Global Digital Asset Services Coordinator

3M; Bengaluru; On-site; INR 900,000 - 1,500,000; Full time

Job summary

3M is seeking an experienced Global Digital Asset Operations Coordinator in Bengaluru to ensure digital assets are managed consistently and efficiently across regions. The role collaborates with marketing, product, IT, and creative teams to improve asset quality and publishing readiness.

You will drive governance, metadata standards, and asset lifecycle processes while coordinating projects, tracking milestones, and enabling faster content delivery through digital asset systems and workflows.

Qualifications

• 4-7 years of experience in Digital Asset Management or related field.
• Hands-on experience with Adobe Experience Manager (AEM) or similar platforms.
• Strong project management skills managing digital asset workflows and stakeholder expectations.
• Experience coordinating cross-functional teams across global regions.

Responsibilities

• Manage and coordinate global digital asset projects from intake to completion, including workflows, timelines, dependencies, and stakeholder coordination.
• Coordinate cross-functional collaboration between Digital Asset Services, Business Groups, Product Content, Digital Compliance, IT, studio operations, photographers, and partners.
• Translate stakeholder requirements into actionable DAM work items, including user stories, acceptance criteria, and backlog inputs for DAM systems.
• Support governance and lifecycle management by reinforcing DAM processes, metadata standards, taxonomy, photography standards, audits, and data quality.
• Track and analyze metrics using Workfront, Power BI, and Excel to support performance reporting and improvements.
• Support AEM-based workflows; ensure assets are complete, searchable, linked to PIM, and aligned with Workfront; coordinate global photography and production activities.

Skills

Project management

Cross-functional collaboration

Lean methodologies

Stakeholder management

DAM knowledge

Education

Bachelor's degree or higher

Tools

Adobe Experience Manager (AEM)

Microsoft Excel

Job description

3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter.

Job Description:

Collaborate with Innovative 3Mers Around the World Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.

The Impact You'll Make in this Role

The Global Digital Asset Operations Coordinator has a significant impact by ensuring 3M's digital assets are managed consistently, efficiently, and in alignment with global business standards. By coordinating projects, connecting stakeholders across regions and functions, and supporting governance practices, this role helps improve asset quality, metadata accuracy, publishing readiness, and operational visibility. This enables faster content delivery, better reuse of approved assets, reduced duplication of work, stronger compliance with digital asset standards, and improved collaboration among marketing, product, creative, IT, and business teams. Here, you will make an impact by:

• Manage and coordinate global digital asset projects from intake through completion, including request workflows, timelines, dependencies, image planning meetings, stakeholder coordination, and alignment with the Global Digital Asset Services Supervisor and GMSS PCO priorities. Ensure timely, high-quality delivery by prioritizing concurrent requests, tracking milestones, resolving risks or delivery issues, escalating concerns when needed, and supporting downstream requirements such as channel syndication.
• Enable stakeholder engagement and cross-functional collaboration by serving as a key coordination point between Digital Asset Services, Business Groups, Product Content teams, Digital Compliance, IT, studio operations, photographers, and other partners to address asset needs, resolve issues, support improvements, and align service requirements.
• Translate business needs into actionable digital asset work by converting stakeholder requirements into clear work items, including user stories, business requirements, acceptance criteria, IT backlog inputs, sprint planning support, and enhancement priorities for DAM systems and workflows.
• Support governance, standards, and asset lifecycle management by reinforcing global DAM processes, metadata standards, taxonomy practices, product photography standards, documentation, audits, archival support, data quality checks, and ongoing repository maintenance in alignment with the Global Digital Asset Services Supervisor.
• Track and analyze operational metrics, stakeholder feedback, and workflow data using Workfront, Power BI, and Excel to support service performance reporting, informed decision-making, workload visibility, and continuous improvement initiatives.
• Support Adobe Experience Manager (AEM)-based digital asset management and production workflows by ensuring assets are complete, compliant, searchable, correctly linked to PIM systems, and aligned with Workfront workflows for efficient storage, publishing, and downstream use. Coordinate global photography and digital asset production activities by managing requests, product movement, shoot status, quality reviews, and timely delivery of publication-ready assets.

Your Skills and Expertise

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

• Bachelor's degree or higher required, with 4-7 years of overall experience and hands-on expertise in Digital Asset Management systems, preferably Adobe Experience Manager (AEM) or similar platforms.
• Strong project management skills with experience leading and supporting digital asset, digitization, and operational projects from intake through completion, ensuring timely and quality delivery while applying Lean methodologies and process optimization practices to improve efficiency, workflows, and overall service performance.
• Ability to coordinate cross-functional initiatives across global and regional business teams, aligning with leadership, stakeholders, vendors, studio partners, photographers, and service providers.
• Proven experience managing workflows and deliverables, including request intake, timelines, dependencies, milestones, stakeholder expectations, channel syndication, and downstream digital asset distribution processes.
• Advanced Microsoft Excel skills, including complex formulas, pivot tables, data analysis, reporting, data validation, and managing large datasets for business decisions and KPI tracking.
• Excellent change management and stakeholder management skills, with the ability to ada