Marketing Content Writer

iTCart; Bengaluru; On-site; INR 600,000 - 800,000; Full time

Job summary

iTCart in Bengaluru, India is seeking a Marketing Content Writer to produce high-quality, SEO-focused content across websites, campaigns, and sales enablement materials. You will translate complex AI and enterprise solutions into clear narratives that drive demand and strengthen brand positioning.

You will own long‑form and landing page copy, craft email campaigns, case studies, and sales collateral, collaborate with product, sales, and marketing teams, and ensure content is optimized for search

Qualifications

• Bachelor’s degree in English, Journalism, Communications, Marketing, or related field.
• Certifications in content marketing / SEO / digital marketing (preferred)
• 4–5 years of experience in content marketing, brand copy and SEO, preferably in B2B, technology or services companies

Responsibilities

• Write blogs, articles, guides, and long‑form content for websites and campaigns.
• Develop landing page and product copy that clearly communicates solutions.
• Ensure all content is optimized for SEO and readability.
• Create email campaigns, nurture sequences, and campaign messaging.
• Develop case studies, one‑pagers, and sales collateral.
• Support scripts and outlines for videos, webinars, and product demos.
• Maintain consistency in brand voice across all content assets.
• Translate technical and AI concepts into business outcomes and value.
• Collaborate with product, sales, and marketing teams for content inputs.
• Maintain a structured content calendar aligned with marketing priorities.
• Apply SEO best practices including keywords, structure, and metadata.
• Review and edit content for clarity, grammar, and impact.
• Track content performance and refine strategies based on insights.

Skills

Content writing

SEO copywriting

B2B tech content

Education

Bachelor’s degree in English, Journalism, Communications, Marketing, or related field

Job description

Job Code: iTC0007

Job Title: Marketing Content Writer

Location: Bengaluru, India

Reports To: Head of Marketing / Marketing Manager

About ITCart

iTCart Private Limited is a global technology organization redefining how industries operate in the age of Artificial Intelligence. Headquartered in Bengaluru and established across key innovation hubs in the USA, UK, KSA, UAE, and LATAM, iTCart leads AI-native digital transformation for enterprises worldwide. Our patent-pending AiXHub EOS serves as the foundation for intelligent automation, operational scalability, and AI-driven business excellence. From streamlining complex workflows to delivering hyper-personalised insights through Generative AI, we enable organisations to transition seamlessly from legacy environments to future-ready digital ecosystems.

Position Overview

The Marketing Content Writer will be responsible for creating high-quality, SEO-driven content across websites, campaigns, and sales enablement materials. The role requires strong writing, research, and storytelling capabilities to translate complex AI and enterprise solutions into clear, compelling narratives that drive demand generation and brand positioning.

Key Responsibilities

Long-Form & Website Content

• Write blogs, articles, guides, and long‑form content for websites and campaigns.
• Develop landing page and product copy that clearly communicates solutions.
• Ensure all content is optimized for SEO and readability.

Campaign & Sales Enablement Content

• Create email campaigns, nurture sequences, and campaign messaging.
• Develop case studies, one‑pagers, and sales collateral.
• Support scripts and outlines for videos, webinars, and product demos.

Brand Voice & Storytelling

• Maintain consistency in brand voice across all content assets.
• Translate technical and AI concepts into business outcomes and value.
• Support leadership and founder content including articles and LinkedIn posts.

Research & Collaboration

• Conduct research on industry trends, competitors, and customer needs.
• Collaborate with product, sales, and marketing teams for content inputs.
• Maintain a structured content calendar aligned with marketing priorities.

Quality, SEO & Performance

• Apply SEO best practices including keywords, structure, and metadata.
• Review and edit content for clarity, grammar, and impact.
• Track content performance and refine strategies based on insights.

Key Performance Indicators (KPIs)

• Strong written communication and storytelling skills
• Experience with SEO copywriting and on-page optimization
• Ability to understand B2B / tech / AI products and translate them into benefits‑led content
• Attention to detail, structure, and brand tone of voice
• Ability to manage multiple pieces and deadlines in parallel

Qualifications

• Bachelor’s degree in English, Journalism, Communications, Marketing, or related field.
• Certifications in content marketing / SEO / digital marketing (preferred)

Experience

• 4–5 years of experience in content marketing, brand copy and SEO, preferably in B2B, technology or services companies

Why iTCart?

Global Impact with Local Precision: Serving 25+ industries, Technology, BFSI, Healthcare, Real Estate, and beyond, we tailor AI to solve region-specific challenges while driving universal progress.

Our AI Product Suite: iTCart delivers a unified portfolio of next‑generation AI platforms such as AiXHub, AiXDesk, RCMAiX, InsureAiX, and other enterprise‑grade systems. Each product is designed to help organisations automate workflows, enhance decision‑making, and transform operations using intelligent, real‑time insights.

Purpose-Driven Innovation: Our mission extends beyond technology delivery. Every solution we build also contributes to social upliftment—supporting education, healthcare, employment, and community empowerment across regions where we operate.

Vision: We are building the world’s next generation of intelligent enterprises, where AI is not an add‑on but the operational core. Our goal is to help organisations scale confidently, adapt rapidly, and operate with precision through AI‑powered transformation.

Welcome to the future, engineered today.

Contact: [e-mail]

Job Category: Marketing

Job Type: Full Time

Job Location: Bengaluru, India