Growth / Demand-Generation Marketer

Cataam; Pune District; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

Cataam is seeking a growth marketing professional to own and scale our SEO and content engine, run paid experiments, and closely monitor funnel performance. You will collaborate with sales on messaging, landing pages, and conversion optimization, contributing directly to pipeline growth.

The role emphasizes data-driven optimization, 3+ years in B2B SaaS marketing, and the ability to ship pages and experiments with hands-on SEO and analytics.

Qualifications

• 3+ years in growth, demand-gen or performance marketing for B2B SaaS.
• Hands-on with SEO and analytics; able to ship pages and experiments.
• Data-driven and able to tie work to pipeline.
• Based in or relocate to Pune; hybrid in-office + remote.

Responsibilities

• Own and grow the SEO/content engine (comparison, solution and resource pages).
• Run paid experiments and lifecycle/email nurture.
• Instrument the funnel and report on pipeline contribution.
• Partner with sales on messaging, landing pages and conversion.

Skills

SEO & content marketing

Analytics

Demand generation

B2B SaaS marketing

A/B testing

Tools

Next.js

Job description

Own demand generation end to end — SEO, content, paid and lifecycle — and turn our growing organic footprint into a predictable pipeline of demos.

What you'll do

• Own and grow the SEO/content engine (comparison, solution and resource pages).
• Run paid experiments and lifecycle/email nurture.
• Instrument the funnel and report on pipeline contribution.
• Partner with sales on messaging, landing pages and conversion.

What we're looking for

• 3+ years in growth, demand-gen or performance marketing for B2B SaaS.
• Hands-on with SEO and analytics; comfortable shipping pages and experiments.
• Data-driven and able to tie work to pipeline.
• Based in or able to relocate to Pune; hybrid (in-office + remote).

Nice to have

• Security/compliance category experience.
• Basic familiarity with Next.js / static sites.

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