Growth Analytics Specialist – Customer Monetization

Furlenco; Bengaluru; On-site; INR 700,000 - 1,200,000; Full time

Job summary

Furlenco is seeking a data-driven Business Analyst to join its Strategy team in Bengaluru. You will own retention initiatives, analyze churn, LTV and revenue drivers, and collaborate with Marketing, Product, Operations and Finance to translate data into growth strategies.

You will build predictive models and customer segmentation to guide initiatives from 0 to 1 and drive measurable business impact.

Qualifications

• 1+ years of experience in analytics, strategy, growth or similar high-impact role.
• Strong SQL, analytical, logical reasoning and problem-solving skills.
• Experience with large datasets and translating analysis into insights.
• Solid business and financial acumen with quantitative skills.
• Ability to work in a fast-paced, high-ownership environment.
• MBA or relevant postgraduate qualification is a plus.

Responsibilities

• Track and analyze key metrics across retention, engagement, revenue, churn, and LTV.
• Write complex SQL queries and perform hypothesis testing on large datasets.
• Build revenue, churn and business-health projections; create predictive models.
• Design and drive initiatives to reduce churn and improve retention and LTV.
• Analyze customer behavior and lifecycle stages to form segments and strategies.
• Leverage customer feedback to identify pain points and propose improvements.
• Collaborate with Marketing, Product, Operations, Finance and Customer Experience.
• Present insights and recommendations to senior stakeholders.

Skills

Analytical thinking

Problem solving

Communication

Business acumen

Education

MBA or related postgraduate

Tools

SQL

Excel

Data visualization

Job description

Furlenco is a different furniture company. We enable the urban Indian to live better today in their homes, by giving them award-winning furniture and home decor with a basket of access to rent, buy, sell and buy back.

All of our furniture is designed in-house by experts. We don’t just give furniture. We provide decor, accessories and appliances as well. We have launched our first ever offline stores so that one can furnish their entire home, room or corner without traversing multiple stores or websites !

We are seeking a highly motivated, customer-focused and data driven Business Analyst with strong business fundamentals to join our Strategy team. The Business Analyst will play a critical role in driving customer retention and revenue growth by managing the renewal process for existing subscribers. This role requires a strong attention to detail, excellent communication skills, and a passion for delivering exceptional growth leveraging Data.

Responsibilities :

• Performance & Business Analytics: Track and analyze key metrics across retention, engagement, revenue, churn, and customer lifetime value (LTV). Translate data into actionable business insights.
• SQL & Data Analysis: Write complex SQL queries, perform hypothesis testing, and work with large datasets to solve business problems.
• Financial & Predictive Modelling: Build revenue, churn, and business-health projections; develop scenarios and predictive models to identify opportunities and risks.
• Customer Retention & Loyalty: Design and drive initiatives to reduce churn, improve retention, increase LTV, and build loyalty programs from 0 to 1.
• Customer Segmentation: Analyze customer behavior, preferences, and lifecycle stages to create meaningful segments and targeted strategies.
• Customer Insights: Leverage NPS, CSAT, customer feedback, and experience data to identify pain points and recommend improvements.
• Cross-functional Collaboration: Partner with Marketing, Product, Operations, Finance, and Customer Service teams to drive CRM and growth initiatives.
• Strategic Problem Solving: Deep-dive into business challenges, identify growth opportunities, and present clear recommendations to senior stakeholders.

What We are looking for :

• 1+ years of experience in analytics, strategy, growth, or a similar high-impact role, preferably in Retail / E-commerce.
• Strong understanding of customer retention, cohorts, churn, LTV, and revenue drivers.
• Strong SQL, analytical, logical reasoning, and problem-solving skills.
• Experience working with large datasets and translating complex analysis into actionable insights.
• Strong business and financial acumen with excellent quantitative skills.
• Ability to work in a fast-paced, high-ownership environment.
• MBA or relevant postgraduate qualification is a plus.

Joining this strategy role at Furlenco presents a multitude of compelling reasons that will align with both personal and professional aspirations:

• Make an Impact: Influence strategic decisions that drive Furlenco’s growth, revenue, and customer success.
• Work Across Functions: Collaborate with senior leaders and teams across Marketing, Product, Operations, Finance, and Customer Experience.
• High-Visibility Role: Present insights, shape business priorities, and contribute to key strategic initiatives.
• Learn & Grow: Work on challenging business problems, market trends, and growth opportunities in a fast-paced environment.
• Build & Innovate: Own initiatives from 0 to 1 and turn ideas into measurable business outcomes.
• Leadership Exposure: Develop strong decision-making, problem-solving, and stakeholder management skills.
• Measurable Impact: See your work directly contribute to revenue growth, retention, efficiency, and customer experience.

Joining Furlenco in this strategy role means building, influencing, and creating real business impact. You’ll work on high-impact challenges, collaborate with senior leaders, turn data into strategic decisions, and own initiatives that directly shape growth, customer retention, revenue, and the future of the business.