Expert Business Executive_EM_Hyderabad_2

Zydus Wellness Ltd.; Hyderabad; On-site; INR 600,000 - 900,000; Full time

Job summary

Zydus Wellness Ltd. is seeking a results-oriented Expert Sales professional to implement demand generation strategies across assigned geographies in India. You will engage with healthcare professionals to drive prescriptions and support secondary sales growth.

The role requires strong commercial acumen, field performance management, and ability to travel extensively to build relationships with KOLs, KBLs, and retail partners while ensuring regulatory compliance.

Qualifications

• Graduate in Pharmacy or Science.
• 2-5 years of pharma/Expert Sales experience.
• Strong commercial and business acumen.
• Field performance management and execution excellence.
• Market analysis and trend identification.
• Strong KOL engagement and relationship management.
• Data integrity, reporting accuracy and record maintenance.
• Willingness for extensive travel.
• Excellent communication and stakeholder management.
• Analytical thinking, problem-solving, and negotiation skills.

Responsibilities

• Drive favorable prescriptions/recommendations for assigned Expert brands through scientific engagement with HCPs.
• Achieve targeted secondary sales growth at Expert Mapped Pharmacies (EMPs) for assigned brands.
• Identify and capitalize on new business opportunities within the assigned geography, ensuring category penetration and adoption.
• Ensure 100% adherence to personal productivity and KPIs.
• Engage KOLs/KBLs via CMEs, RTMs, symposiums, conferences, and in-clinic interventions to drive recommendations and minimize de-recommendations.
• Submit tour plans, call reports, monthly reports, and attendance via the SFA App/geo-tagged system.
• Coordinate with GT sales teams to ensure alignment on stock availability, activations, and market feedback.
• Demonstrate professional leadership by proactively managing conflicts, adherence to compliance standards and policies.
• Achieve Secondary Sales Targets at EMPs for assigned brands and drive RxMS growth via Rx Audit reports.
• Align sales strategies with national marketing plans while adapting to local market dynamics.

Skills

Commercial acumen

Field performance management

KOL engagement

Education

Graduate in Pharmacy or Science

Job description

This role will act as key member to the implementation of Expert Sales & Demand Generation Strategy across geographies assigned in line with the company's overall business strategy

Responsibilities

• Prescription Generation: Drive favorable prescriptions/recommendations for assigned Expert brands through effective scientific engagement with HCPs.
• Secondary Sales Growth: Achieve targeted secondary sales growth at Expert Mapped Pharmacies (EMPs) for assigned brands.
• Business Development: Identify and capitalize on new business opportunities within the assigned geography, ensuring category penetration and adoption.
• KPI Compliance: Ensure 100% adherence to personal productivity
• 10 DCA / 9 CCA monthly minimum
• Actively engage and build relationships with Key Opinion Leaders (KOLs) and Key Business Leaders (KBLs) via CMEs, RTMs, symposiums, conferences, and in-clinic interventions to drive recommendations and minimize de-recommendations.
• Reporting Discipline: Timely and accurate submission of tour plans, call reports, monthly reports, and attendance via the SFA App/geo-tagged reporting system.
• Collaborative Sales Execution: Coordinate with GT sales teams to ensure alignment on stock availability, activations, recommendation updates, and market feedback
• Leadership Behaviors: Demonstrate professional leadership by proactively managing conflicts, adhering to compliance standards and company policies, and maintaining open, transparent communication
• Regulatory Compliance: Strict adherence to all industry regulations, company SOPs, and governance protocols.
• Achieve Secondary Sales Targets at Expert Mapped Pharmacies (EMP) for assigned brands.
• Drive Prescription Market Share (RxMS) Growth for promoted brands, tracked via Rx Audit reports (e.g., IQVIA).
• Execute Sales Strategies: Align with national marketing plans while customizing for local market dynamics in line with overall strategy.
• Provide Competitive Intelligence: Systematically capture and share insights on competitor activities and market movements.
• Ensure Full Regulatory and Compliance Adherence in line with industry regulations, company policies, and SOPs

Requirements

• Preferred Qualification: Graduate in Pharmacy or Science.
• 2-5 years of overall work experience in Pharma/ Expert Sales in FMCG/ Consumer Healthcare
• Strong Commercial & Business Acumen
• Field Performance Management & Execution Excellence
• Market Analysis & Trend Identification
• Strong KOL Engagement & Relationship Management
• Data Integrity, Reporting Accuracy & Record Maintenance
• Highly Proactive & Results-Oriented
• Ownership Mindset with Initiative-Taking Approach
• Willingness for Extensive Travel
• Strong Communication & Stakeholder Management Skills
• Analytical Thinking, Problem-Solving, and Negotiation Skills