Marketing Manager

Blue Aqua Group; West Godavari; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Career growth opportunities

Leadership role in marketing

Impactful work with farmers

Job summary

A leading aquaculture company is seeking a Marketing Manager to plan and execute integrated marketing campaigns at their Bhimavaram office. The ideal candidate will have a Bachelor's degree in Marketing and 3–6 years of experience, particularly in aquaculture or related sectors. Proficiency in Canva, Adobe Photoshop, and social media management is essential. This position offers career growth opportunities and the chance to make a meaningful impact in sustainable aquaculture.

Qualifications

• 3–6 years of marketing experience, preferably in aquaculture or related fields.
• Strong hands-on experience in digital and print marketing.
• Experience managing social media platforms.

Responsibilities

• Plan and execute integrated marketing campaigns across various channels.
• Oversee content creation for marketing materials.
• Manage and track social media engagement and performance.

Skills

Marketing experience

Social media management

Content creation

Excellent communication

English and Telugu proficiency

Education

Bachelor’s degree in Marketing or related field

Tools

Canva

Adobe Photoshop

Premiere Pro or CapCut

Job description

Job Description

Blue Aqua International, a global leader in sustainable aquaculture solutions, is seeking an experienced Marketing Manager to join our team at the Blue Aqua Farmers Center (BAFC) office in Bhimavaram, Andhra Pradesh, India.

Responsibilities

• Plan, lead, and execute integrated marketing campaigns across digital, print, and on-ground activities.
• Oversee content creation including posters, brochures, videos, reels, and farmer-facing materials.
• Manage and grow social media channels, including content planning, captions, performance tracking, and reporting.
• Work closely with sales, technical, and farmer center teams to align marketing activities with field needs.
• Coordinate with regional and global teams (Singapore, Thailand, Indonesia) to ensure brand consistency.
• Manage photo and video shoots, oversee short-form video editing, and maintain marketing asset libraries.
• Track marketing performance, analyze campaign effectiveness, and prepare regular reports.
• Coordinate with vendors, printers, agencies, and partners to deliver marketing materials on time.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 3–6 years of marketing experience, preferably in aquaculture, agriculture, FMCG, or rural-focused markets.
• Strong hands-on experience with Canva, Adobe Photoshop, and video editing tools (Premiere Pro or CapCut).
• Experience managing social media platforms such as Facebook, Instagram, LinkedIn, and YouTube.
• Strong coordination and communication skills, with the ability to work closely with field teams and farmers.
• Good command of English and Telugu; Hindi is a plus.

Preferred Qualifications

• Experience in farmer marketing, dealer marketing, or rural outreach campaigns.
• Familiarity with digital advertising tools such as Google Ads, Meta Business Suite, or WhatsApp marketing.
• Basic understanding of aquaculture, shrimp farming, or agriculture-based businesses.

Benefits

• Career Growth: Work with a leading international aquaculture company with strong regional presence.
• Leadership Role: Take ownership of marketing activities for one of India’s key aquaculture regions.
• Hands-on Impact: Directly support farmers, dealers, and on-ground initiatives.
• Purpose-driven Work: Contribute to sustainable aquaculture and farmer success.