Finance Assistant Manager

The Cool Company; New Delhi; On-site; INR 900,000 - 1,500,000; Full time

Job summary

The COOL company in Delhi seeks an Assistant Manager – Finance to lead day-to-day accounting for the parent and subsidiaries, manage AR/AP, and ensure accurate monthly closes across multiple currencies.

You will support financial modeling, reporting, and analysis, work with CEO and Director of Finance on ad hoc projects, and help scale our global finance operations in a fast‑growing startup.

Strong Excel skills and a practical financial mindset are essential.

Qualifications

• Excellent understanding of general financial accounting and cost accounting.
• Knowledge of GAAP and financial controls; strong financial analysis skills.
• Proficient with QuickBooks Online and Microsoft Office/Google Workspace.

Responsibilities

• Performs day to day accounting and bookkeeping for the Cool Co and subsidiaries.
• Codes invoices, sets up new accounts, reconciles accounts, and closes monthly books.
• Process Publisher/Customer payments per company guidelines.
• Create monthly invoicing for Publishers and apply payments.
• Respond to payment inquiries from Publishers or internal staff.
• Assist with salary and contractor payments; reconcile cash/disbursements.

Skills

Verbal communication

Financial accounting

GAAP

QuickBooks Online

Campfire AI

Office suite

Brex familiarity

Education

Bachelor's in Accounting

CPA/CA preferred

5-7 years experience in finance

Tools

Brex

Job description

About the COOL company

The COOL company is a global leader in AI-powered advertising technology, helping brands, agencies, and publishers simplify advertising and amplify performance.

Powered by COOL AI, our intelligent platform unifies creative generation, media activation, optimization, and attribution into one continuously learning system. Instead of relying on fragmented tools and manual campaign management, COOL AI executes thousands of real-time micro-optimizations across search, social, display, video, and connected TV—helping customers launch faster, optimize continuously, and achieve stronger business outcomes.

Our innovation and growth have earned industry-wide recognition, including being named a 7-time recipient of the Inc. 5000 list of America's Fastest-Growing Private Companies, a 2-time Deloitte Technology Fast 500 honoree, recognized on Crain's New York Fast 50, honored by the Digiday Media Awards for helping modernize digital media, and named one of Adweek's Top 10 Fastest Growing Solution Providers globally.

We're building the future of advertising, where every signal becomes intelligence and every optimization drives performance. As we continue to grow globally, we're looking for curious, ambitious people who want to work with cutting-edge AI technology, solve complex challenges, and help redefine what's possible in modern advertising.

About the Role:

The Assistant Manager will be Key to lead the day to day accounting and finance process to help us scale up. We are looking for Someone with hands on experience in AR and AP along managing the overall financial statements for the company along with its subsidiaries.This individual should be comfortable working across multiple entities and currencies and have the financial acumen to support financial analysis.

Duties/Responsibilities:

• Performs day to day accounting and book keeping activities for the Cool Co along with its subsidiaries.

• Codes invoices, sets up new accounts, reconciles accounts, and closes the monthly books.

• Process Publisher/Customer payments per company guidelines.

• Create monthly invoicing for Publishers and apply payments on a monthly basis.

• Respond to payment inquiries raised by Publishers or internal staff.

• Calculate commissions and bonuses for Sales and Account Managers on a quarterly basis.

• Assist with the processing of employee salaries and contractor payments.

• Reconciles cash disbursement accounts, payroll, customer accounts, and other financial accounts; manages accounts receivable collections.

• Assisting the Financial Modelling and Updating internal financial models post month-end.

• Verifies and/or completes payment of invoices associated with accounts payable and ensures payments are charged to the appropriate accounts (vendors, expense reports, etc.)

• Individual Contributor role.

• Assist CEO and Director of Finance, on ad hoc projects as needed.

• Performs other related duties as assigned.

Required Skills/Abilities:

• Excellent verbal and written communication skills.

• Knowledge of general financial accounting and cost accounting.

• Understanding of and the ability to adhere to generally accepted accounting principles.

• Proficient with Quickbooks Online, Campfire AI.

• Proficient in Google Office Suite or Microsoft Office products..

• Familiarity with, but not required, Brex .

Education and Experience:

• Bachelor's degree in Accounting, or related field, required (CPA or CA preferred).

• 5-7 years of experience in finance/accounting roles, preferably in a global or multi-entity setup.

• Excellent Excel and financial modeling skills.

Cultural Competencies

• Must be able to work primarily between the hours of 9:30 AM - 6:30 PM ET

• Must have a player/coach mentality, willing to both execute and lead

• Ability to juggle multiple projects concurrently and set and meet deadlines

• Skilled at receiving and providing direct feedback

• Collaborative mindset and great teamwork skills

• Entrepreneurial & adaptable; great learning skills

• Curious, research-minded, data-informed

• Able to search for possible solutions and apply them

• Creative confidence

• Proactive communicator

• A sense of humor and a love of online culture

• Thrives in a start-up culture