipeline contribution and revenue influence measurement.
• Automate reporting processes and deliver governed self-service reporting capabilities to reduce manual effort and increase consistency.
• Validate data quality, maintain reporting documentation and ensure reliable, accurate and trusted insights.
• Collaborate with Marketing Operations, Commercial Excellence, Technology teams and key data stakeholders to enhance reporting capabilities, source data quality and system integrations.
• Support campaign planning, optimisation and performance review activities through actionable insights and analysis.
• Translate complex data into clear recommendations, risks and commercial opportunities for stakeholders at all levels, including executive audiences.
• Partner with stakeholders to define business questions and deliver analytical solutions that address strategic and operational priorities.
• Promote best practice in reporting, analytics and data governance while helping improve the link between marketing activity, client engagement, pipeline growth and revenue outcomes.

Skills

Marketing analytics

Business intelligence

Performance reporting

ROMI attribution

Stakeholder management

Data storytelling

Analytical rigour

Tools

Power BI

SQL

Salesforce data

Marketing automation platforms

Job description

Job Description:

Lloyd’s Register

Location: Mumbai, India

What We’re Looking For

We are seeking an experienced Marketing Reporting & Analytics professional to develop trusted, scalable reporting and insight solutions that connect marketing activity to commercial outcomes. You will combine analytical skill, business intelligence capability and commercial understanding to improve performance measurement, attribution, reporting governance and decision-making across marketing and commercial teams.

What We Offer You

The opportunity to work for an organization that has a clear sense of purpose, is values-based and helps colleagues to develop professionally and personally through our range of people development programmes.

A full-time permanent role

The role

• Develop trusted reporting products, dashboards and analytical models that provide a clear view of marketing performance and commercial impact.
• Integrate marketing, Salesforce, commercial and third-party data to support informed decision-making across marketing and business teams.
• Establish and maintain measurement frameworks, KPI definitions, campaign taxonomies and reporting standards.
• Design scalable analytical data models and reporting solutions using Power BI, Microsoft Fabric, SQL and related technologies.
• Improve attribution, ROMI, campaign effectiveness, pipeline contribution and revenue influence measurement.
• Automate reporting processes and deliver governed self-service reporting capabilities to reduce manual effort and increase consistency.
• Validate data quality, maintain reporting documentation and ensure reliable, accurate and trusted insights.
• Collaborate with Marketing Operations, Commercial Excellence, Technology teams and key data stakeholders to enhance reporting capabilities, source data quality and system integrations.
• Support campaign planning, optimisation and performance review activities through actionable insights and analysis.
• Translate complex data into clear recommendations, risks and commercial opportunities for stakeholders at all levels, including executive audiences.
• Partner with stakeholders to define business questions and deliver analytical solutions that address strategic and operational priorities.
• Promote best practice in reporting, analytics and data governance while helping improve the link between marketing activity, client engagement, pipeline growth and revenue outcomes.

What You Bring

• Significant experience in marketing analytics, business intelligence, performance reporting or commercial analytics within a B2B environment.
• Advanced Power BI skills, including DAX, Power Query, semantic modelling and dashboard development.
• Solid SQL skills with experience extracting, transforming, validating and analysing data.
• Experience designing scalable reporting products, analytical models and governed self-service reporting solutions.
• Understanding of Salesforce data, marketing automation platforms, campaign measurement and commercial reporting.
• Knowledge of attribution methodologies, ROMI, pipeline performance and revenue metrics.
• Ability to translate complex analysis into practical business insights and recommendations.
• Solid stakeholder management and communication skills, with experience presenting to senior audiences.
• Commercial curiosity, analytical rigour and a consultative approach to problem-solving.

Nice to have

• Experience with Microsoft Fabric, cloud analytics platforms, forecasting or experimentation.

You Are Someone Who

• Is keen to take accountability and ownership for delivering customer needs
• Is able to self-manage and prioritize tasks towards meeting goals
• Is effective at solving problems, trouble-shooting and making timely decisions
• Is motivated and willing to take initiative
• Communicates in a structured way and has ability to present technical ideas in user-friendly language
• Displays a team spirit, particularly in a multicultural environment
• Responds positively to learning opportunities and is comfortable stepping out of own comfort zone