Executive - Campus

Sociowash; New Delhi; On-site; INR 600,000 - 900,000; Full time

Job summary

Sociowash, an integrated advertising agency in Delhi, seeks a Senior Youth Marketing Executive with 1-2 years experience to drive campus activation programs, branding strategies, and online/offline campaigns.

You will lead planning, coordinate student ambassadors, manage budgets, and present insights to clients, ensuring campaigns stay on track.

The role offers a dynamic, collaborative atmosphere with opportunities to shape youth-focused marketing across colleges nationwide.

Qualifications

• 1–2 years of experience in youth marketing or campus activations.
• Ability to manage multiple campaigns and budgets.
• Strong client-facing and presentation skills.

Responsibilities

• Lead branding and marketing plans for campus activations.
• Plan offline campus activations and their online integration.
• Identify ambassadors and coordinate with student project managers.
• Track performance and report results.
• Support business development and client meetings.

Skills

Leadership

Strategic marketing

Project management

Time management

Budgeting

Branding

Campus activations

Online promotions

Interviewing talent

Communication

Tools

MS Office

Google Analytics

Social media tools

Job description

Sociowash is an Integrated Advertising Agency with a mission to add value to the brands we work with. From the blueprint of digital strategy to pixel-perfect execution, we lay out every domino to help brands matter more. We fuse creativity, technology, and media to bring ideas to life, and tell unforgettable stories.

We are a wholesome melting pot of people hailing from different walks of life who believe in having fun at work and being good at drinking games.

We work in an uber-collaborative atmosphere, always on the go, creating kickass content for all our stakeholders.

Requirements

• We want a kickass, smart and quick-witted Senior Youth Marketing Executive with an experience of 1 to 2 year/s.
• Excellent leadership skills and management skills.
• Demonstrate a thorough understanding of business and strategic marketing.
• Strong strategic thinking, consulting skills and ability to keep client projects on plan and on budget.
• Ability to juggle multiple projects and competing priorities in a fast-paced environment.
• Can ace multitasking and is looking for an enriching and challenging role.
• Giving attention to detail and accuracy of work should be your thing.
• Should have an understanding of thfe latest trends and their role within a commercial environment.
• Professional approach to time, costs and deadlines.
• Guide clients in branding, positioning and marketing implementation.
• Write marketing plans including strategic analysis, competition, positioning, messaging, tactics and budget.
• Draft out campus program activations for brands and the execution for the same.
• Create Intellectual Properties for brands specific towards ambassador programs to be run across the country in colleges and universities.
• Plan offline activations for brands across campuses and their integration online.
• Work towards online promotion of campus ambassador opportunities and ensuring relevant applications for the role.
• Interviewing and selecting the right students to represent the brand.
• Coordination with students and student project managers and tracking performance.
• Reporting and tracking of results through the activities.
• Participate in business development presentations and meetings as appropriate.
• Actively present ideas to expand service offering and enhance positioning of the firm.
• May include other duties as assigned.