Marketing Manager

Augmont Goldtech; Mumbai City; On-site; INR 12,180,000 - 14,100,000; Full time

Job summary

Augmont Goldtech is seeking a strategic Marketing Manager in Mumbai to drive integrated marketing across B2B, B2C and B2B2C segments. You will build brand, run campaigns, PR, events and lead generation for Augmont and its group businesses.

The role requires 8–10 years in marketing, MBA in Marketing, and hands-on experience with digital, events, and agency partnerships to deliver measurable ROI.

Qualifications

• MBA in Marketing or related discipline
• 8–10 years of relevant marketing experience
• Experience in Gold/Precious Metals, Jewellery, Financial Services, or E-commerce preferred

Responsibilities

• Plan and execute ATL, BTL, digital, B2B and B2C marketing campaigns.
• Drive exhibitions, trade shows, jeweller meets, roadshows and industry events.
• Manage PR, social media, website, SEO, creatives and digital agencies.
• Strengthen brand presence of Augmont, Augmont SPOT, refineries and group businesses.
• Manage website content, Google Business Profiles, branch/store listings and digital platforms.
• Plan and execute WhatsApp, SMS, social media and promotional campaigns.
• Support lead generation, tracking, conversion and campaign performance reporting.
• Manage marketing vendors, budgets and collateral/inventory.
• Support Director/leadership branding and executive communication.
• Coordinate with Sales, Operations, Product, PR, Digital for business growth.
• Track campaign ROI, lead quality and agency deliverables.

Skills

B2B Marketing

Events & Campaigns

Agency Management

Digital Marketing

Lead Generation

Website & SEO

PR & Social Media

Stakeholder Management

Communication

Analytics & ROI

Education

MBA in Marketing

Job description

Marketing Manager

Location: Mumbai
Experience: 810 Years
Qualification: MBA in Marketing or related discipline
CTC: 1218 LPA

Role Overview

We are looking for a strategic and hands-on Marketing Manager to drive integrated marketing initiatives across B2B, B2C, and B2B2C segments. The role will focus on brand building, campaigns, PR, events, digital presence, agency management, and lead generation for Augmont and its businesses.

Key Responsibilities

• Plan and execute ATL, BTL, digital, B2B and B2C marketing campaigns.
• Drive exhibitions, trade shows, jeweller meets, roadshows, and industry events.
• Manage PR, social media, website, SEO, creative, and digital agencies.
• Strengthen the brand presence of Augmont, Augmont SPOT, refineries, and other group businesses.
• Manage website content, Google Business Profiles, branch/store listings, and digital platforms.
• Plan and execute WhatsApp, SMS, social media, and promotional campaigns.
• Support lead generation, tracking, conversion, and campaign performance reporting.
• Manage marketing vendors, billing, budgets, and marketing collateral/inventory.
• Support Director/leadership branding, LinkedIn content, media connects, and executive communication.
• Coordinate with Sales, Operations, Product, PR, Digital, and other teams to support business growth.
• Track campaign performance, ROI, lead quality, and agency deliverables.

Key Skills & Experience

• 8–10 years of relevant marketing experience, preferably in Gold/Precious Metals, Jewellery, Financial Services, or E-commerce.
• Strong experience in B2B marketing, events, exhibitions, roadshows, campaign management, and agency management.
• Working knowledge of digital/performance marketing, lead funnels, website management, PR, and social media.
• Strong communication, stakeholder management, analytical, and execution skills.
• Ability to independently manage multiple agencies, projects, and senior stakeholders.
• Creative, proactive, and commercially oriented approach with strong attention to detail.