Junior Content Writer

Jai Finance; Bengaluru; On-site; INR 400,000 - 600,000; Full time

Job summary

Jai Finance is seeking a creative Content Writer with 2+ years of experience to craft engaging social media and digital content for fintech brands. You will maintain a strong brand voice, ensure accuracy, and focus on performance across platforms.

You will write SEO-friendly blogs, website pages, ads, and PR content, adapting your style to different brand tones while keeping content timely and compliant with publishing calendars and deadlines.

Qualifications

• Minimum 2 years of experience in digital or social media content writing.
• At least 1 year of experience in the lending/Fintech industry.
• Strong writing, editing, and storytelling skills.
• Understanding of SEO basics (keywords, meta tags, content structure).
• Experience with social media platforms and content formats.
• Ability to analyse trends and convert them into brand-relevant content.
• Good understanding of fintech, finance, or tech content (preferred).
• Strong research and fact-checking ability.
• Ability to manage multiple brands and projects simultaneously.
• Attention to detail and deadline discipline.

Responsibilities

• Create high-quality content for social media platforms (Instagram, LinkedIn, X, YouTube, etc.) across multiple fintech brands.
• Write SEO-friendly blogs, website pages, and landing page content
• Develop ad copies for digital campaigns (Google, Meta, LinkedIn, etc.)
• Support PR content, press releases, and brand communication
• Research and identify trending topics, formats, and platform trends
• Adapt writing style to match different brand tones and audiences
• Collaborate with design, marketing, and product teams for campaigns
• Edit, proofread, and optimise content for performance and clarity
• Maintain content calendars and meet publishing timelines
• Ensure content accuracy, compliance, and consistency

Skills

Content writing

SEO basics

Social media

Editing

Trend analysis

Research

Brand management

Deadline discipline

Tools

WordPress

Zoho

Job description

Experience: Minimum2Years

Location: Bangalore (on site)

Department:Marketing /Content

Role Overview

We are looking for a creative and detail-oriented Content Writer with at least 2 years of experience in writing engaging social media and digital content. The role involves creating content across multiple platforms for fintech-related brands, while maintaining a strong brand voice, accuracy, and performance focus.

The ideal candidate should be comfortable working across formats, including social media, websites, blogs, ads, and PR content, and should have a strong understanding of digital trends and audience behaviour.

Key Responsibilities

• Create high-quality content for social media platforms (Instagram, LinkedIn, X, YouTube, etc.) across multiple fintech brands.
• Write SEO-friendly blogs, website pages, and landing page content
• Develop ad copies for digital campaigns (Google, Meta, LinkedIn, etc.)
• Support PR content, press releases, and brand communication
• Research and identify trending topics, formats, and platform trends
• Adapt writing style to match different brand tones and audiences
• Collaborate with design, marketing, and product teams for campaign
• Edit, proofread, and optimise content for performance and clarity
• Maintain content calendars and meet publishing timelines
• Ensure content accuracy, compliance, and consistency

Required Skills & Qualifications

• Minimum 2 years of experience in digital or social media content writing
• At least 1 year of experience in the lending/Fintech industry Strong writing, editing, and storytelling skills
• Understanding of SEO basics (keywords, meta tags, content structure)
• Experience with social media platforms and content formats
• Ability to analyse trends and convert them into brand-relevant content
• Good understanding of fintech, finance, or tech content (preferred)
• Strong research and fact-checking ability
• Ability to manage multiple brands and projects simultaneously
• Attention to detail and deadline discipline

Preferred Qualifications

• Experience in fintech, finance, or startup environments
• Familiarity with content analytics and performance metrics
• Experience with CMS tools (WordPress, Zoho, etc.)
• Basic understanding of paid ads and performance marketing