Graphic Designer - GenAI

METRO Global Solution Center IN; Maharashtra; On-site; INR 446,000 - 781,000; Full time

Job summary

METRO Global Solution Center IN in Pune, India, seeks a creative Digital Designer to craft visually impactful graphics, campaign assets, social content, and marketing visuals. You will use GenAI tools to generate images, layouts, and variations, and create lightweight motion graphics and short-form videos for digital platforms.

The role requires a 2+ years hands-on design background, strong Adobe Creative Cloud skills, experience with motion graphics, and the ability to adapt designs to regional

Qualifications

• Bachelor's degree in Design or related field or equivalent experience.
• 2+ years hands-on digital design for campaigns, social content and marketing visuals.
• Strong Adobe Creative Cloud proficiency (PS, AI, AE, Pr, In).
• Exposure to GenAI design tools for image/video creation.
• Experience with motion graphics and short-form video content.

Responsibilities

• Design visually impactful graphics, campaign assets, social media creatives, presentations, and marketing collaterals.
• Use GenAI tools to generate and enhance images, layouts, and creative variations.
• Create lightweight motion graphics and short-form videos for digital platforms.
• Visualize and design screens and layouts aligned with brand guidelines.
• Develop mockups/storyboards for stakeholders and convert concepts into deliverables.
• Support localization and adaptation of global assets for regional markets.
• Maintain brand consistency while exploring new design trends and AI-assisted workflows.
• Review outputs with a strong visual QA mindset.
• Build design systems, templates, and automated workflows to improve scalability.
• Collaborate with content, marketing, and automation teams on campaigns.

Skills

Digital design

Campaign assets

Social media visuals

Adobe Creative Cloud

GenAI tools

Motion graphics

Video content

Time management

Communication

Education

Bachelor's degree in Design or related field

Tools

Photoshop

Illustrator

After Effects

Premiere Pro

InDesign

Job description

Metro Global Solution Center (MGSC) is internal solution partner for METRO, a €29.8 Billion international wholesaler with operations in 31 countries through 661 stores & a team of 93,000 people globally. Metro operates in a further 10 countries with its Food Service Distribution (FSD) business and it is thus active in a total of 34 countries.

MGSC, location wise is present in Pune (India), Düsseldorf (Germany) and Szczecin (Poland). We provide IT & Business operations support to 31 countries, speak 24+ languages and process over 18,000 transactions a day. We are setting tomorrow’s standards for customer focus, digital solutions, and sustainable business models. For over 10 years, we have been providing services and solutions from our two locations in Pune and Szczecin. This has allowed us to gain extensive experience in how we can best serve our internal customers with high quality and passion. We believe that we can add value, drive efficiency, and satisfy our customers.

Website: https://www.metro-gsc.in

Company Size: 600-650

Headquarters: Pune, Maharashtra, India

Type: Privately Held

Inception: 2011

Job Description

• Design visually impactful graphics, campaign assets, social media creatives, presentations, and marketing collaterals.
• Use GenAI tools (e.g., Adobe Firefly, MidJourney, Runway, Canva AI, Freepik AI) to generate and enhance images, layouts, and creative variations.
• Create lightweight motion graphics, short-form videos, animations, and reels using both standard and AI-based video tools.
• Visualize and design screens and layouts aligned with brand and digital experience guidelines.
• Develop and present mockups/storyboards for stakeholders, and convert approved concepts into final deliverables.
• Support localization and adaptation of global assets for regional markets.
• Maintain brand consistency while introducing new design trends, formats, and AI-assisted creative possibilities.
• Review creative outputs to ensure high-quality design, brand alignment, and accuracy — applying a strong visual QA mindset.
• Build design systems, templates, and automated workflows to reduce turnaround time and improve scalability.
• Collaborate closely with content, marketing, and automation teams on integrated campaigns.

Qualifications

• Bachelor’s degree in Design, Visual Communication, Fine Arts, Animation, Multimedia, or related field
• 2+ years of hands-on experience in digital design — including campaign assets, social media content, and marketing visuals
• Strong working experience with Adobe Creative Cloud (Photoshop, Illustrator, After Effects, Premiere Pro; InDesign optional)
• Exposure to GenAI design tools for image/video creation (e.g., Adobe Firefly, Google Vertex, Runway, MidJourney, Canva AI, Freepik AI)
• Experience with motion graphics and short-form video content for digital platforms
• Good understanding of production requirements across digital channels (formats, screen sizes, optimization)
• Strong aesthetic sense and attention to visual detail
• Creative attitude with willingness to explore emerging tools and improve workflows
• Strong communication and time-management skills

Additional Information

Must-Have Skills & Experience

• Proactive learner exploring GenAI and emerging creative tools to enhance workflows
• Effective communication and collaboration skills with stakeholders
• Experience in digital media design and brand/campaign systems
• Flexible, adaptable, and open to feedback — including support for rotational shifts during critical phases

Preferred / Nice-to-Have

• Exposure to motion graphics, short-form videos, animations, and AI-assisted video tools
• Understanding of design automation workflows and templates