Marketing Manager

Talent Corner Hr Services; Bengaluru; On-site; INR 1,500,000 - 2,300,000; Full time

Job summary

The Little Gym India is seeking a Marketing Manager to lead brand and franchise marketing initiatives across India from Bangalore. You will plan and execute campaigns, coordinate launches of new centres, and work with franchise partners, agencies and internal teams to deliver high-impact marketing programs.

Ideal candidates have 4–9 years of experience in brand or integrated marketing, strong project management, excellent communication skills, and a hands-on approach to building scalable

Qualifications

• Bachelor’s degree in Marketing, Communications, Business or a related field.
• 4–7 years of relevant marketing experience, preferably in brand marketing, integrated marketing, communications or franchise-led businesses.
• Experience managing marketing campaigns and coordinating creative development from brief to delivery.
• Strong project management, planning and execution skills.
• Excellent written and verbal communication skills.
• Experience working with creative agencies, digital marketing partners and multiple stakeholders.
• Good understanding of digital marketing, social media, content development and campaign measurement.
• Proficiency in Google Workspace or Microsoft Office; Canva and project management tools is an advantage.
• Strong attention to detail, creative problem-solving skills and the ability to manage competing priorities.

Responsibilities

• Develop and execute marketing plans aligned with business and franchise growth objectives.
• Plan and coordinate national and seasonal marketing campaigns, promotions and brand initiatives.
• Build annual and quarterly marketing calendars, ensuring timely planning and execution.
• Identify opportunities to improve brand awareness, generate demand and strengthen marketing effectiveness across the network.
• Coordinate with creative and media agencies to deliver high-quality campaigns within agreed timelines and budgets.
• Own the development and execution of standardized marketing launch plans for new centres across India.
• Develop comprehensive launch marketing kits, including digital creatives, social media templates, paid advertising assets, print collateral, promotional material and launch communication.
• Coordinate the setup of marketing platforms and assets, including Google Business Profiles, social media pages, lead forms and other relevant digital touchpoints.
• Create launch timelines, checklists and playbooks to ensure franchisees have the right marketing resources at every stage.
• Work closely with franchise partners to coordinate launch marketing requirements and ensure readiness for opening.
• Continuously improve launch processes, toolkits and templates based on learnings from previous launches.

Skills

Brand marketing

Campaign management

Project management

Communication

Digital marketing

Google Workspace

Microsoft Office

Canva

Agency coordination

Education

Bachelor’s degree in Marketing, Communications, Business or a related field

Tools

Canva

Google Workspace

Microsoft Office

Project management tools

Job description

Marketing Manager

Location: Bengaluru, India

Department: Corporate Marketing

Experience: 4 - 9 Years

About- Pre School

This role offers an opportunity to work across brand marketing, campaign development, new centre launches, franchise communications and marketing strategy. We are looking for someone who can combine strategic thinking with strong execution and work collaboratively with franchise partners, creative agencies and internal stakeholders.

Key Responsibilities

1. Corporate Marketing Strategy & Campaigns

• Develop and execute marketing plans aligned with business and franchise growth objectives.
• Plan and coordinate national and seasonal marketing campaigns, promotions and brand initiatives.
• Build annual and quarterly marketing calendars, ensuring timely planning and execution.
• Identify opportunities to improve brand awareness, generate demand and strengthen marketing effectiveness across the network.
• Coordinate with creative and media agencies to deliver high-quality campaigns within agreed timelines and budgets.

2. New Centre Launch Marketing

• Own the development and execution of standardized marketing launch plans for new centres across India.
• Develop comprehensive launch marketing kits, including digital creatives, social media templates, paid advertising assets, print collateral, promotional material and launch communication.
• Coordinate the setup of marketing platforms and assets, including Google Business Profiles, social media pages, lead forms and other relevant digital touchpoints.
• Create launch timelines, checklists and playbooks to ensure franchisees have the right marketing resources at every stage.
• Work closely with franchise partners to coordinate launch marketing requirements and ensure readiness for opening.
• Continuously improve launch processes, toolkits and templates based on learnings from previous launches.

3. Ongoing Franchise Marketing & Communication

4. Brand Management & Creative Development

5. Digital Marketing & Marketing Operations

6. Stakeholder & Agency Management

7. Reporting & Performance Measurement

What Were Looking For

• Bachelor’s degree in Marketing, Communications, Business or a related field.
• 4–7 years of relevant marketing experience, preferably in brand marketing, integrated marketing, communications or franchise-led businesses.
• Experience managing marketing campaigns and coordinating creative development from brief to delivery.
• Strong project management, planning and execution skills.
• Excellent written and verbal communication skills.
• Experience working with creative agencies, digital marketing partners and multiple stakeholders.
• Good understanding of digital marketing, social media, content development and campaign measurement.
• Proficiency in Google Workspace or Microsoft Office; experience with Canva and project management tools is an advantage.
• Strong attention to detail, creative problem-solving skills and the ability to manage competing priorities.

Experience in franchising, retail, education, children’s services, fitness or other multi-location consumer businesses would be an advantage.

The Ideal Candidate

We are looking for someone who is:

• Strategic yet hands‑on — able to plan campaigns and ensure they are executed effectively.
• Highly organized — comfortable managing multiple projects, deadlines and stakeholders.
• Creative and brand-conscious — able to maintain quality and consistency across marketing communication.
• Collaborative — confident working with franchise partners, agencies and internal teams.
• Proactive and accountable — takes ownership, anticipates challenges and follows through.
• Growth-oriented — enjoys building repeatable marketing systems that can scale with the business.

Why Join The Little Gym India?

• Be part of a globally recognized brand with a meaningful impact on children’s development.
• Play an important role in strengthening and growing a nationwide franchise network.
• Work across brand strategy, campaign execution, new centre launches and franchise marketing.
• Take ownership of marketing initiatives and help build scalable processes for a growing business.