Graphic Designer

Vitalpro Consumer Pvt Ltd; Mumbai; On-site; INR 400,000 - 600,000; Full time

Job summary

A leading innovator in hospitality is looking for a Brand Marketing and Social Media Manager in Mumbai. This full-time role focuses on strategic brand marketing, overseeing social media, and content strategy. The ideal candidate should possess strong social media skills, effective communication abilities, and a creative mindset. A Bachelor's degree in Marketing or Communications is preferred, along with an understanding of digital metrics. Join a company dedicated to transforming the food and beverage industry with innovative concepts.

Qualifications

• Proficiency in Social Media Marketing and SMO.
• Strong skills in writing and developing engaging content strategies.
• Experience in analyzing digital marketing metrics.

Responsibilities

• Develop and execute strategic brand marketing plans.
• Oversee social media platforms and implement content strategies.
• Analyze campaign performances to inform decisions.

Skills

Social Media Marketing

Content Strategy Development

Communication Skills

Data Analysis

Creativity

Adaptability

Education

Bachelor’s degree in Marketing or Communications

Job description

Vitalpro Consumer is a leading innovator in India’s hospitality sector, redefining the food and beverage industry with unique and creative concepts. The creators of beloved brands like Saffron & Mishri and 224 Craftery, Vitalpro blends tradition and modernity to offer premium culinary experiences. With a focus on quality, creativity, and cultural authenticity, Vitalpro delivers products that honor India's culinary heritage while catering to contemporary tastes. Leveraging advanced data insights, precision marketing, and personalized customer engagement, Vitalpro is transforming India’s F&B landscape and creating extraordinary experiences. The company is committed to nurturing its people, fostering environments where careers turn into transformative journeys.

Role Description

This is a full-time on-site role based in Mumbai for a Brand Marketing and Social Media Manager. The role involves developing and executing strategic brand marketing plans to enhance awareness and engagement. The candidate will oversee social media platforms, create and implement content strategies, optimize social media channels (SMO), and analyze campaign performances to drive growth. Strong collaboration across teams and consistent communication with stakeholders will be key responsibilities in combination with supporting the company's vision for innovative and high-impact food and beverage brands.

Qualifications

• Proficiency in Social Media Marketing and Social Media Optimization (SMO)
• Strong skills in Writing and developing engaging Content Strategies
• Excellent Communication skills to interact with teams, stakeholders, and audiences effectively
• Experience in analyzing digital marketing metrics and using data to inform decisions
• Creativity, adaptability, and deep understanding of current social media trends and brand storytelling
• Bachelor’s degree in Marketing, Communications, or a related field is preferred
• Experience in FMCG is an added advantage

Seniority level

Entry level

Employment type

Full-time

Job function

• Design, Art/Creative, and Information Technology

Industries

• Food and Beverage Manufacturing