Manager - Sports Subscriptions & Monetization Strategy, Sports

Jiostar; Mumbai; On-site; INR 400,000 - 800,000; Full time

Job summary

JioStar seeks a Manager - Sports Subscriptions & Monetization Strategy to drive growth across subscriptions, fan engagement and monetization initiatives. You will work with Product, Subscriptions, Distribution and Analytics to shape revenue strategy for JioHotstar and Star Sports.

The role requires 8–10 years in digital media or related fields, strong commercial acumen, and proven cross-functional collaboration to build business cases and deliver strategic initiatives that expand revenue beyond

Qualifications

• 8 to 10 years of experience across subscriptions, product, growth, strategy within digital consumer businesses.
• Experience in industries such as digital media, consumer tech, gaming, fantasy sports, telecom, e-commerce or consulting with a strong digital focus.
• Strong commercial acumen, with experience using data and market insights to shape strategy and drive revenue growth.
• Proven ability to work cross functionally with Product, Growth, Marketing, Analytics teams to deliver strategic initiatives.
• Experience developing business cases, evaluating new growth opportunities and influencing senior stakeholders.
• Passion for sports and a strong understanding of evolving digital consumer behaviour would be an advantage.

Responsibilities

• Partner with Product and Partnerships teams to maximise Sports subscription revenues on JioHotstar.
• Analyse viewership trends, fan behaviour, platform data and competitive landscape to shape innovative strategies for pricing, packaging and subscriber acquisition.
• Partner with Distribution, Content and Marketing teams to help shape the distribution strategy for Star Sports.
• Evaluate channel packaging, pricing, market dynamics and consumer trends to identify and implement opportunities that maximise distribution revenue from the linear ecosystem.
• Work with the Product team to develop interactive experiences such as play-along games and other fan engagement propositions.
• Identify opportunities to convert fan engagement into meaningful revenue through platform partnerships and other monetisation initiatives.
• Analyse fan behaviour across the viewing journey to identify opportunities to increase engagement on JioHotstar.
• Translate audience insights and emerging trends into actionable product and business opportunities that create long term strategic opportunities.
• Identify, evaluate and build business cases for new revenue opportunities beyond traditional subscriptions.

Skills

Subscription strategy

Fan engagement

Monetization strategy

Cross-functional collaboration

Data-driven decision making

Job description

## Manager - Sports Subscriptions & Monetization Strategy, SportsApplylocations: Mumbai - OUCposted on: Posted Todayjob requisition id: JR12255**Role Overview**The role will work across Product, Subscriptions, Distribution, Analytics and other cross functional teams to develop and drive initiatives across subscription growth, fan engagement and new monetisation opportunities, helping shape the strategy to grow Sports revenues.**Key Responsibilities****1 - Subscription Strategy** **a) Digital*** Partner with Product and Partnerships teams to maximise Sports subscription revenues on JioHotstar.* Analyse viewership trends, fan behaviour, platform data and competitive landscape to shape innovative strategies for pricing, packaging and subscriber acquisition.**b) Television*** Partner with Distribution, Content and Marketing teams to help shape the distribution strategy for Star Sports.* Evaluate channel packaging, pricing, market dynamics and consumer trends to identify and implement opportunities that maximise distribution revenue from the linear ecosystem.**2 - Fan Engagement & Platform Monetisation*** Work with the Product team to develop interactive experiences such as play-along games and other fan engagement propositions.* Identify opportunities to convert fan engagement into meaningful revenue through platform partnerships and other monetisation initiatives.* Analyse fan behaviour across the viewing journey to identify opportunities to increase engagement on JioHotstar.**3 - New Strategic Initiatives*** Translate audience insights and emerging trends into actionable product and business opportunities that create long term strategic opportunities.* Identify, evaluate and build business cases for new revenue opportunities beyond traditional subscriptions.**Preferred Background*** 8 to 10 years of experience across subscriptions, product, growth, strategy within digital consumer businesses.* Experience in industries such digital media, consumer tech, gaming, fantasy sports, telecom, e-commerce or consulting with a strong digital focus.* Strong commercial acumen, with experience using data and market insights to shape strategy and drive revenue growth.* Proven ability to work cross functionally with Product, Growth, Marketing, Analytics teams to deliver strategic initiatives.* Experience developing business cases, evaluating new growth opportunities and influencing senior stakeholders.* Passion for sports and a strong understanding of evolving digital consumer behaviour would be an advantage.### About UsPerched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies. JioStar India Private Limited (formerly known as Star India Private Limited) is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.