Graphic Designer

Confidential; Mumbai; On-site; INR 420,000 - 700,000; Full time

Benefits offered by this job

Health insurance coverage up to ₹5 L+

Mindpeers online therapy

Public transport reimbursement

Job summary

Big Brainco in Mumbai is seeking a Graphic Designer to own the visual production system for Instagram and YouTube content. You will translate client brand guidelines into thumbnails, static creatives, carousels, and reusable templates, balancing quality with speed to maximize audience engagement.

You bring 2–4 years of practical design experience, a strong portfolio across social content, and proficiency in Photoshop, Illustrator, Figma, or Canva; independence and receptiveness to feedback are

Qualifications

• 2–4 years of practical graphic design experience.
• Strong portfolio showing social media, branding, and content-focused design.
• Ability to interpret briefs, apply brand guidelines, and meet deadlines.

Responsibilities

• Own the design of bold, brand-consistent YouTube thumbnails that communicate clearly and boost click-through.
• Deliver approved thumbnails ahead of scheduled uploads while protecting timelines and quality.
• Create Instagram static creatives and carousel posts with strong visual hierarchy and brand identity.
• Develop and maintain brand kits and style guides for recurring client content.
• Build reusable, editable social media templates for faster turnaround across accounts.
• Review design output for consistency and flag outdated or conflicting brand guidance before publishing.
• Demonstrate strong graphic design fundamentals across composition, typography, color, and layout.
• Show a portfolio of YouTube thumbnails, Instagram creatives, templates, and other platform visuals.
• Proficient in Photoshop, Illustrator, Figma, Canva or similar tools for production-ready design.

Skills

Graphic design

Social media design

Branding

Typography

Layout

Visual storytelling

Tools

Adobe Photoshop

Illustrator

Figma

Canva

Job description

Experience: 2-4 years

About the Company

Big Brainco is a dynamic digital agency that helps brands and content creators strengthen their online presence through innovative strategies, content creation, and data-driven insights. The company works with diverse clients across industries, building and executing social media campaigns designed to create meaningful digital impact. Its work connects creative thinking with consistent brand expression across platforms, particularly Instagram and YouTube. The team supports clients through visual content, social media storytelling, and design systems that make recurring content more effective and scalable. At Big Brainco, designers contribute to multiple client accounts and see their work directly influence how brands communicate, engage audiences, and grow online. The agency offers a collaborative environment where design quality, reliability, and attention to brand detail matter. This role provides the opportunity to work across different industries, develop a broad digital portfolio, and grow alongside professionals working across digital marketing and content strategy.

About the Role

As a Graphic Designer at Big Brainco, you will own the visual production system supporting client content on Instagram and YouTube. You will translate creative direction and client brand guidelines into thumbnails, static creatives, carousels, brand kits, style guides, and reusable social media templates. Your work will balance visual quality with speed, consistency, and measurable platform impact, including stronger thumbnail click-through potential and more effective audience communication. You will manage deliverables across multiple accounts, prepare assets ahead of scheduled publishing, and identify issues before they affect production. The role is designed for a dependable designer who can work independently, respond thoughtfully to feedback, and maintain a high standard across varied brands and content genres.

Key Responsibilities

• Own the design of bold, brand-consistent YouTube thumbnails that communicate the content clearly and are optimised to improve audience attention and click-through potential.
• Deliver approved thumbnails ahead of every scheduled upload, coordinating priorities and revisions so publishing timelines remain protected without compromising design quality.
• Create Instagram static creatives and carousel posts that apply strong visual hierarchy, platform best practices, and each client’s brand identity to improve content clarity and engagement.
• Develop and maintain brand kits and style guides covering typography, colour palettes, logo usage, and design language, keeping them current as client requirements evolve.
• Build reusable, editable social media templates for recurring formats, enabling faster turnaround, easier collaboration, and more consistent visual output across the wider team.
• Review design output across clients and formats, proactively flag outdated or inconsistent brand guidance, and resolve visual quality issues before assets reach publishing or client review.
• Strong command of graphic design fundamentals, including composition, typography, colour, layout, visual hierarchy, and brand consistency across digital formats.
• Demonstrated experience designing YouTube thumbnails, Instagram creatives, carousel posts, social media templates, and other platform-specific visual assets.
• Proficiency in professional design tools such as Adobe Photoshop, Illustrator, Figma, Canva, or comparable applications used for production-ready digital design.
• Ability to interpret creative direction, apply brand guidelines precisely, incorporate feedback, and manage multiple client deliverables against firm publishing deadlines.
• Strong portfolio demonstrating original thinking, polished execution, adaptable visual styles, and design work that supports communication, engagement, or brand outcomes.

Additional Plus

• Experience creating or maintaining brand kits and style guides that serve as practical references for teams producing recurring client content.
• Understanding of social media performance considerations, including thumbnail click-through behaviour, content hierarchy, readability, and platform-specific design requirements.
• Experience working in a digital agency, content studio, social media team, or other fast-paced environment serving multiple brands and stakeholders.

What You'll Bring

• You bring 2–4 years of practical graphic design experience, with a portfolio showing strong digital, social media, branding, and content-focused design work.
• You bring dependable ownership: the ability to plan work across multiple accounts, meet deadlines consistently, manage revisions, and protect scheduled publishing timelines.
• You bring precision in applying brand systems, while also recognising when guidelines are incomplete, outdated, or inconsistent and raising those issues proactively.
• You bring collaborative communication, creative curiosity, openness to direction, and the judgement to turn briefs into clear, engaging, platform-appropriate visual assets.

Why Join Us

At Big Brainco, your work will support brands and content creators across multiple industries, giving you the opportunity to build a varied and commercially relevant design portfolio. You will work across Instagram and YouTube, gaining practical exposure to thumbnails, social creatives, carousel storytelling, brand systems, and scalable templates rather than repeating one narrow format. The role offers meaningful ownership with guidance from the Creative Head, allowing you to strengthen both executional craft and creative judgement. You will also work alongside a collaborative team connected to digital marketing, content creation, and content strategy. Because the agency values consistency, proactive problem-solving, and dependable delivery, you will see how strong design systems improve speed, quality, and client outcomes. This is an opportunity to grow in a fast-moving environment while contributing directly to impactful digital experiences.

What We Offer

• Work with diverse clients across industries, building a broad portfolio across social media design, branding, YouTube, and digital content formats.
• Join a creative and collaborative work environment with learning and growth opportunities across digital marketing and content strategy.
• Receive health insurance coverage of up to ₹5 lakh for you, your parents, and spouse; free online therapy through Mindpeers; and public transport reimbursement for your daily office commute.