Marketing Executive

Collegechalo; Chennai; On-site; INR 250,000 - 450,000; Full time

Job summary

CollegeChalo in Chennai invites a proactive Marketing Executive to support campaigns, promote educational programmes, and engage with universities and prospective students.

You will plan digital marketing across platforms, generate leads, and coordinate with internal teams to hit marketing targets while analysing results for optimisation.

The role requires strong communication, a basic grasp of digital marketing, and the ability to work in a fast-paced environment; a personal laptop is mandatory.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• Strong communication and interpersonal skills.
• Basic knowledge of digital marketing and lead generation.
• Proficiency in MS Excel and MS Office tools.
• Analytical thinking and problem-solving abilities.
• Ability to work in a fast-paced environment.
• Personal laptop is mandatory; immediate joiners.

Responsibilities

• Plan and execute digital marketing campaigns across various platforms.
• Coordinate with universities and educational institutions for marketing activities.
• Manage lead generation campaigns and student engagement initiatives.
• Create and coordinate marketing creatives, promotional content, and campaign materials.
• Monitor campaign performance, analyse results, and suggest optimisations.
• Support WhatsApp, email, and social media marketing campaigns.
• Conduct market research and identify new marketing opportunities.
• Coordinate with internal teams to achieve marketing targets.

Skills

Communication skills

Interpersonal skills

Digital marketing basics

Lead generation basics

MS Excel

MS Office

Analytical thinking

Education

Bachelor's in Marketing

Job description

CollegeChalo is looking for a proactive and enthusiastic Marketing Executive to support marketing campaigns, promote educational programmes, generate leads, and strengthen relationships with universities and prospective students.

Responsibilities

• Plan and execute digital marketing campaigns across various platforms.

• Coordinate with universities and educational institutions for marketing activities.

• Manage lead generation campaigns and student engagement initiatives.

• Create and coordinate marketing creatives, promotional content, and campaign materials.

• Monitor campaign performance, analyse results, and suggest optimisations.

• Support WhatsApp, email, and social media marketing campaigns.

• Conduct market research and identify new marketing opportunities.

• Coordinate with internal teams to achieve marketing targets.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.

• Strong communication and interpersonal skills.

• Basic knowledge of digital marketing and lead generation.

• Proficiency in MS Excel and other MS Office tools.

• Analytical thinking and problem-solving skills.

• Ability to work in a fast-paced environment.

• Personal laptop is mandatory.

• Immediate Joiners