Marketing Artist

zyngacareers; Bengaluru; On-site; INR 700,000 - 1,100,000; Full time

Job summary

Zynga is seeking a Marketing Artist to craft engaging, high-quality visual content for game marketing. You will drive AI-driven image and video creation, 2D artwork, gameplay capture, video editing, and motion graphics to support campaigns and social media.

The ideal candidate has 3+ years in marketing art or related fields, strong graphic design fundamentals, and proficiency in Adobe tools, Unity, and AI workflows.

Qualifications

• 3+ years of professional experience in marketing art, graphic design, game art, or related field.
• Strong understanding of composition, color, lighting, typography, and visual storytelling.
• Proficiency in Adobe Photoshop, After Effects, and Premiere Pro.

Responsibilities

• Create high quality marketing images and visual assets based on briefs and game style.
• Refine marketing artwork through 2D touchups, cleanup, and color correction.
• Use Unity to capture gameplay footage and screenshots for marketing needs.
• Create image and video content using AI tools and references for consistency.
• Edit gameplay captures and assets into polished marketing videos using Premiere Pro and After Effects.
• Create 2D animations, logo reveals, and motion graphics for social media and promos.
• Take ownership from brief to delivery while maintaining quality and consistency.
• Collaborate with Art, Marketing, and cross-functional teams to incorporate feedback.

Skills

Marketing art

Graphic design

Video editing

Motion graphics

AI image generation

Team collaboration

Tools

Adobe Photoshop

After Effects

Premiere Pro

Unity

Generative AI tools

Job description

Level Up Your Career with Zynga!

At Zynga, we bring people together through the power of play. As a global leader in interactive entertainment and a proud label of Take-Two Interactive, our games have been downloaded over 6 billion times-connecting players in 175+ countries through fun, strategy, and a little friendly competition.

From thrilling casino spins to epic strategy battles, mind-bending puzzles, and social word challenges, our diverse game portfolio has something for everyone. Fan-favorites and latest hits include FarmVille™,Words With Friends™,Zynga Poker™,Game of Thrones Slots Casino™,Wizard of Oz Slots™,Hit it Rich! Slots™,Wonka Slots™,Top Eleven™,Toon Blast™,Empires & Puzzles™,Merge Dragons!™,CSR Racing™,Harry Potter: Puzzles & Spells™,Match Factory™,and Color Block Jam™-plus many more!

Founded in 2007 and headquartered in California, our teams span North America, Europe, and Asia, working together to craft unforgettable gaming experiences. Whether you're spinning, strategizing, matching, or competing, Zynga is where fun meets innovation-and where you can take your career to the next level.

Join us and be part of the play!

Position Overview

We are looking for a Marketing Artist to create engaging, high quality visual content for our game's marketing initiatives. The role will focus on AI driven image and video creation, 2D artwork, gameplay capture, video editing, motion graphics.

The ideal candidate should have a strong visual sense, solid fundamentals in graphic design, and hands on experience creating polished marketing content.

What You'll Do

• Create high quality images and visual assets based on creative briefs, references, campaign requirements, and the visual style of the game.
• Create and refine marketing artwork through 2D paintovers, touchups, cleanup, compositing, color correction, and other visual enhancements.
• Use Unity to capture high quality gameplay footage and screenshots for marketing and promotional requirements. Set up scenes, cameras, characters, environments, lighting, and compositions as required for the capture.
• Create image and video content using generative AI tools and references to achieve high quality and visually consistent results.
• Refine AI generated images and videos to improve visual quality, consistency, composition, character appearance, motion, and overall polish.
• Edit gameplay captures, videos, artwork, audio, text, and other assets into polished marketing videos using Adobe Premiere Pro and After Effects.
• Create 2D animations, logo reveals, text animations, transitions, and engaging motion graphics for marketing videos, promotional content, social media, and other communication needs.
• Take ownership of assigned marketing creatives from initial brief through iteration and final delivery while maintaining visual quality and consistency.
• Collaborate with Art, Marketing, and other cross functional teams to understand creative requirements and incorporate feedback effectively.

What You Bring

• 3+ years of professional experience in marketing art, graphic design, game art, or a related creative field.
• Strong understanding of composition, color, lighting, typography, graphic design, and visual storytelling.
• Proficiency in Adobe Photoshop, After Effects, and Premiere Pro.
• Hands on experience with AI image and video generation tools and an understanding of prompt based creative workflows.
• Ability to create, modify, and polish 2D artwork for marketing requirements.
• Familiarity with Unity and game capture workflows, including cameras, lighting, scenes, and character setup.
• Good knowledge of video editing, animation, and motion graphics principles.
• Ability to identify and fix visual inconsistencies across images, videos, and generated content.
• Ability to interpret creative briefs and translate them into visually engaging marketing assets.
• Strong attention to detail and ability to work independently while incorporating feedback.
• Ability to manage multiple creative tasks while maintaining quality and meeting production timelines.

What We Offer You:

Zynga offers a world-class benefits package that helps support and balance the needs of our teams. To find out more about our benefits, visit the Zynga Benefits

We are proud to be an equal opportunity employer, which means we are committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout our organization. Employment with us is based on substantive ability, objective qualifications, and work ethic - not an individual's race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law.

As an equal opportunity employer, we