Marketing Manager

AMETEK, Inc.; Bengaluru; On-site; INR 2,000,000 - 3,000,000; Full time

Job summary

AMETEK, Inc. is seeking a dynamic Marketing Manager to lead its corporate marketing function from Bengaluru, India. This all-round leadership role encompasses traditional and digital marketing, product positioning, and event management.

The ideal candidate will have over 10 years of experience, including a minimum of 5 years in B2B marketing, with proven success in integrated campaign planning and digital strategies.

The position involves developing comprehensive marketing plans, managing key marketing initiatives, and ensuring brand consistency across all communication channels.

Qualifications

• 10+ years of progressive marketing experience with 5+ years in B2B/industrial marketing.
• Proven experience in integrated campaign planning and execution.
• Experience managing trade shows and webinars.

Responsibilities

• Develop and execute the Annual Marketing Plan for AMETEK India & Middle East.
• Manage the lead lifecycle from capture to handoff to sales/BD teams.
• Collaborate with BD and sales leaders to align initiatives with revenue targets.

Skills

Digital marketing

Event management

Brand management

Market research

Account-based marketing

Education

Bachelor’s degree in marketing, Business Administration or Engineering

MBA in Marketing or equivalent

Tools

AI-driven marketing tools

CRM systems

Job description

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We are seeking a dynamic, data-driven, and strategic Marketing Manager to lead AMETEK India & Middle East corporate marketing function from our Bangalore office. This is an all-round marketing leadership role spanning traditional marketing, digital marketing, product & solution marketing, events, market intelligence, lead generation, and marketing operations.

The ideal candidate will be a self-starter who can build and execute marketing strategies that amplify AMETEK's brand across India, generate high-quality leads, support Business Development teams with market insights, and drive measurable business impact across all AMETEK Business Units operating in India & Middle east.

Key Responsibilities

• Develop and execute the Annual Marketing Plan for AMETEK India & Middle East aligned with corporate and BU-level business goals
• Define marketing objectives, KPIs, budgets, and calendar for all planned activities
• Collaborate with the BD Director and BU Sales leaders to align marketing initiatives with revenue targets and market expansion priorities
• Manage the lead lifecycle end-to-end — capture, qualification, scoring, nurturing, and handoff to sales/BD teams
• Run account-based marketing (ABM) programs targeting key strategic accounts in India
• Act as the marketing point of contact for all AMETEK BUs operating in India & Middle east — coordinate joint marketing activities, share best practices, and avoid duplication
• Collaborate with AMETEK Corporate Marketing (US/Global) to align India initiatives with global campaigns, brand standards, and reporting requirements
• Manage relationships with external agencies, vendors, and freelancers — creative, digital, PR, event management, and printing.

Digital Marketing

• Own and manage AMETEK India's digital marketing ecosystem — social media (LinkedIn, YouTube, Twitter), email campaigns, and online content
• Plan, execute, and optimize multi-channel digital campaigns to drive brand awareness, web traffic, engagement, and lead generation
• Track and report digital KPIs — impressions, CTR, CPL, MQLs, conversion rates, and ROI on digital spend
• Leverage AI-powered marketing tools and emerging digital trends to enhance campaign effectiveness

Traditional Marketing & Brand Management

• Plan and manage print advertising, industry publications, brochures, catalogs, technical datasheets, and corporate collateral
• Ensure brand consistency across all touchpoints — visual identity, messaging, tone, and guidelines per AMETEK corporate standards
• Manage PR activities — press releases, media relations, thought leadership articles, and industry awards submissions in collaboration with corporate PR.
• Production of corporate presentations, case studies, success stories, and customer testimonials

Events — Tech Days, Seminars & Webinars

• Plan, organize, and execute AMETEK Tech Days — flagship technical seminars showcasing AMETEK solutions across BUs
• Manage trade shows, exhibitions, conferences, and industry events - end-to-end: booth design, content, logistics, staffing, follow-up, ROI
• Organize and host webinars and virtual events - topic identification, speaker coordination, registration management, promotion, and post-event analytics
• Coordinate customer seminars, lunch-and-learn sessions, and promote Customer Solution Centre (CSC) demonstrations jointly with BU sales teams
• Track event ROI through attendee engagement, lead capture, pipeline influence, and post-event conversion

Product & Solution Marketing

• Work closely with BU Product Managers and Application Engineers to create compelling product positioning, value propositions, and solution narratives
• Create solution-based marketing content targeting key industry verticals — Aerospace & Defence, Power & Energy, Automotive, Semiconductor, Oil & Gas, Date Centres, Academia & Research, Steel etc.
• Support cross-selling and upselling initiatives by marketing AMETEK's multi-BU capabilities as integrated solutions
• Conduct market research — industry trends, market sizing, customer segmentation, competitive landscape, and emerging opportunities
• Prepare and distribute Monthly Market Reports to senior management and BU heads covering:
• Market trends and developments
• Sector-wise opportunity & Investment mapping
• Maintain a centralized market intelligence repository accessible to BD and sales teams
• Leverage AI driven research tools (Statista, Frost & Sullivan, industry associations, government data) and primary research (customer interviews, surveys)
• Design, build, and maintain a Marketing Dashboard providing real-time visibility into:
• Campaign performance (digital + traditional)
• Event ROI and attendance tracking
• Budget utilization and spend tracking
• Present monthly/quarterly marketing performance reviews to the BD Director and leadership team
• Use data-driven insights to continuously optimize marketing strategies and resource allocation

Required Qualifications

Education

• Bachelor’s degree in marketing, Business Administration, Engineering
• MBA in Marketing or equivalent postgraduate qualification (strongly preferred)

Experience

• 10+ years of progressive marketing experience with at least 5+ years in B2B / industrial / technology marketing
• Proven experience in both traditional and digital marketing — integrated campaign planning and execution
• Experience in event management — trade shows, seminars, webinars, tech days
• Experience working in a multinational / matrix organization with global stakeholders is preferred.

Compensation

Currency: INR

Salary Minimum: Market

Salary Maximum: Market

Incentive: Market

Disclaimer: Where a specific pay range is noted, it is a good faith estimate at the time of this posting. The actual salary offered will be based on experience, skills, qualifications, market / business considerations, and geographic location.

AMETEK, Inc. is a leading global provider of industrial technology solutions servinga diverse set of attractive niche markets with annual sales over $7.5billion.

AMETEK is committed to making a safer, sustainable, and more productive world a reality. We use differentiated technology solutions to solve our customers’ most complex challenges. We employ 22,000 colleagues, in 35countries, that are grounded by our core values: Ethics and Integrity, Respect for the Individual,Inclusion, Teamwork, and Social Responsibility. AMETEKisa component of the S&P 500. Visit https://www.ametek.com/careers for more information.