Lead -Sales Development Representative - Bangalore

apna; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Apna in Bengaluru seeks a proactive Sales Development Representative to generate new business opportunities by identifying HR decision-makers and driving outbound outreach across channels.

You will leverage strong English and Hindi communication, maintain CRM records, and collaborate with sales and marketing to refine lead generation strategies. The role expects 3+ years of SDR experience, high energy, and a relentless, target-driven approach.

Qualifications

• 3+ years of SDR experience
• Excellent verbal and written English
• Fluent in Hindi
• Strong interpersonal and rapport-building skills
• Proactive, self-motivated and target-driven
• Familiarity with CRM tools (e.g., FreshSales)
• Proficient in using LinkedIn Sales Navigator
• Highly organized and time-efficient
• Energetic with a resilient attitude
• Experience targeting HR personas is a plus

Responsibilities

• Prospect and qualify leads via outbound calls, emails, and social media.
• Identify and reach key HR decision-makers in target companies.
• Conduct initial conversations to understand hiring needs and pain points.
• Articulate Apna's HR tech value proposition.
• Schedule meetings and product demos for the sales team.
• Collaborate with sales and marketing to refine lead generation strategies.
• Maintain accurate CRM records of interactions and activities.
• Stay updated on HR tech trends and best practices.

Skills

Excellent English communication

Hindi fluency

SDR experience

Interpersonal skills

Self-motivated

CRM familiarity

LinkedIn Navigator

Organizational skills

Target-driven

Resilient attitude

Tools

FreshSales

LinkedIn Sales Navigator

Job description

About Apna

Since 2019, apna has connected over 60 million jobseekers with more than 250,000 enterprises and small businesses across India. Founded by Nirmit Parikh, a Stanford graduate and serial entrepreneur who recognized the challenges in entry-level hiring, apna has rapidly grown to become India's fastest unicorn in 2021 achieving this milestone in just 21 months.

About Apna

Since 2019, apna has connected over 60 million jobseekers with more than 250,000 enterprises and small businesses across India. Founded by Nirmit Parikh, a Stanford graduate and serial entrepreneur who recognized the challenges in entry-level hiring, apna has rapidly grown to become India's fastest unicorn in 2021 achieving this milestone in just 21 months.

Backed by Marquee global investors - Insight Partners, Tiger Global, Lightspeed India, Sequoia Capital, and GSV, we're revolutionizing livelihood creation across India.

Description

We are looking for a Sales Development Representative (SDR) to join our sales team. The ideal candidate will have 3-7 years of SDR experience with Team handling and a track record of successfully targeting HR personas in their previous roles. The SDR will play a crucial role in generating new business opportunities for Apna by identifying and reaching out to potential HRs in the industry.

Responsibilities

• Prospect and qualify potential leads through outbound calls, emails, and social media

outreach.

• Research and identify key decision-makers within target companies, primarily in the HR

department.

• Conduct initial conversations with potential clients to understand their hiring needs and pain

points.

• Communicate the value proposition of Apna's HR tech solutions effectively
• Schedule qualified meetings and product demos for the sales team
• Collaborate with the sales and marketing teams to develop and refine lead generation

strategies.

• Maintain accurate records of interactions and activities in the CRM system
• Stay updated on industry trends and best practices in HR technology

points.

Requirement:

• Excellent verbal and written communication skills in English
• Fluent in Hindi
• 3+ years of experience in a Sales Development Representative (SDR) role
• Strong interpersonal skills and the ability to build rapport with potential clients
• Proactive and self-motivated with a strong desire to achieve sales targets
• Familiarity with CRM software (e.g., FreshSales) is a plus
• Adept at using sales and marketing tools such as LinkedIn Sales Navigator
• Highly organized and able to manage time effectively
• Goal-oriented with a competitive spirit
• Most importantly, high on energy and does not take ‘no' for an answer
• Preferred: Prior experience targeting HR personas within target companies is highly

preferable