GTM Technology Director

SiteMinder; Pune District; Hybrid; INR 4,000,000 - 7,000,000; Full time

Benefits offered by this job

Hybrid work

Leave benefits

Birthday/volunteering leave

Medical insurance

Referral bonus

Tenure bonus

Team events

Job summary

SiteMinder seeks a GTM Technology Director to lead strategy, governance and evolution of the Go-to-Market technology ecosystem. You will enable commercial teams across demand generation, campaigns, lead capture, pipeline, forecasting, sales execution, close, onboarding and renewal.

You will drive responsible AI governance, partner with Data, Product & Engineering, and ensure measurable commercial value while managing the GTM Technology team across time zones.

Qualifications

• Extensive experience in GTM technology, Revenue Operations or related leadership roles.
• Proven ability to set and deliver technology strategy in growth/enterprise SaaS with governance and integrations.
• Strong cross-functional partnership across Sales, Marketing, Revenue Ops, Growth and Partnerships.

Responsibilities

• Partner with GTM to create the strategy and roadmap for the GTM technology stack.
• Translate commercial priorities into clear initiatives, business cases and delivery plans.
• Shape and prioritise the GTM AI portfolio from discovery to adoption and value measurement.
• Coordinate with Data, AI, Product & Engineering to enable trusted GTM data and responsible AI governance.
• Lead end-to-end delivery of GTM initiatives, balancing improvements with BAU needs.
• Improve pipeline, forecasting, data quality and customer lifecycle orchestration via technology and AI.
• Drive adoption through training and governance processes for platforms and AI capabilities.
• Manage vendors, budgets and investment value, building a high-performing GTM Technology team.

Skills

GTM technology strategy

Revenue Operations

SaaS leadership

CRM governance

Integrations

AI-enabled capabilities

Executive communication

Strategic delivery

Business analysis

Multi-timezone leadership

Tools

Salesforce

Job description

At SiteMinder, we believe our success comes from our people. We build diverse, inclusive teams where different voices, backgrounds and perspectives are valued. Our differences drive innovation for our customers, and our people bring the ideas, expertise and energy that help us keep moving forward. We’re better together.

What We Do...

Right now, somewhere in the world, a hotel is taking a booking or increasing their revenue through technology you could help build. SiteMinder is the world’s leading hotel commerce platform. For more than 20 years, we’ve helped hotels attract guests, maximise revenue, forecast demand and perform at their best. Today, our platform supports 56,000+ hotels in 150+ countries, connects to 3,000+ partners and powers more than 140m reservations and AU$85 billion+ in hotel revenue each year.

That’s the kind of impact your work can have here. You’ll solve meaningful challenges with AI, simplify complexity and build solutions that help hotels perform. Supported by clear purpose, a strong platform and teams who care about what they’re building, you’ll have the opportunity to shape the future of an industry that never stands still.

About the GTM Technology Director role…

The GTM Technology Director leads the strategy, governance and evolution of SiteMinder’s Go-to-Market technology ecosystem.

The role enables commercial teams to execute effectively across the SaaS lead-to-revenue lifecycle—from demand generation, campaigns, lead capture and qualification through pipeline, forecasting, sales execution, close, onboarding, renewal and expansion.

The Director is accountable for making AI a practical, responsible part of that operating model: setting the GTM AI roadmap, prioritising opportunities with commercial leaders, partnering across Data, AI, Product & Engineering to deliver them, and ensuring solutions are adopted and produce measurable commercial value. The Director leads the GTM Technology team and works closely with the Director, Customer Technology where customer journeys, data, platforms or integrations overlap.

What you’ll do…

• Partner with GTM to create the strategy and roadmap for SiteMinder’s go-to-market (GTM) technology, spanning Salesforce, marketing automation, sales engagement, AI, integrations, forecasting and revenue intelligence.

• Partner with Sales, Marketing, Marketing Communications, Revenue Operations, Growth and Partnerships to turn commercial priorities into clear initiatives, business cases and delivery plans.

• Shape and prioritise the GTM AI portfolio, taking use cases from discovery through launch, adoption and value measurement across the lead-to-revenue lifecycle.

• Work with Data, AI & Data Transformation, Product & Engineering, Security and business teams to enable trusted GTM data and ensure AI capabilities are responsibly governed, tested, monitored and improved.

• Lead end-to-end delivery of GTM initiatives, coordinating teams and partners through design, build, testing, release and ongoing support while balancing strategic improvements with business-as-usual needs.

• Improve productivity, pipeline effectiveness, conversion, data quality, forecasting and customer lifecycle orchestration through technology, automation and AI.

• Drive adoption with practical communications, training and support; establish clear governance, ownership, prioritisation and support processes for platforms and AI-enabled capabilities.

• Manage vendors, budgets, licensing and investment value, and build a high-performing GTM Technology team across strategy, delivery, engineering, Salesforce, quality and enablement.

What you have…

• Vast experience across GTM technology, Revenue Operations, Commercial Technology, Salesforce, Sales or Marketing Operations, business systems, or a related field, including extensive experience in senior leadership.

• A track record of setting and delivering technology strategy in a high-growth, enterprise, or B2B SaaS environment, with strong hands-on expertise in CRM operating models, governance, configuration, integrations, releases, and technical delivery.

• Broad experience partnering across Sales, Marketing, Marketing Communications, Revenue Operations, Growth, or Partnerships, and a strong grasp of SaaS sales cycles and lead-to-revenue processes.

• Experience shaping and scaling AI-enabled commercial or operational capabilities—from use-case assessment and cross-functional delivery to adoption and measurable outcomes.

• Practical knowledge of responsible AI, including human oversight, data protection, quality evaluation, monitoring, and risk management—and the ability to turn governance requirements into workable processes.

• Strong commercial judgment, systems thinking, and the ability to connect technology and AI decisions to revenue, productivity, customer, and operational outcomes.

• Executive-level communication, stakeholder engagement, influence, and negotiation skills, with a talent for building trust with commercial leaders.

• A strategic yet pragmatic approach: able to solve immediate operational challenges while advancing a longer-term roadmap, with strong delivery, prioritisation, risk, dependency, release, and benefits-management skills.

• Strength in business analysis, process design, change management, and enablement, alongside a practical understanding of data, automation, and AI.

• Experience leading distributed, multidisciplinary teams across time zones with a collaborative, low-ego leadership style.

Our Perks & Benefits…

• Flexibility to work in a Hybrid model (3 days in-office)

• Annual and Sick Leaves

• Paid Birthday, Study and Volunteering Leaves every year

• Medical Insurance Cover

• Employee Referral Bonus

• Tenure Bonus

• Team Events & Celebrations

We also warmly encourage applications from people from underrepresented backgrounds.