Marketing Executive

Earth Media; Mumbai; On-site; INR 300,000 - 500,000; Full time

Job summary

Earth Media in Mumbai is seeking a Marketing Executive to support planning and execution of digital marketing campaigns, helping to drive brand awareness, engagement, and lead generation.

Day-to-day tasks include market research, coordinating with the creative and social media teams, and tracking performance metrics to optimize ongoing initiatives. The role requires on-site work in Mumbai and strong communication skills.

Qualifications

• Strong Marketing skills, including experience supporting digital campaigns and brand-building initiatives.
• Market Planning and Market Research skills to design data-informed strategies and analyze audience behavior.
• Effective Communication skills to collaborate with cross-functional teams and present ideas clearly.
• Exposure to Sales or business development activities to understand pipeline generation and client needs.
• Familiarity with social media platforms, digital analytics tools, and basic marketing performance metrics.

Responsibilities

• Plan and execute digital marketing campaigns to drive brand awareness, engagement and lead generation.
• Collaborate with creative and social media teams to develop and optimize campaigns.
• Track performance metrics and report results to internal stakeholders.

Skills

Digital marketing

Campaign planning

Market research

Communication

Social media

Education

Bachelor's degree in Marketing or related field

Tools

Job description

Company Description

Earth Media is a full-service digital marketing, content creation, and social media management agency that helps brands translate their vision into powerful digital experiences. The agency combines creative production with data-driven digital strategies, managing everything from visual identity development to daily social media campaigns. Its core services include social media marketing and management, digital marketing strategy, professional photography and videography, and graphic design. Earth Media partners with clients who want to scale their digital presence, streamline social media management, and produce compelling visual content. The team focuses on measurable growth, authentic community building, and standout brand storytelling.

Role Description

The Marketing Executive role at Earth Media is a full-time, on-site position based in Mumbai. The Marketing Executive will support the planning and execution of digital marketing campaigns, assisting in developing strategies that drive brand awareness, engagement, and lead generation. Day-to-day responsibilities include conducting market research, contributing to campaign planning, coordinating with the creative and social media teams, and tracking performance metrics to optimize ongoing initiatives. The role also involves communicating with internal stakeholders and supporting client-facing activities such as presenting campaign ideas and reporting on results. The Marketing Executive is expected to stay updated on industry trends and help identify new opportunities for growth across digital channels.

Qualifications

• Strong Marketing skills, including experience supporting digital campaigns and brand-building initiatives.
• Market Planning and Market Research skills to design data-informed strategies and analyze audience behavior.
• Effective Communication skills to collaborate with cross-functional teams and present ideas clearly.
• Exposure to Sales or business development activities to understand pipeline generation and client needs.
• Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent practical experience).
• Familiarity with social media platforms, digital analytics tools, and basic marketing performance metrics.
• Ability to work on-site in Mumbai, manage multiple projects, and meet deadlines in a fast-paced environment.
• Attention to detail, creative problem-solving skills, and a proactive approach to learning and growth.