Graphic Designer

Eyemode; Kolkata; On-site; INR 500,000 - 700,000; Full time

Job summary

A leading company in retail apparel and fashion is seeking a Graphic Designer to ensure that all design work aligns with brand identity. The role involves creating a wide range of visual content, including digital ads, social media posts, and packaging designs, with an emphasis on collaboration with photography teams and proficiency in design tools. Candidates should possess a strong portfolio and a bachelor's degree in Graphic Design or related fields, along with experience in the fashion or lifestyle industries.

Qualifications

• 2-4 years experience in graphic design and content creation.
• Strong portfolio showcasing graphic design work.
• Proficient in using Adobe Creative Suite.

Responsibilities

• Align graphic designs with brand identity.
• Create digital ads, social media posts, and visual content.
• Collaborate on product photography and editing.

Skills

Adobe Creative Suite

Graphic Design

Content Creation

Photography

Video Editing

Digital Marketing

SEO

Education

Bachelor’s degree in Graphic Design

Tools

Photoshop

Illustrator

InDesign

Premiere Pro

Final Cut Pro

Job description

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• Brand Identity:Ensure all graphic design work aligns with our brand’s identity, including maintaining consistent visual language, typography, colour schemes, and messaging across all materials.
• Design Assets:Create and design a wide range of visual content including digital ads, social media posts, banners, website assets, email templates, landing pages, infographics, product images, and promotional materials. Should have experience in video editing as well.
• Product Photography & Editing:Collaborate with the photography team (or independently if necessary) to create and edit high-quality product photos, ensuring they are well-lit, visually appealing, and aligned with brand aesthetics.
• Packaging Design:Design packaging concepts and labels for eyewear products, ensuring they reflect our brand’s quality and appeal.
• Design Tools:Utilize Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) or other design software to create professional-level graphics and digital assets.

Qualifications & Skills:

• Education:Bachelor’s degree in Graphic Design, Visual Arts, Digital Media, Marketing, or a related field, or equivalent professional experience.
• Experience:
• Minimum 2-4 years of experience in graphic design and content creation, ideally within e-commerce, fashion, or lifestyle industries.
• A strong portfolio showcasing your graphic design and content creation work, especially digital assets and social media content.
• Design Skills:
• Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) and other design tools required both for photos and videos
• Experience with design for web, email, and social media platforms.
• Knowledge of design principles, typography, and color theory.
• Content Creation & Photography:
• Experience with content creation for social media platforms, including photography, video production, and basic editing.
• Ability to create engaging, visually appealing content that aligns with a brand’s voice and style.
• Ability to use AI based video edit tools to make sure the content is futuristic and aligns with the brands philosophy.
• Video Editing:Experience with video editing tools (Premiere Pro, Final Cut Pro, or similar) is a plus.
• Digital Marketing & SEO:
• Understanding of digital marketing and the role of content in SEO, social media, and email marketing strategies.
• Ability to optimize content for SEO (keywords, metadata, etc.) to drive organic traffic.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Design, Art/Creative, and Information Technology

• Industries

  Retail Apparel and Fashion

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