Growth Operations -Paytm Money

Paytm; Dadri; On-site; INR 600,000 - 900,000; Full time

Job summary

Lever, Inc. in India is seeking a results-driven Campaign Operations Specialist to own end-to-end marketing campaign execution, from planning through post-campaign analysis, ensuring alignment with the marketing strategy.

You will set up experiments, monitor metrics, and drive efficiency by reducing errors, while collaborating with cross-functional teams to uncover learnings and improve future performance.

Qualifications

• Familiarity with CLM tools and CleverTap is preferred.
• Aptitude for logical reasoning, breaking down problems and validating hypotheses.
• Ownership mindset to run campaigns end-to-end from execution to learnings.
• Experience in operations is preferred but not mandatory.

Responsibilities

• Own marketing campaign operations and end-to-end implementation design.
• Monitor and track metrics for performance analyses of campaigns.
• Set up and run experiments on campaigns.
• Streamline operations to reduce errors and increase efficiency.
• Run root cause analyses for deviations in campaign behavior.

Skills

CleverTap

CLM tool

Aptitude

Ownership

Operations experience

Tools

CleverTap

CLM tool

Job description

Expectations/ Requirements

Own marketing campaign operations & implementation design logic end to end in alignment with the marketing strategy decided upon

Own the monitoring and tracking of metrics useful for performance analyses of campaigns

Set up and run experiments on campaigns

Streamline operations for reduced errors and increased efficiency

Run root cause analyses and narrow down the cause(s) in cases of deviations from expected campaign behavior

Superpowers/ Skills that will help you succeed in this role

Familiarity with any CLM tool. Prior experience with CleverTap will be an added advantage.

Aptitude – good with logical reasoning, breaking down problem statements, and hypothesis formation and validation

Ownership – Own campaigns end to end from execution to assessment to accommodating learnings – the candidate should be interested in the role or else it will be difficult to gather ownership and excel

Previous experience in operations is preferred - not mandatory

Why join us

A collaborative output driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities

A solid 360 feedbacks from your peer teams on your support of their goals

Respect, that is earned, not demanded from your peers and manager