Manager - Marketing Data Analyst

Aditya Birla Group; Maharashtra; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Aditya Birla Group seeks a Marketing Analytics professional to drive strategic insights by leveraging data from multiple platforms and translating findings into actionable dashboards. The role collaborates with marketing and product teams to validate data, identify trends, and support decision-making through clear, data-driven storytelling and stakeholder alignment.

You will maintain dashboards at channel and city levels, ensuring data health and consistency across systems to enable timely

Qualifications

• Experience analyzing data from digital marketing platforms.
• Ability to build and maintain dashboards using analytics tools.
• Strong collaboration with marketing, product and analytics teams.
• Familiarity with key marketing data sources and data validation processes.

Responsibilities

• Extract and analyze data from AdWords, Meta Ads Manager, Google Search Console, CDP
• Maintain dashboards at channel, city, and medium levels using Excel and Adobe Analytics
• Conduct trend analysis, gap identification, and competition benchmarking
• Monitor data health and ensure consistency across systems
• Collaborate with cross-functional teams for data validation and optimization
• Document and translate stakeholder requirements into analytical solutions

Skills

Data analysis

Dashboarding

Stakeholder collaboration

Cross-functional teamwork

Tools

Excel

Adobe Analytics

AdWords

Meta Ads Manager

Google Search Console

CDP

Job description

Position Purpose and Summary To drive strategic and operational excellence in marketing and customer analytics by leveraging data from multiple platforms. The role supports marketing decisions through actionable insights, dashboarding, and stakeholder collaboration.

Essential Duties and Responsibilities:

• Extract and analyze data from AdWords, Meta Ads Manager, Google Search Console, CDP
• Maintain dashboards at channel, city, and medium levels using Excel and Adobe Analytics
• Conduct trend analysis, gap identification, and competition benchmarking
• Monitor data health and ensure consistency across systems
• Collaborate with cross-functional teams for data validation and optimization
• Document and translate stakeholder requirements into analytical solution