Marketing Ops & Transformation

Ally-eXecutive HR; Dadri; On-site; INR 900,000 - 1,300,000; Full time

Job summary

A leading FMCG firm in Uttar Pradesh is seeking a Sr Executive/Deputy Manager to drive digital and process transformation in their marketing department. Responsibilities include leading initiatives to enhance operational efficiency, conducting audits for compliance, and overseeing marketing systems. Ideal candidates should have 4-7 years of experience in the industry and hold an MBA in Marketing or Data Analytics. This role requires strong skills in process improvement and marketing technology.

Qualifications

• 4-7 years of experience in relevant industry.
• Strong understanding of marketing processes and technologies.
• Ability to lead transformation initiatives.
• Experience in audits & compliance within marketing.

Responsibilities

• Drive digital transformation initiatives in Marketing.
• Lead process transformation efforts to identify gaps and implement improvements.
• Conduct comprehensive audits of marketing processes for compliance.
• Collaborate with cross-functional teams to drive process excellence and scalability.

Skills

Process Improvement

Automation

SOP Management

Marketing Tech

Workflow Design

Marketing Analytics

Education

MBA in Marketing

Professional Course

Job description

Title - Sr Executive/Deputy Manager

Hiring for FMCG in Marketing Ops + Transformation.

MUST have experience in relevant industry

Digital Transformation

Drive digital transformation initiatives within the Marketing Department to enhance operational efficiency and effectiveness.

Stay updated with the latest technological advancements in Marketing & Brand Management and recommend solutions to strengthen marketing strategies.

Process Transformation

Lead process transformation efforts by identifying gaps and implementing improvements across marketing functions.

Evaluate and enhance existing marketing workflows, SOPs, and policies to support continuous improvement and operational excellence.

Audit & Compliances

Conduct comprehensive audits of marketing processes, systems, and policies across multiple verticals to ensure compliance, alignment, and optimization.

Recommend corrective actions and improvements based on audit findings.

System & Governance

Oversee the implementation, updates, and maintenance of marketing systems, SOPs, and industry best practices

Process Excellence Initiatives

Drive process excellence programs to improve departmental performance , efficiency and scalability

Collaborate with cross-functional teams to ensure smooth execution of key marketing processes and improvement projects.

Skills Required

• Process Improvement
• Automation
• SOP Management
• Marketing Tech
• Workflow Design
• Marketing Analytics

Experience: 4-7 years

Qualification: Professional Course, MBA in Marketing/ Data Analytics