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Ujjivan Small Finance Bank Ltd. in India is seeking an Assistant Customer Relationship Manager for the Rural Banking branch in Falna, Rajasthan. You will support branch sales for group and unsecured loans, and help deepen customer relationships.
The role requires 2-4 years in MFI sales and team handling, with knowledge of unsecured products, KYC norms, and basic MS Office skills. You will work under the Branch Manager, lead CROs, and ensure timely processing and compliance.
IJP|Assistant Customer Relationship Manager-ACRM-Microbanking| 2333-Falna North 2333-Falna, Falna, Rajasthan, India Permanent
Job Description
POSITIONDESCRIPTION
JOBTITLE
AssistantCustomer Relationship Manager
GRADE
DM-II
DEPARTMENT
RuralBanking
LOCATION
BranchName
SUB-DEPARTMENT
TYPEOF POSITION
Full-time
REPORTSTO
BranchManager
REPORTINGINTO
NA
ROLEPURPOSE & OBJECTIVE
Activelysupport acquisition of customers for Group Loans
Supportconversion of existing borrowing customers for liabilities.
Tofacilitate undertaking of initiatives to retain and deepenrelationship with existing customer for unsecured loans and forliabilities
Responsibleto maintain process quality & ensures adherence to audit andcompliance standards
Responsibleto maintain Branch Documents
Responsiblefor Cross Selling
Responsiblefor overall business in absence of BM/CRM
Tohandle Cashier and BOO’s responsibility in their absence
Adherenceto defined set of processes and circulars
Timelydisbursement of sanctioned loans
SIZEOF THE ROLE
FINANCIALSIZE
NON-FINANCIALSIZE
Volumeof recruitment- 5-15 Staff - changes as per branch CRO budget
No.of products served- Group Loan, Individual Loan, CASA, TD and TPPproducts
KEYDUTIES & RESPONSIBILITIES OF THE ROLE
Responsibleto support the sales plans for the branch for MB unsecured andsecured loans
Toassist setting weekly/monthly targets for the team, reviews theset targets on a regular basis
Responsibleto support acquisition of new GL customers; conversion ofcustomers from unsecured to secured loans (Where Applicable)
Guidethe CROs to enable conversion of existing borrowing customers forliabilities
Supportthe marketing initiatives designed by products & marketingdepartment
Assessthe market potential and give feedback on product modificationand new product development to the regional product teams
Shareinsights on competitor products to the regional product/marketingteams.
Responsiblefor the overall Branch Liabilities Target and cross sellingtargets
Customer
Ensurecustomers and CROs are educated about the unsecured loans andliabilities products offered by Ujjivan.
Resolvecustomer queries/grievances (pertaining to GL, unsecured IL,liabilities) escalated from the CROs within specified time frame
InternalProcess
Overseeand facilitate collection of documents for account opening instrict adherence to KYC norms
Keepabreast of the changes in policies and guidelines by RBI, ensureshis/her team is educated on the changes to ensure strictadherence
Responsiblefor correct storage of client information and any otherdocumentation inclusive internal reports, memos etc.
Overseefollow-ups with overdue customers to collect the payments
Conductcustomer house visits, cross verify the documents and details inthe Customer Profile forms (CPF) and Loan Application forms(LAF), conduct Group Recognition Training (GRTs)
Performvisits to the Center meetings to check whether they are as perthe defined process
EnsureCROs deposits Centre meeting cash at the nearest or collocatedBCs
Ensuresthat 100% loan utilization check is conducted by the CRO within 7days from the day of disbursement.
DailyMonitoring of form pendency and ‘Till balance’
Tomaintain smoothly operation of Branch activities in coordinationwith Cashier & CCR Desk
Responsiblefor timely BOD, COB and EOD Process
Shouldbe compatible with Financial Software application Like Br.net,Finacle etc.
Providingpotential leads to other secured and unsecured verticals
Coachthe branch staff on unsecured loans products to support achievingtargets and support them in conversion of existing customers fordeposit products
Resolvequeries and escalations from the team in a well-defined timeframe
Ensureadherence to training man-days/ mandatory training programs forself and reportees
Ensuregoal-setting, midyear -review and annual appraisal processhappens within specified timelines for self and reportees
Monitortimely completion of mandatory courses of the staff
Monitortimely completion of mandatory annual leave of the staff
MINIMUMREQUIREMENTS OF KNOWLEDGE & SKILLS
Educational
Qualifications
Graduatein Commerce/Business/Economics or related subjects with goodanalytical and sales skills to be considered.
Experience
2-4years of experience in MFI sales & team handling experience
Certifications
NA
FunctionalSkills
Knowledgeon unsecured products
BasicComputer knowledge (MS Office, Outlook) / Ease of technologyusage
Basicknowledge of accounting and finance administration desirable
Isfluent in the local languages and has a working knowledge ofEnglish
Knowledgeof KYC/AML norms and other guidelines for liabilities
BehavioralSkills
Willingnessto travel & relocation as per business requirements andcareer opportunities
Interpersonalskills
Abilityto interface (orally and in writing) with all levels ofassociates and customers
Abilityto manage teams and drive performance
Trainingskills
BuildingRelationship
DrivingChange
KEYINTERACTIONS
INTERNAL
EXTERNAL
Liabilitiessales team
BranchOperations Team
StateHR
Credit
Audit
Vigilanceand compliance
Customers
PREPAREDBY: Sharanesh R
DATE:08-02-2024
REVIEWEDBY: Subho Biswas
DATE:08-02-2024
LASTUPDATED BY: TM Team
DATE:13-02-2024
Job Snapshot
Updated Date
13-10-2026
Job ID
UJJ-JOB-14937
Department
MICROBANKING-GL
Location