Arise Tech Global is a technology and talent solutions company helping organizations build high-performing teams across enterprise technology, infrastructure, cloud, cybersecurity, and digital transformation.
About the Role
We are looking for a creative, proactive, and detail-oriented Marketing Associate to support our marketing initiatives, brand visibility, digital presence, and lead-generation activities. The ideal candidate should have strong communication skills, an interest in digital marketing, and the ability to create engaging content while supporting campaigns across multiple channels.
Key Responsibilities
- Assist in planning and executing marketing campaigns across digital and offline channels.
- Create engaging content for LinkedIn, social media platforms, websites, email campaigns, and other marketing materials.
- Support content calendars, campaign planning, and marketing communications.
- Conduct market research and competitor analysis to identify industry trends and growth opportunities.
- Assist with lead-generation activities, outreach campaigns, and brand awareness initiatives.
- Coordinate the creation of marketing collateral, presentations, brochures, and promotional materials.
- Monitor campaign performance and prepare reports on engagement, reach, leads, and other relevant metrics.
- Support website updates, SEO initiatives, and digital marketing activities.
- Collaborate with business development, recruitment, and leadership teams to align marketing efforts with business objectives.
- Maintain brand consistency across marketing communications and company materials.
- Explore new marketing tools, platforms, and strategies to improve campaign effectiveness.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Strong written and verbal communication skills.
- Basic understanding of digital marketing, social media marketing, and content creation.
- Ability to create clear, engaging, and professional marketing content.
- Familiarity with LinkedIn and other social media platforms for business marketing.
- Strong research, organizational, and time-management skills.
- Attention to detail and the ability to manage multiple tasks and deadlines.
- Proficiency in Microsoft Office tools, particularly PowerPoint, Word, and Excel.
- Ability to work collaboratively and adapt to changing business priorities.
Preferred Skills
- Experience with Canva or other graphic design tools.
- Familiarity with email marketing, SEO, and digital advertising.
- Knowledge of analytics tools and campaign performance tracking.
- Experience supporting B2B marketing, technology marketing, or lead-generation campaigns.
- Basic understanding of CRM platforms and marketing automation tools.
- Creativity and initiative.
- Strong communication and interpersonal skills.
- Analytical thinking and problem-solving.
- Collaboration and teamwork.
- Adaptability and willingness to learn.
- Ownership and accountability.