Growth and Retention Manager

BITKRAFT Ventures; Bengaluru; Sur place; INR 1 400 000 - 2 100 000; Plein temps

Résumé du poste

StockGro, India’s leading stock market advisory and research platform, is seeking a growth marketer to own adoption journeys and lifecycle strategies. You will work directly with leadership to drive activation, retention, and revenue, using data-driven insights across CRM channels, including WebEngage, MoEngage, and CleverTap.

You will shape campaigns, run A/B tests, analyze funnels, and collaborate with product to optimize stickiness for 35M+ users and 150+ SEBI-registered experts.

Qualifications

• Experience in growth marketing, lifecycle marketing, product marketing, or similar.
• 4+ years in growth marketing or related field.
• Proficiency with CRM/marketing automation tools like WebEngage, MoEngage, CleverTap, or similar.
• Strong analytical mindset and data-driven approach.
• Comfort with ambiguity and ownership in a lean, fast-moving team.

Responsabilités

• Drive and own product adoption journeys through targeted channels once user cohorts are locked.
• Lead data-backed user journey analysis and A/B testing and avoid assumptions.
• Identify funnel drop-offs and opportunities for wins.
• Partner with product to surface high-intent traffic patterns and feedback.
• Execute end-to-end lifecycle sequences for users from Acquisition through Revenue.
• Design messaging and formats to hit at the right moment.

Connaissances

Capital markets interest

Growth marketing

Data-driven

Analytical mindset

Ownership

Ambiguity tolerance

Funnel analysis

Outils

WebEngage

MoEngage

CleverTap

Description du poste

MISSION

Retail Investors across the world are ready to build wealth, but lack research & advice they can trust. StockGro is fixing that.

As India's leading stock market advisory and research platform, StockGro connect 35M+ users with 150+ SEBI-registered experts and our proprietary Stoxo AI. On our platform, users access research-backed trade ideas and turn complex stock market data into simple, actionable insights; facilitating research, backtesting and trade execution on one platform. We are also expanding our intelligent investing infrastructure across GCC, starting with the UAE.

We were featured among CB Insights Top 100 Fintechs globally (2023) and highlighted by the World Economic Forum (2026) for driving financial inclusion through AI (2026).

ABOUT STOCKGRO

Founded in 2020 by Ajay Lakhotia (former VC and seasoned entrepreneur), StockGro set out to solve a fundamental gap: making trusted, high-quality investment advice accessible to everyone. Today, we are India's largest stock market advisory and research platform, empowering over 35 million users to invest smartly.

Backed by Global Leaders

We have raised ~$110M from marquee investors including BITKRAFT Ventures, General Catalyst, SBI Investments (Japan), and Roots Ventures, with early backing from angels like Kunal Shah, Vivekananda Hallekere, and Rahul Garg.

Driven by High-Density Talent

Our team includes senior leaders from Sequoia, Swiggy, Glance, Airtel, and Uber, alongside alumni from ISB, the IIMs, and the NITs. Together, we are building an AI-powered investment intelligence stack and scaling our footprint across the GCC to make smart investments universally accessible.

Why Join Us?

You will work on hard, meaningful problems that help generations build wealth. We move fast, think clearly, and give you complete ownership to build products that transform lives for millions of global investors.

Your role in our vison :

We don't need someone who clutters a user's inbox with just another push notification or in-app prompt. We need someone whose messages get opened - because they're relevant, well-timed, and worth the user's attention.

That means ensuring users actually understand what we're building, how our features work, and why this should be their go-to product for investing - not just that we told them it exists, but that they get it.

This is a high-visibility role responsible for ensuring that users who activate on the platform stay engaged, deepen their relationship with us, and grow into high-value customers.

What We Offer:

We're a lean, close-knit team without rigid departmental walls. You'll have direct ownership over growth outcomes, not just a slice of a funnel. You'll work directly with the leadership on a product used by retail investors in India, with real autonomy to test and ship ideas fast.

What You'll Own

Growth & Experimentation

1. Drive & own product adoption journeys through targeted channels once user cohorts are locked
2. Lead data-backed user journey analysis and A/B testing and not assumptions or bias.

Identify funnel drop-offs and opportunities for wins.

1. Partner with product to surface high-intent traffic patterns and feedback that drive stickiness and retention

Lifecycle & Automation

1. Execute playbooks that activate users to new/existing features via in-app messaging, campaigns, and other communication channels as appropriate
2. Design and build end-to-end lifecycle sequences for users at different stages - from Acquisition through Revenue - with messaging and formats that hit at the right moment

Performance & Optimization

1. Track and close loops on all triggered campaigns and automation workflows using rigorous metrics and data - not experimentation without measurement
2. Turn funnel analysis into specific, actionable recommendations for the product team (not just reporting dashboards)
3. Optimise spend and effectiveness across push, email, SMS, WhatsApp, and in-app prompts -with revenue metrics as the north star

What You Bring

1. Strong inclination towards capital markets - you understand trading behavior and how retail investors actually use these products. This matters more than years of experience.
2. 4+ years in growth marketing, lifecycle marketing, product marketing, or similar
3. Hands-on experience analyzing funnels, user journeys, and turning data into action
4. Proficiency with CRM/marketing automation tools - WebEngage, MoEngage, CleverTap, or similar
5. A sharp analytical mindset paired with genuine creative instincts
6. Comfort with ambiguity and ownership in a lean, fast-moving team