The ideal candidate has a strong understanding of social media platforms, current trends, and digital strategies, along with the ability to create engaging content and make data-driven decisions to improve reach and engagement.
Program Highlights
- A dynamic and creative work environment.
- Opportunities for professional growth and learning.
Responsibilities
- Strategy Development: Design and execute social media strategies aligned with business goals.
- Content Creation: Craft, schedule, and publish engaging content, including text, images, videos, and stories, across multiple platforms (Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.). Create all the content yourself.
- Community Engagement: Interact with followers, respond to comments and messages, and foster a sense of community around the brand.
- Analytics & Reporting: Track and analyze key performance metrics to evaluate the success of campaigns, identifying areas for improvement.
- Trend Monitoring: Stay up-to-date on social media trends, emerging platforms, and industry best practices to keep the brand ahead of the curve.
- Collaboration: Work closely with marketing, content, and design teams to ensure cohesive branding and messaging.
Requirements
- Recent graduate or final-year student in Marketing, Communications, Media, or a related field.
- Basic understanding of social media platforms (Instagram, LinkedIn, Facebook, etc.) and current trends.
- Familiarity with influencer collaborations or partnership coordination is a plus.
- Knowledge of paid social media campaigns (Meta Ads, LinkedIn Ads) is an added advantage.
- Basic video editing skills or familiarity with tools like CapCut, Adobe Premiere Pro, or similar.
- Excellent written and verbal communication skills with a strong command of English.
- Creative mindset with the ability to generate engaging and trend-driven content ideas.
- Strong organizational skills with the ability to manage multiple tasks and platforms efficiently.
- Analytical thinking with an interest in tracking performance metrics and improving strategies.
- Self-motivated, proactive, and eager to learn in a fast-paced environment.
- Ability to work collaboratively with cross-functional teams.
Benefits
- Opportunities for career growth and promotion.
- Access to workshops, training programs, or certifications related to social media, marketing, and technology.
- Attendance at industry events, seminars, and networking opportunities.