Manager- Channel Growth, MarCom & Strate

AB Volvo; Bengaluru; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

AB Volvo in Bengaluru (India) seeks a Professional with 8–12 years in channel development, MarCom, and strategic initiatives to grow dealer networks and drive marketing communications. You will manage dealer relationships, coordinate events, and lead cross-functional projects across India and beyond.

The role emphasizes network expansion, digital tools adoption, and alignment with Volvo Penta guidelines. Travel within India and overseas may be required as part of business development.

Qualifications

• Strong communication and presentation skills.
• Business development and relationship management capabilities.
• Good understanding of channel management and marketing communication.
• Project coordination and stakeholder management skills.
• Strategic thinking with execution-oriented approach.
• Ability to work across cross-functional and multicultural teams.

Responsibilities

• Dealer onboarding, Network Expansion, and channel development activities.
• Manage dealer agreements, compliance documentation, certifications, and legal coordination.
• Develop and monitor 3S/2S/1S dealer infrastructure and aftermarket support systems.
• Conduct dealer KPI reviews, performance monitoring, incentive programs, and business evaluations.
• Support partners in lead generation, customer conversion, and business development activities,
• Ensure partners are equipped and aligned to achieve sales targets and business objectives.
• Manage dealer systems, application access, and digital support tools for smooth business operations.
• Drive implementation of digital initiatives and business tools to enhance channel and dealer management efficiency.
• Collaborate with global teams to support business development, system accessibility, and continuous process improvements

Skills

Strong communication and presentation

Business development & relationship mg

Channel management

Project coordination

Strategic thinking

Cross-functional teamwork

Education

B Tech (Mechanical/Electrical/Electronics/Automobile)

B.Com preferred with industry experience

Job description

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Location: Bangalore, IN, 562122

Position Type: Professional

Transport is at the core of modern society. Imagine using your expertise to shape sustainable transport and infrastructure solutions for the future. If you seek to make a difference on a global scale, working with next-gen technologies and the sharpest collaborative teams, then we could be a perfect match.

The role is responsible for driving channel growth initiatives, managing marketing communications (MarCom) activities, and leading strategic new business initiatives to strengthen market presence, customer engagement, and business expansion

RESPONSIBILITIES:-

Network Development & Channel Operations

• Dealer onboarding, Network Expansion, and channel development activities.
• Manage dealer agreements, compliance documentation, certifications, and legal coordination.
• Develop and monitor 3S/2S/1S dealer infrastructure and aftermarket support systems.
• Conduct dealer KPI reviews, performance monitoring, incentive programs, and business evaluations.
• Support partners in lead generation, customer conversion, and business development activities,
• Ensure partners are equipped and aligned to achieve sales targets and business objectives.
• Manage dealer systems, application access, and digital support tools for smooth business operations.
• Drive implementation of digital initiatives and business tools to enhance channel and dealer management efficiency.
• Collaborate with global teams to support business development, system accessibility, and continuous process improvements

MarCom & Branding Responsibilities

• Manage exhibitions, events, and branding activities as per Volvo Penta guidelines.
• Coordinate stall setup, vendor management, branding, logistics, and event execution.
• Develop marketing materials such as brochures, advertisements, posters, and giveaways.
• Coordinate press releases, media interactions, and communication activities.
• Work with internal teams for documentation, approvals, and event support.
• Coordinate dealer conferences, Customer engagement activities/events

Strategic Initiatives & Projects

• Support implementation of new systems, processes, and service market initiatives.
• Lead strategic projects and coordinate with all stakeholders for effective execution.
• Monitor project timelines, stakeholder coordination, and execution progress.
• Prepare business proposals, presentations, and project status reports for management review

AUTHORITIES FOR DECISION MAKING

• Volvo Penta Authority Matrix & Volvo Penta Business Manual
• Set by the Director - Service market

QUALIFICATIONS & EXPERIENCE

• B Tech in Mechanical Engineering/Electrical/Electronics/ Automobile
• B.com preferred with Industry experience
• 8–12 years of experience in channel development, business development, MarCom, or strategic projects.
• Experience in industrial, construction equipment, power solutions, or OEM business preferred.

EXPERIENCE & SKILLS

• Strong communication and presentation skills.
• Business development and relationship management capabilities.
• Good understanding of channel management and marketing communication.
• Project coordination and stakeholder management skills.
• Strategic thinking with execution-oriented approach.
• Ability to work across cross-functional and multicultural teams.

PREFERRED ATTRIBUTES

• Customer-focused and commercially driven.
• Self-motivated and proactive approach.
• Strong networking and coordination abilities.
• Willingness to travel for customer visits, events, and project discussions

REPORTING / OPERATING ARRANGEMENTS

Operating Environment: Service Market Department

• Working closely with, Volvo Penta Dealers, OEMs, and Fleet Operators across India – flexible to travel within India as well as overseas to conduct meetings.

Reports to : Director – Service Market

Supervisory responsibilities : Nil

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Who we are and what we believe in

We are committed to shaping the future landscape of efficient, safe, and sustainable transport solutions. Fulfilling our mission creates countless career opportunities for talents across the group’s leading brands and entities.

Applying to this job offers you the opportunity to join Volvo Group. Every day, you will be working with some of the sharpest and most creative brains in our field to be able to leave our society in better shape for the next generation. We are passionate about what we do, and we thrive on teamwork. We are almost 100,000 people united around the world by a culture of care, inclusiveness, and empowerment.

Volvo Penta, a world-leading supplier of engines and complete drive systems for marine and industrial applications, you will be part of a global and diverse team of highly skilled professionals who works with passion, trust each other and embraces change to stay ahead. We make our customers win.

Every day, Volvo Group products and services ensure that people have food on the table, children arrive safely at school and roads and buildings can be constructed. Looking ahead,we are committed to driving the transition to sustainable and safe transport, mobility and infrastructure solutions toward a net-zero society.

Joining Volvo Group, you will work with some of the world’s most iconic brands and be part of a global and leading industrial company that is harnessing automated driving, electromobility and connectivity.

Our people are passionate about what they do, they aim for high performance and thrive on teamwork and learning. Everyday life at Volvo is defined by a climate of support, care and mutual respect.

If you aspire to grow and make an impact, join us on our journey to create a better and more resilient society for the coming generations.